{"id":290220,"date":"2016-02-16T06:48:00","date_gmt":"2016-02-16T05:48:00","guid":{"rendered":"https:\/\/ac-franchise.be\/pourquoi-devenir-franchise-bricorama-3258"},"modified":"2016-02-16T06:48:00","modified_gmt":"2016-02-16T05:48:00","slug":"pourquoi-devenir-franchise-bricorama-3258","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/pourquoi-devenir-franchise-bricorama-3258","title":{"rendered":"Pourquoi devenir franchis\u00e9 Bricorama ?"},"content":{"rendered":"
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Devenu le cinqui\u00e8me acteur dans le march\u00e9 du Bricolage Fran\u00e7ais<\/b>, Bricorama a \u00e9t\u00e9 cr\u00e9\u00e9 il y a une quarantaine d’ann\u00e9es par Jean-Claude Bourrelier, entrepreneur autodidacte et passionn\u00e9 par le bricolage. Ce dernier avait ouvert son premier magasin en 1975, \u00e0 Paris 13\u00e8me. Jean-Claude Bourrelier, connu pour ses prises de position hors cadre et ses points de vue non consensuels sur les questions d\u2019h\u00e9ritage, d\u2019\u00e9ducation, de financement de la s\u00e9curit\u00e9 sociale, a toujours affich\u00e9 son ambition de d\u00e9velopper une vraie expertise dans tout l\u2019univers du bricolage et de faire de son groupe un leader \u00e0 taille humaine.<\/b><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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L’accompagnement du franchiseur Bricorama<\/h3>\n
Bricorama accompagne ses franchis\u00e9s d\u00e8s le d\u00e9but notamment sur l’\u00e9tude de faisabilit\u00e9, le montage du dossier financier et le pilotage des travaux. Pour Elodie et Laurent, franchis\u00e9s \u00e0 St Marcellin, ce qui est tr\u00e8s important ce sont les tr\u00e8s bonnes relations et la proximit\u00e9 qu’ils entretiennent avec la Centrale. Ce qui leur a permis d’\u00e9voluer \u00e0 titre personnel et professionnel.<\/b> Les deux entrepreneurs disposaient d’un b\u00e2timent commercial et cherchaient une franchise \u00e0 taille humaine, fiable et dynamique. Bricorama r\u00e9pond \u00e0 leurs crit\u00e8res de choix. L’enseigne assiste \u00e9galement ses franchis\u00e9s via une \u00e9quipe d’animateurs qui les conseille, les suit et \u00e9change r\u00e9guli\u00e8rement avec eux. Bricorama s’adapte aux demandes locales de certains magasins, en mettant en place des rayons sp\u00e9cifiques tels que l\u2019animalerie, la p\u00eache, l\u2019apiculture… <\/p>\n

Source : Bricorama<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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A propos de Bricorama<\/h3>\n
Pr\u00e9sent en France et en Espagne sous l’enseigne Bricorama mais \u00e9galement en Belgique et en Hollande sous les enseignes Gamma et Karwei et aux Dom-Tom via des magasins franchis\u00e9s, l’enseigne a \u00e9t\u00e9 cr\u00e9\u00e9e il y a plus de 40 ans par Jean-Claude Bourrelier, entrepreneur passionn\u00e9 du bricolage. Cinqui\u00e8me acteur dans le march\u00e9 du Bricolage Fran\u00e7ais<\/b>, Bricorama compte <\/b>238 magasins et 4 623 collaborateurs en Europe. Le r\u00e9seau se d\u00e9veloppe e<\/span>n p\u00e9riph\u00e9rie d’une ville moyenne, pr\u00e8s d\u2019une grande surface alimentaire, dans une zone de chalandise de 20 000 \u00e0 50 000 habitants via des surfaces de vente de 1 000 \u00e0 3 000 m\u00b2 int\u00e9rieurs avec 500 \u00e0 1 500 m\u00b2 ext\u00e9rieurs. Bricorama met \u00e0 la disposition de ses clients des rayons d\u00e9di\u00e9s \u00e0 l\u2019am\u00e9nagement d\u2019int\u00e9rieur, d\u2019ext\u00e9rieur, du jardin, ou bien m\u00eame un rayon b\u00e2ti pour la construction. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Devenu le cinqui\u00e8me acteur dans le march\u00e9 du Bricolage Fran\u00e7ais, Bricorama a \u00e9t\u00e9 cr\u00e9\u00e9 il y a une quarantaine d’ann\u00e9es par Jean-Claude Bourrelier, entrepreneur autodidacte et passionn\u00e9 par le bricolage. Ce dernier avait ouvert son premier magasin en 1975, \u00e0 Paris 13\u00e8me. Jean-Claude Bourrelier, connu pour ses prises de position hors cadre et ses points de vue non consensuels sur les […]<\/p>\n","protected":false},"author":54,"featured_media":290218,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-290220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nPourquoi 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