{"id":285870,"date":"2017-05-11T13:43:00","date_gmt":"2017-05-11T12:43:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-distribution-de-loisirs-creatifs-en-forte-progression-2733"},"modified":"2017-05-11T13:43:00","modified_gmt":"2019-03-07T16:01:14","slug":"la-distribution-de-loisirs-creatifs-en-forte-progression-2733","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-distribution-de-loisirs-creatifs-en-forte-progression-2733","title":{"rendered":"La distribution de loisirs cr\u00e9atifs en forte progression"},"content":{"rendered":"
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Une \u00e9tude publi\u00e9e par Xerfi et intitul\u00e9e \u00ab Le march\u00e9 et la distribution de loisirs cr\u00e9atifs –<\/b> Innovations, communaut\u00e9s virtuelles, perc\u00e9e des acteurs non sp\u00e9cialis\u00e9s : analyse et perspectives du march\u00e9 \u00e0 l\u2019horizon 2018\u00a0\u00bb r\u00e9v\u00e8le que le secteur se porte \u00e0 merveille en France , mais c’est vrai ailleurs, port\u00e9 par l\u2019engouement que conna\u00eet le DIY. (Do It Yourself = Faites-le vous-m\u00eame) <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Une tendance qui se confirme dans le temps <\/h3>\n
Jouet, d\u00e9cor, couture\u2026 les \u00a0loisirs cr\u00e9atifs englobent divers secteurs. Secteurs qui ont enregistr\u00e9 une hausse de 2% de leur chiffre d\u2019affaires pour s\u2019\u00e9tablir \u00e0 pr\u00e8s d\u2019un milliard d\u2019euros en 2016. Les experts de Xerfi \u00a0estiment que cette tendance s\u2019installera dans le temps avec une hausse de 1,5% en 2017 et de 2% en 2018.<\/b><\/span> <\/p>\n

Les experts ajoutent que les professionnels ont tr\u00e8s vite r\u00e9agi \u00e0 la tendance du DIY en proposant \u00e0 leurs clients plus de produits et de services et en modernisant leur concept. R\u00e9sultat\u00a0: un \u00e9largissement de la base de client\u00e8le, notamment parmi les 18-34 ans.

Tel est le cas de la
franchise Mondial Tissus<\/a> qui a su r\u00e9pondre aux attentes de ses clients avec des collections renouvel\u00e9es, des ateliers culture, des services sur-mesure ainsi que des conseils avis\u00e9s en magasin. Cet accompagnement personnalis\u00e9 de chaque client dans la r\u00e9alisation de ses projets contribue \u00e0 consolider la notori\u00e9t\u00e9 de l\u2019enseigne et de son r\u00e9seau leur permettant ainsi de b\u00e9n\u00e9ficier d\u2019un excellent bouche-\u00e0-oreille et donc de g\u00e9n\u00e9rer du trafic r\u00e9gulier. Mondial Tissus joint l’utile \u00e0 l’agr\u00e9able, le Do IT Yourself et le loisir cr\u00e9atif.
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<\/a> <\/p>\n
Progression de la distribution de loisirs cr\u00e9atifs <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Une \u00e9tude publi\u00e9e par Xerfi et intitul\u00e9e \u00ab Le march\u00e9 et la distribution de loisirs cr\u00e9atifs – Innovations, communaut\u00e9s virtuelles, perc\u00e9e des acteurs non sp\u00e9cialis\u00e9s : analyse et perspectives du march\u00e9 \u00e0 l\u2019horizon 2018 \u00bb r\u00e9v\u00e8le que le secteur se porte \u00e0 merveille, port\u00e9 par l\u2019engouement que conna\u00eet le DIY.<\/p>\n","protected":false},"author":7779,"featured_media":285756,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-285870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-marketing","entry","has-media"],"acf":[],"yoast_head":"\nLa distribution de loisirs cr\u00e9atifs en forte progression<\/title>\n<meta name=\"description\" content=\"Une \u00e9tude publi\u00e9e par Xerfi et intitul\u00e9e \u00ab Le march\u00e9 et la distribution de loisirs cr\u00e9atifs - 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