{"id":284766,"date":"2017-11-30T16:03:00","date_gmt":"2017-11-30T15:03:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-master-franchise-pourquoi-pas-vous-5006"},"modified":"2017-11-30T16:03:00","modified_gmt":"2019-03-07T16:00:56","slug":"la-master-franchise-pourquoi-pas-vous-5006","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-master-franchise-pourquoi-pas-vous-5006","title":{"rendered":"La master-franchise, pourquoi pas vous ?"},"content":{"rendered":"
Vous \u00eates s\u00e9duit pas un concept \u00e9tranger ? Vous avez envie de le d\u00e9velopper\u00a0dans votre pays ? Pourquoi ne deviendriez-vous pas master-franchis\u00e9 ?<\/p>\n
Le Master franchis\u00e9 est en fait un franchis\u00e9 qui a obtenu par contrat l’exclusivit\u00e9 du d\u00e9veloppement de la franchise sur un territoire pr\u00e9alablement \u00e9tabli (national ou r\u00e9gional) o\u00f9 il pourra conclure des contrats de franchise, sous-franchiser en quelque sorte. La logique veut qu’il ouvre d’abord ses propres unit\u00e9s pilotes avant de sous-franchiser…mais certains ne le font pas.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
Si aucune loi ne fixe le cadre de votre relation avec le franchiseur \u00e9tranger, vous serez n\u00e9anmoins vous-m\u00eame soumis aux r\u00e8gles habituelles des franchiseurs (sur le territoire fran\u00e7ais la loi Doubin devenue article L330-1 du code de commerce, en Belgique la loi dite Laruelle et en Tunisie la loi sur la modernisation du commerce) et dans l’obligation de respecter le r\u00e9glement d’exemption en Europe.<\/p>\n
Mais attention, devenir master-franchis\u00e9 suppose une connaissance parfaite du concept import\u00e9 et un travail pr\u00e9paratoire tr\u00e8s pointu avec la cr\u00e9ation d’une\u00a0unit\u00e9 pilote\u00a0ou plusieurs pour tester\u00a0sur le territoire choisi\u00a0le concept et s’assurer qu’il a de l’avenir dans son nouveau pays d’implantation ca vous aurez la responsabilit\u00e9s vis-\u00e0-vis des franchis\u00e9s qui vous feront confiance, investiront leurs \u00e9conomies et seront souvent caution de gros emprunts.<\/p>\n
Audrey Caudron et Jean Samper
<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
Vous \u00eates s\u00e9duit pas un concept \u00e9tranger ? Vous avez envie de le d\u00e9velopper dans votre pays ? Pourquoi ne deviendriez-vous pas master-franchis\u00e9 ?<\/p>\n","protected":false},"author":1,"featured_media":284767,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[135],"class_list":["post-284766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-franchise-informations","entry","has-media"],"acf":[],"yoast_head":"\n