franchise SoCoo\u2019c<\/a><\/b> est riche de nombreux atouts qui font le plaisir de ses clients comme de ses adh\u00e9rents. <\/p>\nLaurent Marguerettaz, Directeur G\u00e9n\u00e9ral de l\u2019enseigne<\/b>, explique\u00a0:\u00a0\u00ab\u00a0Plus que jamais, nous poursuivons dans cette voie, unique sur le march\u00e9 : rendre la cuisine de sp\u00e9cialiste accessible au plus grand nombre.\u00bb <\/i> Cette strat\u00e9gie originale a permis \u00e0 l\u2019enseigne d\u2019enregistrer la plus forte croissance du march\u00e9 en 2017 avec +29% \u00e0 p\u00e9rim\u00e8tre constant<\/b>. De belles performances qui se confirment au premier quadrimestre et qui permettent \u00e0 SoCoo\u2019c d\u2019ambitionner 20% de croissance du chiffre d\u2019affaires en 2018. <\/p>\n
Le Green Camp 2018 a \u00e9galement \u00e9t\u00e9 l\u2019occasion de pr\u00e9senter les ambitions de l\u2019enseigne. Monsieur Marguerettaz note\u00a0:\u00a0\u00ab\u00a0Aujourd\u2019hui, la forte croissance de notre chiffre d\u2019affaires co\u00efncide avec une progression de 8 points de notre NPS (Net Promoter Score : indicateur de recommandation clients) qui a atteint 41 points en 2017. Nous sommes convaincus qu\u2019il faut continuer \u00e0 travailler dans cette voie. C\u2019est pourquoi, SoCoo\u2019c se donne une vraie ambition\u00a0: devenir l\u2019enseigne de cuisine la plus recommand\u00e9e. Notre objectif : atteindre un NPS de 60 points dans les 3 ans qui viennent.<\/b> La satisfaction de nos clients est le fruit de la mobilisation quotidienne des \u00e9quipes SoCoo\u2019c autour des valeurs de notre enseigne.\u00bb <\/p>\n
<\/i>Pour ce faire, l\u2019enseigne mise sur le \u00ab\u00a0Let\u2019s Do it Together\u00a0\u00bb, qui se mat\u00e9rialise par \u00ab\u00a0l\u2019engagement des \u00e9quipes magasins et si\u00e8ge au service de nos clients\u00a0\u00bb<\/i>, conclut Laurent Marguerettaz.<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
700 collaborateurs repr\u00e9sentant 135 magasins se sont r\u00e9unis lors du Green Camp annuel de la franchise SoCoo\u2019c. L\u2019\u00e9v\u00e9nement, qui s\u2019est tenu les 14 et 15 mai, a \u00e9t\u00e9 l\u2019occasion de partager les performances du r\u00e9seau, mais \u00e9galement de pr\u00e9senter l\u2019ambition de l\u2019enseigne pour les 3 prochaines ann\u00e9es.<\/p>\n","protected":false},"author":7779,"featured_media":142438,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-142439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\n
SoCoo\u2019c : retour sur les moments forts du Green Camp 2018<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n