{"id":290912,"date":"2015-09-01T08:43:00","date_gmt":"2015-09-01T07:43:00","guid":{"rendered":"https:\/\/ac-franchise.be\/de-linteret-dune-bonne-transmission-du-savoir-faire-en-franchise-8759"},"modified":"2015-09-01T08:43:00","modified_gmt":"2015-09-01T07:43:00","slug":"de-linteret-dune-bonne-transmission-du-savoir-faire-en-franchise-8759","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/de-linteret-dune-bonne-transmission-du-savoir-faire-en-franchise-8759","title":{"rendered":"De l’int\u00e9r\u00eat d’une bonne transmission du savoir-faire en franchise"},"content":{"rendered":"
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\u00ab Un ensemble secret, substantiel et identifi\u00e9 d’informations pratiques non brevet\u00e9es, r\u00e9sultant de l’exp\u00e9rience de fournisseur et test\u00e9es par celui-ci \u00bb. En ces termes, un r\u00e8glement du 30 novembre 1988 d\u00e9finissait le savoir-faire en franchise.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Cette d\u00e9finition \u00e9tait confirm\u00e9e par le r\u00e8glement communautaire du 20 avril 2010.<\/h3>\n
– En tant qu’\u00e9l\u00e9ment substantiel, le savoir-faire correspond \u00e0 des techniques ou proc\u00e9d\u00e9s que le franchis\u00e9 n’aurait pas pu d\u00e9couvrir rapidement et seul.
– En tant qu’\u00e9l\u00e9ment identifi\u00e9, il peut figurer dans le contrat de franchise m\u00eame, dans un document particulier, ou sous toute autre forme adapt\u00e9e. Dans la pratique, on le retrouve plut\u00f4t dans un manuel du savoir-faire appel\u00e9 commun\u00e9ment \u00ab la bible \u00bb.
– En tant qu’\u00e9l\u00e9ment secret, le savoir-faire ne doit pas \u00eatre un ensemble de proc\u00e9dures et de connaissances imm\u00e9diatement accessibles au public. Il doit pr\u00e9senter une originalit\u00e9 propre, inconnue des non-initi\u00e9s.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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El\u00e9ment-cl\u00e9 de la r\u00e9ussite d’une franchise, la transmission de ce fameux savoir-faire par un franchiseur <\/a>doit faire l’objet d’une strat\u00e9gie organis\u00e9e et m\u00e9ticuleuse. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Cette transmission doit surtout \u00eatre garante d’un avantage concurrentiel pour le nouveau franchis\u00e9.
En effet, en entrant dans un r\u00e9seau de franchise au savoir-faire bien d\u00e9fini, ce nouveau franchis\u00e9 b\u00e9n\u00e9ficie par exemple de m\u00e9thodes de commercialisation sp\u00e9cifiques, de proc\u00e9d\u00e9s techniques de fabrication, de m\u00e9thodologies innovantes Autant de particularit\u00e9s qui, si elles sont bien respect\u00e9es, favoriseront le succ\u00e8s d’une nouvelle unit\u00e9 de franchise !<\/p>\n

La r\u00e9daction vous recommande aussi cet article: <\/i>Le savoir faire : une n\u00e9cessit\u00e9 l\u00e9gale pour la franchise<\/i><\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\u00ab Un ensemble secret, substantiel et identifi\u00e9 d’informations pratiques non brevet\u00e9es, r\u00e9sultant de l’exp\u00e9rience de fournisseur et test\u00e9es par celui-ci \u00bb. En ces termes, un r\u00e8glement du 30 novembre 1988 d\u00e9finissait le savoir-faire en franchise. Cette d\u00e9finition \u00e9tait confirm\u00e9e par le r\u00e8glement communautaire du 20 avril 2010. – En tant qu’\u00e9l\u00e9ment substantiel, le savoir-faire correspond […]<\/p>\n","protected":false},"author":1,"featured_media":290913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-290912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry","has-media"],"acf":[],"yoast_head":"\nDe 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