{"id":234854,"date":"2018-12-27T15:35:00","date_gmt":"2018-12-27T14:35:00","guid":{"rendered":"https:\/\/ac-franchise.be\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022"},"modified":"2018-12-27T15:35:00","modified_gmt":"2019-03-07T16:00:13","slug":"plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022","title":{"rendered":"Plus d\u2019un Belge sur trois envisageait d\u2019acheter un cadeau de Saint-Nicolas d\u2019occasion selon une enqu\u00eate r\u00e9alis\u00e9e par iVOX"},"content":{"rendered":"
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Une enqu\u00eate a \u00e9t\u00e9 r\u00e9alis\u00e9e en septembre dernier par l\u2019agence iVOX pour le compte de Troc.com, Cash Converters et 2ememain.be <\/b>afin de d\u00e9tecter les intentions d’achat des belges pour No\u00ebl. L\u2019enqu\u00eate men\u00e9e en ligne aupr\u00e8s d’un \u00e9chantillon repr\u00e9sentatif de 2000 belges, a r\u00e9v\u00e9l\u00e9 qu’un belge sur trois envisageait d’acheter un ou plusieurs articles d’occasion pour les cadeaux de Saint-Nicolas. 37% ont pens\u00e9 \u00e0 offrir des jouets usag\u00e9s \u00e0 No\u00ebl. En outre, presque 1 sur 10 (9%) est d\u00e9j\u00e0 certain de son achat d’occasion. Une \u00e9tude qui confirme la bonne sant\u00e9 du march\u00e9 de l\u2019occasion. Deux enseignes se d\u00e9marquent sur ce march\u00e9 : Cash Converters et Troc.com.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Cash Converters : un r\u00e9seau de plus de 800 magasins implant\u00e9s dans plus de 21 pays <\/h3>\n
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Fond\u00e9e en 1984 dans l\u2019ouest Australien, la\u00a0franchise\u00a0Cash Converters<\/a>\u00a0–\u00a0devenue aujourd’hui\u00a0leader mondial de l\u2019achat-vente d\u2019articles de seconde main de qualit\u00e9 – \u00a0a d\u00e9barqu\u00e9 en Belgique en 1997. Elle y compte aujourd’hui\u00a034 points de vente et 1,2 million de clients qui ach\u00e8tent et vendent en moyenne plus de 2 millions d\u2019articles par an. L’enseigne se d\u00e9veloppe via deux formats de magasin : un format Standard,\u00a0<\/b>d’une surface allant de 121 \u00e0 400 m\u00b2, comportant une salle d\u2019achat, ainsi qu\u2019un magasin de vente, et un format City<\/b> d’une surface allant de 80 \u00e0 120 m\u00b2, adapt\u00e9\u00a0pour les centres villes ou galeries commerciales, avec une offre produits plus concentr\u00e9e. Les produits stars des magasins City sont les jeux vid\u00e9o, les bijoux, la t\u00e9l\u00e9phonie et l\u2019informatique.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Troc.com : une centaine de magasins r\u00e9partis dans 6 pays<\/h3>\n
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Cr\u00e9\u00e9e en Avignon en 1982, la\u00a0franchise Troc.com<\/a>\u00a0a d\u00e9barqu\u00e9 sur le march\u00e9 belge en 1996. Elle y compte aujourd’hui 29 magasins et ambitionne d’ouvrir une quinzaine de points de vente <\/b>particuli\u00e8rement dans les provinces de Luxembourg, Flandre orientale, Flandre occidentale, le Limbourg et le Brabant Flamand. L’enseigne propose \u00e0 ses clients le rachat de leurs objets contre argent comptant ou le\u00a0d\u00e9p\u00f4t-vente. Les objets mis \u00e0 la vente\u00a0seront pr\u00e9sent\u00e9s de mani\u00e8re optimale dans la salle d\u2019exposition et plac\u00e9s en temps r\u00e9el sur le site internet. D\u00e8s que l’article a trouv\u00e9 un acqu\u00e9reur, le montant convenu est vers\u00e9 sur le compte du d\u00e9posant. En tant qu\u2019interm\u00e9diaire, Troc.com per\u00e7oit une commission qui varie du prix de vente.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Une enqu\u00eate a \u00e9t\u00e9 r\u00e9alis\u00e9e en septembre dernier par l\u2019agence iVOX pour le compte de Troc.com, Cash Converters et 2ememain.be afin de d\u00e9tecter les intentions d’achat des belges pour No\u00ebl. L\u2019enqu\u00eate men\u00e9e en ligne aupr\u00e8s d’un \u00e9chantillon repr\u00e9sentatif de 2000 belges, a r\u00e9v\u00e9l\u00e9 qu’un belge sur trois envisageait d’acheter un ou plusieurs articles d’occasion pour les cadeaux de Saint-Nicolas. 37% ont pens\u00e9 \u00e0 offrir des jouets usag\u00e9s \u00e0 No\u00ebl. En outre, presque 1 sur 10 (9%) est d\u00e9j\u00e0 certain de son achat d’occasion. Une \u00e9tude qui confirme la bonne sant\u00e9 du march\u00e9 de l\u2019occasion. Deux enseignes se d\u00e9marquent sur ce march\u00e9 : Cash Converters et Troc.com.