{"id":230031,"date":"2019-02-19T08:00:00","date_gmt":"2019-02-19T07:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034"},"modified":"2019-02-19T08:00:00","modified_gmt":"2019-03-07T16:00:10","slug":"la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034","title":{"rendered":"La franchise Alain Afflelou poursuit son expansion en Belgique"},"content":{"rendered":"
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<\/a> <\/p>\n
Nouvelle boutique \u00e0 Charleroi <\/div>\n<\/p><\/div>\n
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\u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le\u00a0franchiseur Alain Afflelou<\/a>\u00a0encha\u00eene les ouvertures\u00a0en Belgique. Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi<\/b> dans le centre commercial Ville 2. L’enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. Elle\u00a0compte \u00e0 ce jour 49 magasins Alain Afflelou et 1 magasin Optical\u00a0Discount en Belgique et au Luxembourg.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Une multi-franchis\u00e9e \u00e0 la t\u00eate du nouveau magasin belge<\/h3>\n
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A la t\u00eate de ce nouveau magasin derni\u00e8re g\u00e9n\u00e9ration : Martine Colinet, multifranchis\u00e9e Alain Afflelou depuis pr\u00e8s de 17 ans.<\/b> Elle est \u00e9galement \u00e0 la t\u00eate des points de vente Alain Afflelou dans la galerie commer\u00e7ante du Cora \u00e0 La Louvi\u00e8re, dans le centre commercial L\u2019Esplanade de Louvain-la-Neuve et dans rue de France \u00e0 Philippeville. D\u2019une surface de 160 m\u00b2, la nouvelle boutique franchis\u00e9e b\u00e9n\u00e9ficie d’un emplacement privil\u00e9gi\u00e9 dans le centre commercial Ville 2.\u00a0<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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De nombreux services pour \u00eatre aux c\u00f4t\u00e9s du franchis\u00e9 \u00e0 chaque \u00e9tape<\/h3>\n
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  • Service de d\u00e9veloppement (pr\u00e9paration \u00e0 l\u2019ouverture, conseil dans la recherche du local…).<\/li>\n
  • Service juridique (conseil en mati\u00e8re de cr\u00e9ation, d\u00e9veloppement et expansion de la soci\u00e9t\u00e9 du franchis\u00e9…).<\/li>\n
  • Service finance (accompagnement au plan financier…).<\/li>\n
  • Service communication locale (d\u00e9finition d’une strat\u00e9gie de communication locale tout au long de l\u2019ann\u00e9e, campagne de lancement performante…).<\/li>\n
  • Service marketing produit (\u00e9laboration des offres exclusives aux meilleures conditions tarifaires…).<\/li>\n
  • Service relations institutionnelles et OCAM (accompagnement dans l\u2019information, la r\u00e9flexion et la prise de d\u00e9cision individuelle pour les appels d\u2019offres et pilotage de la politique d\u2019achat).<\/li>\n
  • Service r\u00e9seau (aide \u00e0 la gestion de la boutique et \u00e0 la mise en place de plans d\u2019actions…).<\/li>\n
  • Service marketing direct (contact r\u00e9gulier des clients pour les inciter \u00e0 revenir dans le magasin…).<\/li>\n<\/ul>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

    \u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le franchiseur Alain Afflelou encha\u00eene les ouvertures en Belgique. Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi dans le centre commercial Ville 2. L’enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. Elle compte \u00e0 ce jour 49 magasins Alain Afflelou et 1 magasin Optical Discount en Belgique et au Luxembourg.<\/p>\n","protected":false},"author":54,"featured_media":230029,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-230031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nLa franchise Alain Afflelou poursuit son expansion en Belgique<\/title>\n<meta name=\"description\" content=\"\u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le franchiseur Alain Afflelou encha\u00eene les ouvertures en Belgique. Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi dans le centre commercial Ville 2. L'enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. Elle compte \u00e0 ce jour 49 magasins Alain Afflelou et 1 magasin Optical Discount en Belgique et au Luxembourg.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La franchise Alain Afflelou poursuit son expansion en Belgique\" \/>\n<meta property=\"og:description\" content=\"\u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le franchiseur Alain Afflelou encha\u00eene les ouvertures en Belgique. Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi dans le centre commercial Ville 2. L'enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. Elle compte \u00e0 ce jour 49 magasins Alain Afflelou et 1 magasin Optical Discount en Belgique et au Luxembourg.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-19T07:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-07T16:00:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/02\/17\/20190217202827-66e3a66c81664c486784ed67b26fa3bd.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"495\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dorsaf Maamer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dorsaf Maamer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034#article\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\"},\"author\":{\"name\":\"AC Franchise\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/67f8a43ccb8849bbdd49ddc3432cd53b\"},\"headline\":\"La franchise Alain Afflelou poursuit son expansion en Belgique\",\"datePublished\":\"2019-02-19T07:00:00+00:00\",\"dateModified\":\"2019-03-07T16:00:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\"},\"wordCount\":368,\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/02\/17\/20190217202827-66e3a66c81664c486784ed67b26fa3bd.jpg\",\"articleSection\":[\"Actualit\u00e9s des r\u00e9seaux\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\",\"url\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034\",\"name\":\"La franchise Alain Afflelou poursuit son expansion en Belgique\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/02\/17\/20190217202827-66e3a66c81664c486784ed67b26fa3bd.jpg\",\"datePublished\":\"2019-02-19T07:00:00+00:00\",\"dateModified\":\"2019-03-07T16:00:10+00:00\",\"description\":\"\u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le franchiseur Alain Afflelou encha\u00eene les ouvertures en Belgique. 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Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi dans le centre commercial Ville 2. L'enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. Elle compte \u00e0 ce jour 49 magasins Alain Afflelou et 1 magasin Optical Discount en Belgique et au Luxembourg.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ac-franchise.be\/article\/la-franchise-alain-afflelou-poursuit-son-expansion-en-belgique-6034","og_locale":"fr_FR","og_type":"article","og_title":"La franchise Alain Afflelou poursuit son expansion en Belgique","og_description":"\u00c9lu chef d\u2019entreprise pr\u00e9f\u00e9r\u00e9 des fran\u00e7ais avec un taux d\u2019appr\u00e9ciation positive de 73% en 2015 et au TOP 5 des entrepreneurs les plus pl\u00e9biscit\u00e9s des fran\u00e7ais selon le journal \u00ab Les Echos \u00bb en 2016, le franchiseur Alain Afflelou encha\u00eene les ouvertures en Belgique. Apr\u00e8s les ouvertures en novembre 2018 des nouveaux magasins franchis\u00e9s de Waregem et de Huy, le leader mondial de l\u2019optique inaugure une nouvelle boutique \u00e0 Charleroi dans le centre commercial Ville 2. L'enseigne a d\u00e9barqu\u00e9 en Belgique en 1995, elle a ouvert son 1er magasin en zone n\u00e9erlandophone (Flandre) en 2006. 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