{"id":289896,"date":"2016-04-24T19:59:00","date_gmt":"2016-04-24T18:59:00","guid":{"rendered":"https:\/\/ac-franchise.be\/interview-de-gregory-olagnon-franchiseur-8967"},"modified":"2016-04-24T19:59:00","modified_gmt":"2016-04-24T18:59:00","slug":"interview-de-gregory-olagnon-franchiseur-8967","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/interview-de-gregory-olagnon-franchiseur-8967","title":{"rendered":"Interview de Gr\u00e9gory Olagnon, franchiseur"},"content":{"rendered":"
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La franchise Relooking est une franchise d’espace beaut\u00e9 et de vente de produits cosm\u00e9tiques<\/b> pr\u00e9sente sur le secteur de la beaut\u00e9. Les centres de beaut\u00e9 Relooking offrent diverses prestations – pour elle et lui – qui vont de l’\u00e9pilation durable jusqu’aux cures minceur en passant par les soins anti-\u00e2ge et anticellulite. La franchise Relooking est \u00e0 la recherche de partenaires pour implanter un ou plusieurs magasins en Tunisie comme en France. Des partenaires anim\u00e9es par l’envie de r\u00e9ussir. Gr\u00e9gory Olagnon, franchiseur<\/b>, revient pour nous sur les particularit\u00e9s de cette franchise d’espace beaut\u00e9 et de vente de produits cosm\u00e9tiques. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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T\u00e9moignage vid\u00e9o AC Franchise Relooking r\u00e9alis\u00e9e lors du salon de la franchise \u00e0 Tunis. Ce qui est dit pour la partie tunisienne de l’interview l’est aussi pour le Maroc et l’Alg\u00e9rie. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise : Parlez-nous du concept Relooking<\/h3>\n
Gr\u00e9gory Olagnon <\/b>: \u00ab Aujourd’hui, le domaine de notre franchise, c’est la beaut\u00e9,<\/b> aussi bien pour le corps que pour le visage, et sur plusieurs secteurs. Nous traitons la perte de poids et la perte de volume qui sont des soins plus localis\u00e9s, l’\u00e9pilation durable et tous les soins anti-\u00e2ge pour le visage.<\/p>\n

Notre activit\u00e9 est de vendre des r\u00e9sultats, d’avoir des \u00ab\u00a0garanties\u00a0\u00bb de r\u00e9sultats pour nos clientes. Il s’agit donc de faire b\u00e9n\u00e9ficier nos clients de forfaits puisque cela n\u00e9cessite plusieurs s\u00e9ances, plusieurs soins sur une dur\u00e9e pr\u00e9cise.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Un client qui vient chez nous va nous expliquer ses besoins et ses attentes, et \u00e0 partir de l\u00e0 nous allons nous engager avec lui sur des r\u00e9sultats garantis. Il aura \u00e9galement besoin d’entretien apr\u00e8s ses soins, c’est un moyen pour nous de le fid\u00e9liser. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Alors nous vendons des r\u00e9sultats mais nous essayons aussi de prendre en charge les gens afin qu’ils passent un bon moment chez nous. Nous avons \u00e9largi notre activit\u00e9 \u00e0 de la perte de poids, \u00e0 l’anti-\u00e2ge et \u00e0 l’\u00e9pilation durable. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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ACF : Quels sont vos projets pour la Tunisie ?<\/h3>\n
GO<\/b> : Pour la Tunisie, notre projet c’est d’implanter un magasin ou deux<\/b> mais tr\u00e8s rapidement de trouver un partenaire pour d\u00e9velopper en master franchise pour, justement qu’il y ait un suivi au niveau de la formation, au niveau des produits et une animation du r\u00e9seau. Sinon \u00e0 l’origine, notre soci\u00e9t\u00e9 a d\u00e9marr\u00e9 en France, il y a plus de quinze ans.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Pour ouvrir un centre Relooking nous recherchons une dame – de pr\u00e9f\u00e9rence – qui soit commerciale, dot\u00e9e d’un bon sens relationnel, et qui aurait eu un parcours professionnel divers et vari\u00e9, mais qui a envie \u00e0 un moment donn\u00e9 de se retrouver \u00e0 son compte. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Donc c’est une dame d\u00e9j\u00e0 entrepreneuse ou ex salari\u00e9e, qui souhaite se mettre \u00e0 son compte. Elle pourrait avoir penser ouvrir un magasin de lingerie, un magasin d’alimentaire mais le domaine de la beaut\u00e9 l’int\u00e9resse. C’est une activit\u00e9 qui peut \u00eatre tr\u00e8s rentable dans la mesure o\u00f9 il n’y a pas besoin de stock. Il y a une prise en charge de la personne.  <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un homme investisseur pourquoi pas, mais aujourd’hui nous avons surtout besoin de personnes qui travaillent dans leur magasin parce que cela permet de mieux faire \u00e9voluer les soins, l’approche commerciale et cela fait monter des informations. Voil\u00e0 donc nos partenaires sont plut\u00f4t des gens qui travaillent dans le centre.\u00a0\u00bb <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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ACF : Quelle est la formation au sein du r\u00e9seau ?<\/h3>\n
GO<\/b> : \u00ab Au d\u00e9part nous formons \u00e0 un vrai savoir faire au niveau des soins puisque nous vendons des r\u00e9sultats qui sont des garanties. Il nous faut transmettre un vrai savoir-faire, une technologie au niveau des appareils et aussi du marketing que nous avons d\u00e9j\u00e0 mis en place depuis des ann\u00e9es pour cr\u00e9er du trafic dans les magasins avec des accroches commerciales, et puis surtout un savoir faire commercial pour vendre les cures minceur et surtout proposer des facilit\u00e9s de paiement.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Donc l’objectif aujourd’hui c’est vraiment de cr\u00e9er du trafic dans un centre, d’\u00eatre capable de vendre les produits et puis surtout d’avoir des r\u00e9sultats pour fid\u00e9liser les clients puisqu’aujourd’hui nous travaillons sur du long terme. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un centre n’est pas juste l\u00e0 pour vendre une fois une cure minceur mais aussi pour fid\u00e9liser le client <\/strong>et lui expliquer qu’il faudra faire l’entretien, qu’il sera amen\u00e9 \u00e0 revenir chez nous et lui proposer les autres soins que nous prodiguons dans le centre \u00bb. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La franchise Relooking est une franchise d’espace beaut\u00e9 et de vente de produits cosm\u00e9tiques pr\u00e9sente sur le secteur de la beaut\u00e9. Les centres de beaut\u00e9 Relooking offrent diverses prestations – pour elle et lui – qui vont de l’\u00e9pilation durable jusqu’aux cures minceur en passant par les soins anti-\u00e2ge et anticellulite. La franchise Relooking est \u00e0 […]<\/p>\n","protected":false},"author":54,"featured_media":285014,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[586],"tags":[],"class_list":["post-289896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nInterview de Gr\u00e9gory Olagnon, franchiseur<\/title>\n<meta name=\"description\" content=\"La franchise Relooking est une franchise d'espace beaut\u00e9 et de vente de produits cosm\u00e9tiques pr\u00e9sente sur le secteur de la beaut\u00e9. 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