{"id":287472,"date":"2016-09-13T07:15:00","date_gmt":"2016-09-13T06:15:00","guid":{"rendered":"https:\/\/ac-franchise.be\/limportance-de-la-formation-pour-un-franchise-5000"},"modified":"2016-09-13T07:15:00","modified_gmt":"2019-03-07T16:01:38","slug":"limportance-de-la-formation-pour-un-franchise-5000","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/limportance-de-la-formation-pour-un-franchise-5000","title":{"rendered":"L’importance de la formation pour un franchis\u00e9"},"content":{"rendered":"
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La relation d’un franchiseur et d’un franchis\u00e9 s’appuie notamment sur la formation<\/b>, elle doit commencer entre la signature du contrat de franchise et l’ouverture de l’unit\u00e9 franchis\u00e9e (formation dite initiale) mais devra \u00e9galement se poursuivre durant la p\u00e9riode d’activit\u00e9, avec des mises \u00e0 jour et des \u00e9volutions qui feront vivre la franchise.\u00a0 (formation dite permanente ou continue)<\/p>\n

Une franchise c’est d’abord la\u00a0transmission d’un savoir faire<\/b>, aussi la formation est-elle indispensable, avec l’accompagnement qui devra suivre. Le contrat de franchise doit indiquer les contours\u00a0de la formation initiale : sa dur\u00e9e, son contenu, les outils et moyens mis \u00e0 disposition. Elle doit permettre la mise en place du concept en suivant les directives de l’enseigne.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Formation et assistance continue<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Mais il est impossible de savoir par avance si cette formation sera de qualit\u00e9, ni si elle s’adaptera facilement aux diff\u00e9rentes personnalit\u00e9s des franchis\u00e9s. Pour savoir si cette formation est bien men\u00e9e, le mieux est d’interroger les franchis\u00e9s en place lorsqu’il y en a.<\/strong><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Le code de d\u00e9ontologie europ\u00e9en de la franchise<\/a> pr\u00e9voit \u00e9galement une assistance continue, tant du point de vue commercial que du point de vue technique. Le franchiseur doit l’assurer \u00e0 ses franchis\u00e9s\u00a0durant toute la dur\u00e9e du contrat. Le franchis\u00e9 doit suivre ces formations continues et tenir compte des conseils prodigu\u00e9s par le franchiseur dans le cadre de son assistance.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Si un membre du r\u00e9seau de franchise a besoin d’une assistance plus pointue, le franchiseur doit l’organiser de mani\u00e8re individualis\u00e9e. Ce sont en g\u00e9n\u00e9ral les animateurs de r\u00e9gion qui proc\u00e8dent \u00e0 ce suivi personnalis\u00e9.<\/strong><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Ces moments de formation sont des espaces de communication privil\u00e9gi\u00e9s entre franchiseur et franchis\u00e9s, ils permettent une \u00e9coute r\u00e9ciproque, la remont\u00e9e d’informations du terrain et l’adaptation du concept en cons\u00e9quence.<\/p>\n

Sur le m\u00eame th\u00e8me, d\u00e9couvrez d’autre articles :\u00a0<\/i>
La formation par le franchiseur<\/i><\/a>
<\/span>Le franchiseur doit assistance aux franchis\u00e9s<\/i><\/a><\/p>\n

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DD & JD<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La relation d’un franchiseur et d’un franchis\u00e9 s’appuie notamment sur la formation, elle doit commencer entre la signature du contrat de franchise et l’ouverture de l’unit\u00e9 franchis\u00e9e (formation dite initiale) mais devra \u00e9galement se poursuivre durant la p\u00e9riode d’activit\u00e9, avec des mises \u00e0 jour et des \u00e9volutions qui feront vivre la franchise.\u00a0 (formation dite permanente […]<\/p>\n","protected":false},"author":52,"featured_media":287473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-287472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry","has-media"],"acf":[],"yoast_head":"\nL'importance 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