L\u2019id\u00e9e est n\u00e9e il y a plus de 30 ans lorsque Jan Bossuyt, PDG de l\u2019enseigne Boss Paint d\u00e9tecte un besoin sur le march\u00e9 de la peinture : un magasin sp\u00e9cialis\u00e9 dans la peinture qui fournirait des produits mais surtout des conseils en peinture. D\u2019o\u00f9 la
naissance de l\u2019enseigne Colora. La marque se d\u00e9veloppe en franchise sur tout le territoire belge. <\/b><\/p>\n Dans son recrutement le franchiseur privil\u00e9gie les entrepreneurs plus que les investisseurs. Les franchis\u00e9s doivent avoir une attirance particuli\u00e8re pour le domaine de la peinture et la d\u00e9coration d\u2019int\u00e9rieur. V\u00e9ritables commer\u00e7ants, ils doivent avoir un certain ancrage dans leur zone de chalandise. <\/p>\n
Concernant l\u2019accompagnement et l\u2019assistance des adh\u00e9rents, la franchise Colora organise 5 r\u00e9unions annuelles r\u00e9unissant tous les franchis\u00e9s<\/b>. Elle organise \u00e9galement des groupes de travail th\u00e9matique qui abordent des sujets relatifs \u00e0 l\u2019assortiment, l\u2019informatique ou le marketing. <\/p>\n
<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
Enseigne belge sp\u00e9cialis\u00e9e dans la vente et le conseil en peinture, la franchise Colora a \u00e9toff\u00e9 son r\u00e9seau depuis l\u2019ouverture de son premier point de vente en 1981 \u00e0 Bruges. Il est compos\u00e9 \u00e0 ce jour de 50 magasins. Le franchiseur Colora L\u2019id\u00e9e est n\u00e9e il y a plus de 30 ans lorsque Jan Bossuyt, PDG […]<\/p>\n","protected":false},"author":48,"featured_media":290925,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-290926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\n
La franchise Colora : Des produits et des conseils dans 50 magasins<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n