{"id":291351,"date":"2015-02-13T08:41:00","date_gmt":"2015-02-13T07:41:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-crowfunding-en-dons-pour-developper-une-activite-4980"},"modified":"2019-03-15T12:19:04","modified_gmt":"2019-03-15T11:19:04","slug":"le-crowfunding-en-dons-pour-developper-une-activite-4980","status":"publish","type":"post_dossier","link":"https:\/\/ac-franchise.be\/dossier\/ouvrir-une-franchise-combien-ca-coute\/le-crowfunding-en-dons-pour-developper-une-activite-4980","title":{"rendered":"Le crowfunding en dons pour d\u00e9velopper une activit\u00e9"},"content":{"rendered":"
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Ph\u00e9nom\u00e8ne qui a le vent en poupe, le crowdfunding* en dons permet de financer des projets via des contributions financi\u00e8res, offertes sur Internet.<\/b> Avec ou sans contrepartie (hors financi\u00e8re), ce syst\u00e8me permet aux donateurs de contribuer au d\u00e9veloppement d\u2019un projet, la mise en place d\u2019une id\u00e9e ou le soutien \u00e0 une cause particuli\u00e8re. <\/p>\n

Notons que Sparkup est une plateforme de crowdfunding d’un autre genre et permet de financer son entreprise en ligne en mobilisant son r\u00e9seau en contrepartie d\u2019actions. <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Un syst\u00e8me de financement participatif<\/h3>\n
Le crowdfunding, appel\u00e9 aussi financement participatif, est une technique de financements de projets de cr\u00e9ation ou de d\u00e9veloppement d\u2019entreprise via un appel de dons sur une plateforme Internet<\/b>, pendant une dur\u00e9e d\u00e9termin\u00e9e, avec un objectif financier pr\u00e9determin\u00e9, et la d\u00e9finition \u00e9ventuelle d\u2019un montant minimum de contribution. Jeremy Ley, cofondateur de la soci\u00e9t\u00e9 Sparkup en explique le fonctionnement : \u00ab La plateforme affiche les projets pour les rendre public et la campagne de lev\u00e9e de fonds commence d\u00e8s la mise en ligne du projet. Les internautes et financeurs versent leur contribution directement via la plateforme de don. \u00bb En g\u00e9n\u00e9ral, les sites de crowdfunding pr\u00e9l\u00e8vent de 2 % \u00e0 25 % de commission, soit sur la totalit\u00e9 des fonds collect\u00e9s, soit sur les op\u00e9rations r\u00e9ussies.<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Deux modes de crowfunding en dons<\/h3>\n
Par ailleurs, il existe deux modes de crowdfunding en dons : le financement sans contrepartie, et celui avec contrepartie (ou r\u00e9compense)<\/b>. Dans le premier cas, l\u2019internaute n\u2019attend aucun retour financier lorsqu\u2019il apporte sa participation ; de l\u2019autre, il peut \u00eatre r\u00e9compens\u00e9 par des avantages en nature, comme un cadeau de remerciement. \u00ab Dans la plupart des cas, explique le cofondateur de Sparkup, ce m\u00e9canisme finance les premi\u00e8res productions gr\u00e2ce au syst\u00e8me de pr\u00e9commande. \u00bb Il donne pour exemple le premier CD produit suite au financement d\u2019un projet musical et l\u2019invitation pour assister \u00e0 un \u00e9v\u00e9nement de lancement de celui-ci.<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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* Le crowdfunding, n\u00e9 aux Etats-Unis, est apparu en France en 2008. Il a \u00e9t\u00e9 cr\u00e9\u00e9 afin de faciliter l\u2019acc\u00e8s au financement \u00e0 tous les entrepreneurs. Son application est principalement permise gr\u00e2ce \u00e0 des plateformes en ligne mettant en relation les porteurs de projet avec les investisseurs\/financeurs. Il se d\u00e9cline en 3 modes disctincts : le don avec ou sans r\u00e9compense (dont il est question ici), le pr\u00eat et le capital en investissement. <\/i><\/span><\/span> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Ph\u00e9nom\u00e8ne qui a le vent en poupe, le crowdfunding* en dons permet de financer des projets via des contributions financi\u00e8res, offertes sur Internet. Avec ou sans contrepartie (hors financi\u00e8re), ce syst\u00e8me permet aux donateurs de contribuer au d\u00e9veloppement d\u2019un projet, la mise en place d\u2019une id\u00e9e ou le soutien \u00e0 une cause particuli\u00e8re. Notons que […]<\/p>\n","protected":false},"author":40,"featured_media":142371,"menu_order":8,"template":"","class_list":["post-291351","post_dossier","type-post_dossier","status-publish","has-post-thumbnail","hentry","dossiers-ouvrir-une-franchise-combien-ca-coute","entry","has-media"],"acf":[],"yoast_head":"\nLe crowfunding en dons pour d\u00e9velopper une activit\u00e9<\/title>\n<meta name=\"description\" content=\"Ph\u00e9nom\u00e8ne qui a le vent en poupe, le crowdfunding* en dons permet de financer des projets via des contributions financi\u00e8res, offertes sur Internet. 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