{"id":141980,"date":"2018-10-28T15:38:00","date_gmt":"2018-10-28T15:38:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-casa-poursuit-son-developpement-7200"},"modified":"2018-10-28T15:38:00","modified_gmt":"2019-03-07T16:00:17","slug":"la-franchise-casa-poursuit-son-developpement-7200","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-casa-poursuit-son-developpement-7200","title":{"rendered":"La franchise Casa poursuit son d\u00e9veloppement"},"content":{"rendered":"
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Fond\u00e9 en 1975 par Karel Govaert, Casa est aujourd\u2019hui un r\u00e9seau de plus de 500 magasins implant\u00e9s dans 9 pays europ\u00e9ens.<\/b> L\u2019offre Casa se d\u00e9cline autour d\u2019un assortiment d\u2019articles d\u00e9coratifs pour l\u2019int\u00e9rieur des maisons et des jardins. Apr\u00e8s l\u2019ouverture de son premier point de vente \u00e0 Ottignies en Belgique, le r\u00e9seau a connu une croissance soutenue pour devenir un leader incontest\u00e9 dans son secteur. Aujourd\u2019hui, l\u2019enseigne entend dynamiser davantage son d\u00e9veloppement \u00e0 travers de nouvelles ouvertures, notamment en franchise.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un nouveau souffle pour le r\u00e9seau Casa <\/h3>\n
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Souhaitant dynamiser sa cha\u00eene de magasins, Casa a lanc\u00e9 en 2017 une nouvelle strat\u00e9gie baptis\u00e9e 20.20. Celle-ci a pour mission d\u2019apporter des changements online et offline, toujours dans le but d\u2019inspirer et de fid\u00e9liser sa client\u00e8le. \u00ab\u00a0Nos clients souhaitent \u00eatre agr\u00e9ablement inspir\u00e9s par les derni\u00e8res tendances d\u00e9co, tant online que dans nos magasins. Gr\u00e2ce \u00e0 l\u2019accessibilit\u00e9 de notre webshop, la fra\u00eecheur de notre site web et notre nouveau concept de magasin, nos clients pourront d\u2019embl\u00e9e traduire cette inspiration chez eux <\/b><\/i>\u00bb, s\u2019exprime Giane Van Landuyt, le CEO de Casa concernant la strat\u00e9gie 20.20.\u00a0<\/div>\n

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Dans le cadre de ce nouveau plan, le si\u00e8ge social de l\u2019enseigne a \u00e9t\u00e9 d\u00e9plac\u00e9 \u00e0 Olen, ce qui a engendr\u00e9 le licenciement d\u2019une cinquantaine de salari\u00e9s. Cette implantation a n\u00e9anmoins ouvert la voie \u00e0 une nouvelle ouverture \u00e0 Olen\/dans cette commune n\u00e9erlandophone de la Belgique.<\/b>\u00a0<\/div>\n
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\u00ab\u00a0Vu le d\u00e9m\u00e9nagement d’Itegem \u00e0 Olen nous trouvions tr\u00e8s important d’ouvrir un magasin dans les alentours directs du si\u00e8ge social\u00a0\u00bb, pr\u00e9cise Donna Herreria, responsable de communication du r\u00e9seau.<\/div>\n<\/p><\/div>\n

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Le nouveau magasin Casa dans le Shopping Park d'Olen <\/div>\n<\/p><\/div>\n
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Un magasin au design industriel \u00e0 Olen<\/h3>\n
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Le nouveau point de vente a ouvert ses portes au cours de cette ann\u00e9e dans le Shopping Park d’Olen, pas loin du si\u00e8ge social de l\u2019enseigne. B\u00e2ti sur une surface de 440 m\u00b2, le nouvel \u00e9tablissement\u00a0a \u00e9t\u00e9 am\u00e9nag\u00e9 selon le nouveau concept de magasins imagin\u00e9 par Casa. Avant d\u2019\u00eatre scind\u00e9 en deux parties, le local abritait l\u2019enseigne Atita Papierwaren. Apr\u00e8s son d\u00e9part, des travaux de r\u00e9novation ont \u00e9t\u00e9 entam\u00e9s. Le local a \u00e9t\u00e9 enti\u00e8rement relook\u00e9 pour adopter un style industriel. L\u2019objectif de ce nouveau concept est de plonger le client dans diff\u00e9rents univers entre lesquels il peut facilement circuler<\/b> pour d\u00e9couvrir les produits adapt\u00e9s \u00e0 chaque pi\u00e8ce de la maison.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Casa entend dynamiser son r\u00e9seau avec de nouvelles ouvertures en franchise<\/h3>\n
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Fort de plus de 40 ans d’exp\u00e9rience, Casa entend acc\u00e9l\u00e9rer la croissance de son r\u00e9seau avec de nouvelles ouvertures en franchise<\/b>. L\u2019enseigne souhaite par ailleurs renforcer sa pr\u00e9sence \u00e0 l\u2019international. Pour ce faire, elle recherche des candidats ambitieux, ayant un go\u00fbt prononc\u00e9 pour le secteur de la d\u00e9coration. Les porteurs de projet b\u00e9n\u00e9ficieront d\u2019un programme complet de formation dans l’une des succursales de Casa et d\u2019un accompagnement permanent.\u00a0<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Fond\u00e9 en 1975 par Karel Govaert, Casa est aujourd\u2019hui un r\u00e9seau de plus de 500 magasins implant\u00e9s dans 9 pays europ\u00e9ens. L\u2019offre Casa se d\u00e9cline autour d\u2019un assortiment d\u2019articles d\u00e9coratifs pour l\u2019int\u00e9rieur des maisons et des jardins. Apr\u00e8s l\u2019ouverture de son premier point de vente \u00e0 Ottignies en Belgique, le r\u00e9seau a connu une croissance soutenue pour devenir un leader incontest\u00e9 dans son secteur. Aujourd\u2019hui, l\u2019enseigne entend dynamiser davantage son d\u00e9veloppement \u00e0 travers de nouvelles ouvertures, notamment en franchise.<\/p>\n","protected":false},"author":54,"featured_media":141978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-141980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nLa franchise Casa poursuit son d\u00e9veloppement<\/title>\n<meta name=\"description\" content=\"Fond\u00e9 en 1975 par Karel Govaert, Casa est aujourd\u2019hui un r\u00e9seau de plus de 500 magasins implant\u00e9s dans 9 pays europ\u00e9ens. L\u2019offre Casa se d\u00e9cline autour d\u2019un assortiment d\u2019articles d\u00e9coratifs pour l\u2019int\u00e9rieur des maisons et des jardins. Apr\u00e8s l\u2019ouverture de son premier point de vente \u00e0 Ottignies en Belgique, le r\u00e9seau a connu une croissance soutenue pour devenir un leader incontest\u00e9 dans son secteur. Aujourd\u2019hui, l\u2019enseigne entend dynamiser davantage son d\u00e9veloppement \u00e0 travers de nouvelles ouvertures, notamment en franchise.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/la-franchise-casa-poursuit-son-developpement-7200\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La franchise Casa poursuit son d\u00e9veloppement\" \/>\n<meta property=\"og:description\" content=\"Fond\u00e9 en 1975 par Karel Govaert, Casa est aujourd\u2019hui un r\u00e9seau de plus de 500 magasins implant\u00e9s dans 9 pays europ\u00e9ens. L\u2019offre Casa se d\u00e9cline autour d\u2019un assortiment d\u2019articles d\u00e9coratifs pour l\u2019int\u00e9rieur des maisons et des jardins. 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