{"id":291071,"date":"2015-06-22T07:57:00","date_gmt":"2015-06-22T06:57:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-marque-yoplait-sous-contrat-de-franchise-au-maroc-3919"},"modified":"2015-06-22T07:57:00","modified_gmt":"2015-06-22T06:57:00","slug":"la-marque-yoplait-sous-contrat-de-franchise-au-maroc-3919","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-marque-yoplait-sous-contrat-de-franchise-au-maroc-3919","title":{"rendered":"La marque Yoplait sous contrat de franchise au Maroc"},"content":{"rendered":"
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Cr\u00e9\u00e9e en France en 1964, Yoplait est une marque de produits laitiers frais qui a fait plusieurs essais de p\u00e9n\u00e9tration au Maroc. Mais cela fait  d\u00e9j\u00e0 un an que la marque fran\u00e7aise Yoplait est active au Maroc sous contrat de franchise avec la soci\u00e9t\u00e9 Saiss Lait dirig\u00e9e par Noureddine Bahir. <\/b><\/p>\n

\u00ab Nous d\u00e9ployons diff\u00e9rentes mani\u00e8res d\u2019entrer sur un march\u00e9. Dans le cas du march\u00e9 marocain, nous avons fait appel \u00e0 un partenaire qui a de tr\u00e8s bonnes capacit\u00e9s de production. Il peut ainsi nous apporter le tremplin n\u00e9cessaire pour pouvoir nous d\u00e9velopper<\/i> \u00bb, explique Olivier Faujour, pr\u00e9sident de Yoplait qui a confi\u00e9 \u00e0 Saiss la fabrication locale et la distribution. Il n’est pas pr\u00e9vu de faire des magasins franchis\u00e9s Yoplait pusique la distribution se fait par les canaux de distribution existants, supermarch\u00e9s, d\u00e9taillants…..<\/p>\n

Maintenant l\u2019objectif du partenaire marocain est d\u2019\u00e9tendre la pr\u00e9sence de la marque sur tout le Royaume du Maroc. Son usine s’\u00e9tend sur 2 hectares avec une capacit\u00e9 de traitement de 100 000 litres de lait par jour pour une trentaine de r\u00e9f\u00e9rences. <\/p>\n

NB : La soci\u00e9t\u00e9 Sais exploite seule cette franchise industrielle et ne cherche pas de sous-franchis\u00e9s. Inutile de poser une candidature ou demander un dossier.<\/p>\n

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Cr\u00e9\u00e9e en France en 1964, Yoplait est une marque de produits laitiers frais qui a fait plusieurs essais de p\u00e9n\u00e9tration au Maroc. Mais cela fait  d\u00e9j\u00e0 un an que la marque fran\u00e7aise Yoplait est active au Maroc sous contrat de franchise avec la soci\u00e9t\u00e9 Saiss Lait dirig\u00e9e par Noureddine Bahir. \u00ab Nous d\u00e9ployons diff\u00e9rentes mani\u00e8res d\u2019entrer sur […]<\/p>\n","protected":false},"author":48,"featured_media":291070,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[136,137],"class_list":["post-291071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-international","tag-marketing","entry","has-media"],"acf":[],"yoast_head":"\nLa 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