{"id":283986,"date":"2018-10-31T08:04:00","date_gmt":"2018-10-31T07:04:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-reseau-intermarche-oeuvre-pour-le-mieux-produire-et-le-mieux-manger-7602"},"modified":"2018-10-31T08:04:00","modified_gmt":"2019-03-07T16:00:16","slug":"le-reseau-intermarche-oeuvre-pour-le-mieux-produire-et-le-mieux-manger-7602","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/le-reseau-intermarche-oeuvre-pour-le-mieux-produire-et-le-mieux-manger-7602","title":{"rendered":"Le r\u00e9seau Intermarch\u00e9 oeuvre pour le \u00ab Mieux Produire \u00bb et le \u00ab Mieux Manger \u00bb"},"content":{"rendered":"
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Depuis 14 p\u00e9riodes, Intermarch\u00e9<\/a><\/b> est entrain de gagner de nouvelles parts de march\u00e9<\/b> et en d\u00e9tient d\u00e9sormais 14.7 %,<\/b> soit une progression de 0.4 %.<\/b> Cette belle performance qui concerne tous ses formats (Hyper, Super, Contact et Express)<\/b>, serait principalement due aux performances des produits de fond de rayons<\/b>, la fid\u00e9lit\u00e9 de sa client\u00e8le<\/b> qui b\u00e9n\u00e9ficie du nouveau programme de fid\u00e9lit\u00e9 en faveur du \u00ab mieux manger \u00bb et la progression de l’offre sur le bio.<\/b><\/span> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Intermarch\u00e9 continue de gagner des parts de march\u00e9<\/h3>\n
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L’ensemble des formats Intermarch\u00e9 affiche de belles performances \u00e0 travers tout l’Hexagone: Hyper (+ 3.56 %<\/b> en CA constant), Super (+ 3.17 %),<\/b> Contact (+ 3.47 %)<\/b>, Express (+ 4.38 %).<\/b><\/span>
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D\u00e9tenant d\u00e9sormais 14.7 % des parts du march\u00e9, Intermarch\u00e9 s’est fix\u00e9 pour objectif d’atteindre les 15 % DPM en 2019<\/b>. Pour ce faire, l’enseigne mise sur le bio et les rayons \u00ab\u00a0trad\u00a0\u00bb<\/b> mais \u00e9galement sur sa transformation digitale.<\/b><\/span> <\/div>\n

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Intermarch\u00e9 r\u00e9affirme, par ailleurs, sa responsabilit\u00e9 de commer\u00e7ant engag\u00e9 vis-\u00e0-vis des agriculteurs et des consommateurs. Thierry Cotillard, Pr\u00e9sident d’Intermarch\u00e9<\/b>, a d’ailleurs d\u00e9clar\u00e9: \u00ab\u00a0Notre volont\u00e9 a \u00e9t\u00e9, et est toujours, de ne pas perdre de vue la vis\u00e9e des \u00c9tats G\u00e9n\u00e9raux de l\u2019Alimentation, qui est de mieux r\u00e9mun\u00e9rer l\u2019agriculture fran\u00e7aise… Et nous demeurerons pleinement fid\u00e8les \u00e0 notre vocation qui est de rendre accessible le \u00ab mieux manger \u00bb \u00e0 tous les consommateurs<\/i>\u00ab\u00a0.<\/span> \u00a0
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Gr\u00e2ce \u00e0 son outil de production compos\u00e9 de 62 usines agroalimentaires<\/b> et plus de 1 800 points de vente<\/b> partout en France, Intermarch\u00e9 a r\u00e9ussi \u00e0 atteindre une excellente ma\u00eetrise de la cha\u00eene de production<\/b> et une expertise unique parmi les distributeurs sur l’origine et la tra\u00e7abilit\u00e9<\/b> des produits, comme sur leur conception, leur fabrication et leur qualit\u00e9.<\/b><\/span> <\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les engagements d’Agromousquetaires<\/h3>\n
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Agromousquetaires a pour ambition d’encourager une production fran\u00e7aise plus responsable<\/b> en s\u00e9curisant les agriculteurs via la contractualisation comme 1er levier d’une relation plus durable et r\u00e9mun\u00e9ratrice, en les aidant \u00e0 se convertir \u00e0 l’agriculture biologique ou dans des fili\u00e8res qualit\u00e9 avec l’agro\u00e9cologie…<\/span> <\/div>\n
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D’autre part, Agromousquetaires veut aussi aider les fran\u00e7ais \u00e0 manger un peu mieux tous les jours<\/b> et ce gr\u00e2ce \u00e0 ces initiatives, par exemple:<\/span> <\/div>\n
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  • D\u00e9veloppement des gammes de produits sans nitrite, sans lactose, sans gluten <\/li>\n
  • Gamme \u00ab b\u00e9b\u00e9 bio \u00bb <\/li>\n
  • Extension de \u00ab l\u2019essentiel \u00bb (sans additifs ou conservateurs) <\/li>\n
  • Extension de \u00ab 30% de sucre en moins \u00bb <\/li>\n
  • Cr\u00e9ation de la gamme \u00ab veggie march\u00e9 \u00bb <\/li>\n
  • Poursuite de la d\u00e9marche anti-gaspi avec les produits \u00ab les moches \u00bb <\/li>\n
  • Demain: 100 % des produits enfants adapt\u00e9s \u00e0 leurs besoins nutritionnels et sans ingr\u00e9dients sensibles et\/ou superflus (taux de sucre, taille des portions, \u2026) <\/li>\n
  • Am\u00e9lioration nutritionnelle en plats cuisin\u00e9s, charcuterie, go\u00fbter, petit-d\u00e9jeuner, boissons, ultra-frais \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <\/li>\n<\/ul>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

    Depuis 14 p\u00e9riodes, Intermarch\u00e9 est entrain de gagner de nouvelles parts de march\u00e9 et en d\u00e9tient d\u00e9sormais 14.7 %, soit une progression de 0.4 %. Cette belle performance qui concerne tous ses formats (Hyper, Super, Contact et Express), serait principalement due aux performances des produits de fond de rayons, la fid\u00e9lit\u00e9 de sa client\u00e8le qui b\u00e9n\u00e9ficie du nouveau programme de fid\u00e9lit\u00e9 en faveur du \u00ab mieux manger \u00bb et la progression de l’offre sur le bio.<\/p>\n","protected":false},"author":7776,"featured_media":283411,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-283986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nLe r\u00e9seau Intermarch\u00e9 oeuvre pour le \u00ab Mieux Produire \u00bb et le \u00ab Mieux Manger \u00bb<\/title>\n<meta name=\"description\" content=\"Depuis 14 p\u00e9riodes, Intermarch\u00e9 est entrain de gagner de nouvelles parts de march\u00e9 et en d\u00e9tient d\u00e9sormais 14.7 %, soit une progression de 0.4 %. 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