<\/p>\n","protected":false},"author":54,"featured_media":234808,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-234854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nPlus d\u2019un Belge sur trois envisageait d\u2019acheter un cadeau de Saint-Nicolas d\u2019occasion selon une enqu\u00eate r\u00e9alis\u00e9e par iVOX<\/title>\n<meta name=\"description\" content=\"Une enqu\u00eate a \u00e9t\u00e9 r\u00e9alis\u00e9e en septembre dernier par l\u2019agence iVOX pour le compte de Troc.com, Cash Converters et 2ememain.be afin de d\u00e9tecter les intentions d'achat des belges pour No\u00ebl. L\u2019enqu\u00eate men\u00e9e en ligne aupr\u00e8s d'un \u00e9chantillon repr\u00e9sentatif de 2000 belges, a r\u00e9v\u00e9l\u00e9 qu'un belge sur trois envisageait d'acheter un ou plusieurs articles d'occasion pour les cadeaux de Saint-Nicolas. 37% ont pens\u00e9 \u00e0 offrir des jouets usag\u00e9s \u00e0 No\u00ebl. En outre, presque 1 sur 10 (9%) est d\u00e9j\u00e0 certain de son achat d'occasion. Une \u00e9tude qui confirme la bonne sant\u00e9 du march\u00e9 de l\u2019occasion. Deux enseignes se d\u00e9marquent sur ce march\u00e9 : Cash Converters et Troc.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plus d\u2019un Belge sur trois envisageait d\u2019acheter un cadeau de Saint-Nicolas d\u2019occasion selon une enqu\u00eate r\u00e9alis\u00e9e par iVOX\" \/>\n<meta property=\"og:description\" content=\"Une enqu\u00eate a \u00e9t\u00e9 r\u00e9alis\u00e9e en septembre dernier par l\u2019agence iVOX pour le compte de Troc.com, Cash Converters et 2ememain.be afin de d\u00e9tecter les intentions d'achat des belges pour No\u00ebl. L\u2019enqu\u00eate men\u00e9e en ligne aupr\u00e8s d'un \u00e9chantillon repr\u00e9sentatif de 2000 belges, a r\u00e9v\u00e9l\u00e9 qu'un belge sur trois envisageait d'acheter un ou plusieurs articles d'occasion pour les cadeaux de Saint-Nicolas. 37% ont pens\u00e9 \u00e0 offrir des jouets usag\u00e9s \u00e0 No\u00ebl. En outre, presque 1 sur 10 (9%) est d\u00e9j\u00e0 certain de son achat d'occasion. Une \u00e9tude qui confirme la bonne sant\u00e9 du march\u00e9 de l\u2019occasion. Deux enseignes se d\u00e9marquent sur ce march\u00e9 : Cash Converters et Troc.com.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-27T14:35:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-07T16:00:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2018\/12\/27\/20181227122650-1a8a11922bb88b89ebfe78d1e472383d.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"333\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dorsaf Maamer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dorsaf Maamer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022#article\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\"},\"author\":{\"name\":\"AC Franchise\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/67f8a43ccb8849bbdd49ddc3432cd53b\"},\"headline\":\"Plus d\u2019un Belge sur trois envisageait d\u2019acheter un cadeau de Saint-Nicolas d\u2019occasion selon un\",\"datePublished\":\"2018-12-27T14:35:00+00:00\",\"dateModified\":\"2019-03-07T16:00:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\"},\"wordCount\":429,\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2018\/12\/27\/20181227122650-1a8a11922bb88b89ebfe78d1e472383d.jpg\",\"articleSection\":[\"Actualit\u00e9s des r\u00e9seaux\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\",\"url\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022\",\"name\":\"Plus d\u2019un Belge sur trois envisageait d\u2019acheter un cadeau de Saint-Nicolas d\u2019occasion selon une enqu\u00eate r\u00e9alis\u00e9e par iVOX\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/plus-dun-belge-sur-trois-envisageait-dacheter-un-cadeau-de-saint-nicolas-doccasion-selon-une-enquete-realisee-par-ivox-6022#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2018\/12\/27\/20181227122650-1a8a11922bb88b89ebfe78d1e472383d.jpg\",\"datePublished\":\"2018-12-27T14:35:00+00:00\",\"dateModified\":\"2019-03-07T16:00:13+00:00\",\"description\":\"Une enqu\u00eate a \u00e9t\u00e9 r\u00e9alis\u00e9e en septembre dernier par l\u2019agence iVOX pour le compte de Troc.com, Cash Converters et 2ememain.be afin de d\u00e9tecter les intentions d'achat des belges pour No\u00ebl. 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