{"id":290330,"date":"2016-02-01T09:02:00","date_gmt":"2016-02-01T08:02:00","guid":{"rendered":"https:\/\/ac-franchise.be\/comment-realiser-votre-business-plan-5891"},"modified":"2016-02-01T09:02:00","modified_gmt":"2016-02-01T08:02:00","slug":"comment-realiser-votre-business-plan-5891","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/comment-realiser-votre-business-plan-5891","title":{"rendered":"Comment r\u00e9aliser votre business plan ?"},"content":{"rendered":"
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Au coeur de votre projet de cr\u00e9ation r\u00e9side la n\u00e9cessit\u00e9 de trouver des financements, pour ce faire l’outil de r\u00e9f\u00e9rence est d\u00e9sormais le business plan ou plan de financement… Quelques conseils.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Bien \u00e9valuer vos premiers besoins financiers<\/h3>\n
Il est n\u00e9cessaire d’\u00e9valuer s\u00e9rieusement votre besoin financier global avec une r\u00e9partition entre capitaux propres et endettement. A vous de v\u00e9rifier si votre activit\u00e9 est g\u00e9n\u00e9ratrice ou consommatrice de cash et quels seront donc vos besoins de tr\u00e9sorerie en premi\u00e8re ann\u00e9e d’activit\u00e9.<\/b> A votre avis quel sera le d\u00e9lai d’encaissement des clients et les d\u00e9lais de paiement susceptibles d’\u00eatre obtenus aupr\u00e8s de vos fournisseurs, mais aussi au bout de combien de mois vos flux de tr\u00e9sorerie seront-ils enfin positifs de mani\u00e8re constante et r\u00e9currente ? En vous posant ce type de question il vous sera possible de d\u00e9terminer votre besoin de financement cumul\u00e9 avant d’atteindre le point mort en tr\u00e9sorerie. <\/p>\n

Si vous pr\u00e9voyez votre premier euro de recettes \u00e0 \u00e9ch\u00e9ance de plusieurs mois,  si vous n’avez pas assez de fonds propres pour cr\u00e9er la soci\u00e9t\u00e9 ou financer vos besoins de tr\u00e9sorerie jusque l\u00e0, vous aurez du mal \u00e0 trouver l’argent qui vous fait d\u00e9faut. <\/p>\n

Vous devez aussi peaufiner votre strat\u00e9gie commerciale et marketing. Il vous faut savoir \u00e0 quels types de clients vous allez vous adresser et comment, d\u00e9finir un processus de commercialisation et organiser votre force de vente. Cela appara\u00eet de mani\u00e8re claire dans votre business plan. Si vous savez vendre votre concept votre entreprise a toutes les chances de r\u00e9ussir, vos financeurs le savent bien.<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Une bonne connaissance du march\u00e9 est une garantie concernant la p\u00e9rennit\u00e9 de votre activit\u00e9.<\/h3>\n
A vous de prouver que vous avez le bon profil et une exp\u00e9rience cr\u00e9dible sur votre secteur.<\/b> Votre connaissance du march\u00e9 doit \u00eatre \u00e9vidente : concurrence, prix pratiqu\u00e9s, r\u00e9glementations, crit\u00e8res d’achat, influence r\u00e9gionale, nationale ou internationale, etc. Il vous faudra aussi apporter des assurances sur la protection de votre savoir faire et de vos moyens de production si n\u00e9cessaire. Ainsi il est possible que votre technologie soit tr\u00e8s nouvelle et n\u00e9cessite une protection juridique mais aussi que votre outil de production soit calibr\u00e9 de mani\u00e8re juste. Vous devez montrer comment vous avez arbitr\u00e9 votre activit\u00e9 entre production interne et sous-traitance. <\/p>\n

Enfin les financeurs sont sensibles comme dans tout recrutement \u00e0 la personnalit\u00e9 du cr\u00e9ateur<\/b>. Votre profil doit correspondre \u00e0 l’activit\u00e9 envisag\u00e9e mais aussi \u00e0 votre capacit\u00e9 \u00e0 manager des \u00e9quipes et g\u00e9rer un centre de profit. Toute exp\u00e9rience dans ces domaines est \u00e0 valoriser, de m\u00eame que le soutien ou les comp\u00e9tences compl\u00e9mentaires de votre conjoint. Si vous avez d\u00e9j\u00e0 \u00e9t\u00e9 accompagn\u00e9 dans la r\u00e9alisation du concept, de la prise de contacts avec des fournisseurs et si vos besoins personnels seront plut\u00f4t en baisse dans les prochaines ann\u00e9es cela peut augmenter votre cr\u00e9dibilit\u00e9. La connaissance d’un soutien en comptabilit\u00e9 ou juridique et \u00e9galement \u00e0 pr\u00e9ciser.<\/p>\n

Un business plan n’est donc pas une accumulation de chiffres<\/b> mais la synth\u00e8se de votre projet. Il atteste de votre pr\u00e9paration et de votre capacit\u00e9 \u00e0 relever le d\u00e9fi que vous vous \u00eates donn\u00e9. <\/p>\n

Pour tout connaitre sur le business plan, consultez ces articles : <\/i>
Un business plan qui tient la route<\/i><\/a>
Les \u00e9tapes d’un bon business plan<\/i><\/a>
Les \u00e9tapes \u00e0 ne pas manquer pour r\u00e9ussir votre business plan<\/a>
<\/i><\/span>
Dominique Deslandes<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Ilustration emprunt\u00e9e au logiciel EBP <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Au coeur de votre projet de cr\u00e9ation r\u00e9side la n\u00e9cessit\u00e9 de trouver des financements, pour ce faire l’outil de r\u00e9f\u00e9rence est d\u00e9sormais le business plan ou plan de financement… Quelques conseils. Bien \u00e9valuer vos premiers besoins financiers Il est n\u00e9cessaire d’\u00e9valuer s\u00e9rieusement votre besoin financier global avec une r\u00e9partition entre capitaux propres et endettement. A 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