{"id":289236,"date":"2016-08-08T07:58:00","date_gmt":"2016-08-08T06:58:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-commission-affiliation-systeme-ideal-pour-le-reseau-la-compagnie-des-petits-2776"},"modified":"2016-08-08T07:58:00","modified_gmt":"2016-08-08T06:58:00","slug":"la-commission-affiliation-systeme-ideal-pour-le-reseau-la-compagnie-des-petits-2776","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-commission-affiliation-systeme-ideal-pour-le-reseau-la-compagnie-des-petits-2776","title":{"rendered":"La commission affiliation, syst\u00e8me id\u00e9al pour le r\u00e9seau La Compagnie Des Petits"},"content":{"rendered":"
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La\u00a0franchise\u00a0La Compagnie des Petits\u00a0d\u00e9veloppe son r\u00e9seau de magasins de pr\u00eat-\u00e0-porter pour enfants sous forme de commission-affiliation. Un syst\u00e8me bien adapt\u00e9 \u00e0 la particularit\u00e9 du secteur de la mode\/habillement, notamment en termes de gestion des stocks.<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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LE RESEAU LA COMPAGNIE DES PETITS : DES MAGASINS EN PROPRE ET DES SUCCURSALES<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le fait de d\u00e9tenir ses propres points de vente a permis au r\u00e9seau La Cie des Petits\u00a0de tester ses produits, de r\u00e9aliser une veille permanente de l’attente de la client\u00e8le par cible, d’augmenter ses marges et d’\u00e9largir la capacit\u00e9 de r\u00e9ponses au march\u00e9 en termes de collection. L’enseigne\u00a0avait choisi le d\u00e9veloppement en\u00a0succursales : une quinzaine au total dans\u00a0une grande partie de la France, ce qui lui a permis de se rendre compte des disparit\u00e9s g\u00e9ographiques de l’offre, m\u00eame si la consommation locale est la m\u00eame \u00e0 90%.<\/p>\n

Puis La Compagnie des Petits s’est lanc\u00e9e en franchise, \u00e0 travers un r\u00e9seau d’entrepreneurs ind\u00e9pendants, et en commission-affiliation \u00e0 partir de\u00a02008.<\/p>\n

Ce syst\u00e8me facilite la gestion globalis\u00e9e du stock, sur plusieurs points de vente.<\/p>\n

Extrait du t\u00e9moignage de Fr\u00e9d\u00e9ric Blustin, Directeur commercial du r\u00e9seau de pr\u00eat-\u00e0-porter enfants. Le Guide complet de la Franchise 2012.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Les conditions d’acc\u00e8s au r\u00e9seau<\/h3>\n
Crit\u00e8res d’implantation<\/b> :<\/p>\n
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  • villes de minimum 30 000 habitants<\/li>\n
  • emplacement n\u00b0 1 centre-ville, et galeries de centres commerciaux<\/li>\n
  • surface de vente de 60 \u00e0 80 m\u00b2 +15 m\u00b2 de r\u00e9serve <\/li>\n<\/ul>\n

    Investissement financier <\/b>:<\/p>\n

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    • investissement moyen de 1200\u20ac\/m\u00b2, hors co\u00fbt d’acquisition du local, incluant les horaires d’architecte, l’\u00e9quipement informatique d’encaissement (TPE), le concept d’am\u00e9nagement et travaux pour une surface de vente moyenne de 70 m\u00b2.<\/li>\n
    • apport personnel minimum requis : 30 % \u00e0 40 % de l’investissement total \u00a020 000 euros dans le meilleur des cas.<\/li>\n
    • droit d’entr\u00e9e : 8 000 \u20ac HT<\/li>\n
    • pack d’ouverture : 5 000 \u20ac HT\u00a0<\/li>\n
    • Droit d’enseigne : 200 \u20ac HT\/mois dont participation publicitaire<\/li>\n
    • garantie bancaire 30 000 \u20ac <\/li>\n<\/ul>\n

      Principales conditions du partenariat<\/b> :<\/p>\n

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      • contrat de 6 ans<\/li>\n
      • taux de commission compris entre 38 %\u00a0et 41 %du CA HT. <\/li>\n<\/ul>\n

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        LA COMMISSION-AFFILIATION : SOUPLESSE DANS LA GESTION DES STOCKS<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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        Note d’AC Franchise :\u00a0Dans le syst\u00e8me de commission-affiliation, on est toujours dans le cas d’exploitation d’un magasin ind\u00e9pendant sous enseigne du r\u00e9seau. Le stock de produits appartient \u00e0 la t\u00eate de r\u00e9seau et reste en d\u00e9p\u00f4t dans la boutique. Selon les marques, l’entrepreneur ind\u00e9pendant per\u00e7oit des commissions sur les ventes r\u00e9alis\u00e9es, g\u00e9n\u00e9ralement entre 35 et 45% du prix d’achat hors taxes.\u00a0L’adh\u00e9rent ne supporte ainsi pas l’investissement et les risques li\u00e9s au stock (les invendus), mais finance le droit au bail et l’am\u00e9nagement du local.<\/p>\n

        Cette formule est particuli\u00e8rement bien adapt\u00e9e \u00e0 l’\u00e9quipement de la personne (v\u00eatements, chaussures, accessoires), secteur marqu\u00e9 par le renouvellement des collections \u00e0 chaque saison, et de plus en plus, par de l’apport continu de nouveaut\u00e9s.<\/p>\n

        La commission-affiliation, en fort d\u00e9veloppement au cours de la derni\u00e8re d\u00e9cennie, est un excellent syst\u00e8me, qui r\u00e9pond \u00e0 une n\u00e9cessit\u00e9 \u00e9conomique.\u00a0<\/p>\n

        Le syst\u00e8me de commission-affiliation ne peut perdurer qu’\u00e0 la condition qu’en dehors de la gestion des stocks totalement contr\u00f4l\u00e9e par la t\u00eate de r\u00e9seau,\u00a0le commissionnaire affili\u00e9 b\u00e9n\u00e9ficie de la libert\u00e9 la plus grande dans son fonctionnement.\u00a0<\/span> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

        La\u00a0franchise\u00a0La Compagnie des Petits\u00a0d\u00e9veloppe son r\u00e9seau de magasins de pr\u00eat-\u00e0-porter pour enfants sous forme de commission-affiliation. Un syst\u00e8me bien adapt\u00e9 \u00e0 la particularit\u00e9 du secteur de la mode\/habillement, notamment en termes de gestion des stocks. LE RESEAU LA COMPAGNIE DES PETITS : DES MAGASINS EN PROPRE ET DES SUCCURSALES Le fait de d\u00e9tenir ses propres […]<\/p>\n","protected":false},"author":50,"featured_media":289233,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[140],"class_list":["post-289236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-politique-concept-produit","entry","has-media"],"acf":[],"yoast_head":"\nLa commission affiliation, syst\u00e8me id\u00e9al pour le r\u00e9seau La Compagnie Des Petits<\/title>\n<meta name=\"description\" content=\"La\u00a0franchise\u00a0La Compagnie des Petits\u00a0d\u00e9veloppe son r\u00e9seau de magasins de pr\u00eat-\u00e0-porter pour enfants sous forme de commission-affiliation. 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