{"id":291186,"date":"2015-04-21T08:26:00","date_gmt":"2015-04-21T07:26:00","guid":{"rendered":"https:\/\/ac-franchise.be\/comment-fonctionne-la-master-franchise-6910"},"modified":"2019-03-15T12:19:06","modified_gmt":"2019-03-15T11:19:06","slug":"comment-fonctionne-la-master-franchise-6910","status":"publish","type":"post_dossier","link":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910","title":{"rendered":"Comment fonctionne la Master Franchise ?"},"content":{"rendered":"
\n
\n
\n
<\/a> <\/div>\n
\n
La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.<\/b><\/p>\n

AC Franchise conna\u00eet bien la question et a aid\u00e9 certains Masters Franchis\u00e9s<\/b> \u00e0 trouver \u00e0 l’\u00e9tranger des Franchiseurs d\u00e9sireux de d\u00e9velopper leur r\u00e9seau \u00e0 l’export\u00a0avec un \u00ab\u00a0interm\u00e9diaire\u00a0\u00bb connaissant bien le pays cible et capable de financer ce d\u00e9veloppement.
<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

<\/p>\n
\n
\n
<\/a> <\/div>\n
\n

Le master franchis\u00e9 remplace le franchiseur<\/h3>\n
Dans la Master Franchise, le Franchiseur vend au Master Franchis\u00e9 le droit d’utiliser son concept<\/b> pour une ou plusieurs unit\u00e9s lui appartenant mais aussi de d\u00e9velopper le r\u00e9seau\u00a0dans le pays cible\u00a0en recrutant des franchis\u00e9s et en prenant la place du franchiseur pour les aider \u00e0 cr\u00e9er et d\u00e9velopper leur affaire. Les Franchis\u00e9s ne sont alors plus en contact avec un franchiseur lointain mais avec le Master Franchis\u00e9 qui devient donc en fait le Franchiseur dans leur pays ou leur r\u00e9gion. <\/p>\n

Il est cependant rare que le syst\u00e8me fonctionne sur une r\u00e9gion sauf s’il y a coordination marketing ou sauf au sens de la r\u00e9gion am\u00e9ricaine qui regroupe plusieurs \u00e9tats des USA ou si, comme en Belgique, les langues r\u00e9gionales n\u00e9cessitent des adaptations malgr\u00e9 la petite taille du pays. <\/p>\n

Le Master Franchis\u00e9 rend compte au franchiseur \u00e9tranger de son d\u00e9veloppement<\/b>, de l’application du concept et reverse au Franchiseur une partie des redevances que les franchis\u00e9s lui ont vers\u00e9es.<\/p>\n

Il y a parfois confusion entre le Master Franchis\u00e9 et le \u00ab\u00a0Regional Developper\u00a0\u00bb que l’on trouve aux USA. Le \u00ab\u00a0Regional Developper\u00a0\u00bb est souvent une solution risqu\u00e9e car il n’est que trop rarement responsabilis\u00e9 devant l’\u00e9chec des franchis\u00e9s qu’il recrute, ses revenus \u00e9tant le plus souvent constitu\u00e9s de droits d’entr\u00e9e et non de % sur la r\u00e9ussite des franchis\u00e9s.
<\/span><\/p>\n

Jean Samper
AC Franchise<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9. AC Franchise conna\u00eet bien la question et a aid\u00e9 certains Masters Franchis\u00e9s \u00e0 trouver \u00e0 l’\u00e9tranger des Franchiseurs d\u00e9sireux de d\u00e9velopper leur r\u00e9seau \u00e0 l’export\u00a0avec un \u00ab\u00a0interm\u00e9diaire\u00a0\u00bb connaissant bien le pays cible et capable de […]<\/p>\n","protected":false},"author":52,"featured_media":291187,"menu_order":2,"template":"","class_list":["post-291186","post_dossier","type-post_dossier","status-publish","has-post-thumbnail","hentry","dossiers-la-master-franchise-quest-ce-que-cest","entry","has-media"],"acf":[],"yoast_head":"\nComment fonctionne la Master Franchise ?<\/title>\n<meta name=\"description\" content=\"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment fonctionne la Master Franchise ?\" \/>\n<meta property=\"og:description\" content=\"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-15T11:19:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"107\" \/>\n\t<meta property=\"og:image:height\" content=\"109\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910\",\"url\":\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910\",\"name\":\"Comment fonctionne la Master Franchise ?\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg\",\"datePublished\":\"2015-04-21T07:26:00+00:00\",\"dateModified\":\"2019-03-15T11:19:06+00:00\",\"description\":\"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg\",\"width\":107,\"height\":109},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ac-franchise.be\/#website\",\"url\":\"https:\/\/ac-franchise.be\/\",\"name\":\"AC Franchise\",\"description\":\"Cr\u00e9er une franchise et devenir franchis\u00e9 !\",\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ac-franchise.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ac-franchise.be\/#organization\",\"name\":\"AC Franchise\",\"url\":\"https:\/\/ac-franchise.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"width\":300,\"height\":71,\"caption\":\"AC Franchise\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Comment fonctionne la Master Franchise ?","description":"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910","og_locale":"fr_FR","og_type":"article","og_title":"Comment fonctionne la Master Franchise ?","og_description":"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet","og_url":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910","og_site_name":"AC Franchise","article_modified_time":"2019-03-15T11:19:06+00:00","og_image":[{"width":107,"height":109,"url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910","url":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910","name":"Comment fonctionne la Master Franchise ?","isPartOf":{"@id":"https:\/\/ac-franchise.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage"},"image":{"@id":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg","datePublished":"2015-04-21T07:26:00+00:00","dateModified":"2019-03-15T11:19:06+00:00","description":"La Master Franchise est un syst\u00e8me de d\u00e9veloppement de la franchise sur trois niveaux : Franchiseur, Master Franchis\u00e9 et Franchis\u00e9.AC Franchise conna\u00eet","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/dossier\/la-master-franchise-quest-ce-que-cest\/comment-fonctionne-la-master-franchise-6910#primaryimage","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128014655-ebbd4303be271a5561cbabd31a2f3c57.jpg","width":107,"height":109},{"@type":"WebSite","@id":"https:\/\/ac-franchise.be\/#website","url":"https:\/\/ac-franchise.be\/","name":"AC Franchise","description":"Cr\u00e9er une franchise et devenir franchis\u00e9 !","publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ac-franchise.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/ac-franchise.be\/#organization","name":"AC Franchise","url":"https:\/\/ac-franchise.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","width":300,"height":71,"caption":"AC Franchise"},"image":{"@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/post_dossier\/291186"}],"collection":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/post_dossier"}],"about":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/types\/post_dossier"}],"author":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/users\/52"}],"version-history":[{"count":1,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/post_dossier\/291186\/revisions"}],"predecessor-version":[{"id":297172,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/post_dossier\/291186\/revisions\/297172"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media\/291187"}],"wp:attachment":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media?parent=291186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}