{"id":291151,"date":"2015-04-29T07:30:00","date_gmt":"2015-04-29T06:30:00","guid":{"rendered":"https:\/\/ac-franchise.be\/franchise-les-bonnes-questions-avant-de-se-lancer-selon-la-revue-chef-dentreprise-5053"},"modified":"2015-04-29T07:30:00","modified_gmt":"2015-04-29T06:30:00","slug":"franchise-les-bonnes-questions-avant-de-se-lancer-selon-la-revue-chef-dentreprise-5053","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/franchise-les-bonnes-questions-avant-de-se-lancer-selon-la-revue-chef-dentreprise-5053","title":{"rendered":"Franchise : les bonnes questions avant de se lancer selon la revue Chef d’Entreprise"},"content":{"rendered":"
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La Revue Chef d’entreprise a publi\u00e9 un article sur la franchise que nous r\u00e9sumons ci-apr\u00e8s. Les conseils du consultant Olivier Mignot r\u00e9sument ceux que nous donnons \u00e0 longueur d’ann\u00e9e sur ac-franchise.be. 
On notera aussi le fort impact de l’\u00e9tude Banque Populaire – F\u00e9d\u00e9ration Fran\u00e7aise de la Franchise – CSA qui est reprise comme source par un grand nombre de journaux et magazines en ce d\u00e9but d’ann\u00e9e. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La franchise, un mod\u00e8le porteur et s\u00e9duisant<\/h3>\n
Chaque ann\u00e9e, de nombreux candidats \u00e0 la cr\u00e9ation d\u2019entreprise r\u00e9alisent leur r\u00eave en se lan\u00e7ant dans la franchise<\/b>. Pour preuve, les r\u00e9sultats de l\u2019enqu\u00eate Banque Populaire-FFF-CSA confirme l\u2019attractivit\u00e9 chez les entrepreneurs du mod\u00e8le. Mais attention, si la franchise est rassurante, certaines questions sont \u00e0 poser pour que ne pas confondre r\u00eave et r\u00e9alit\u00e9 !<\/p>\n

Des r\u00e9ussites donc pour ce mod\u00e8le porteur mais aussi parfois des \u00e9checs, explique Olivier Mignot, dans cet article de Chef l\u2019Entreprise. Il insiste surtout sur la n\u00e9cessit\u00e9, en amont, d\u2019analyser plusieurs crit\u00e8res pour \u00e9viter les risques. Il incite donc le candidat \u00e0 se poser les questions suivantes une fois qu\u2019il a s\u00e9lectionn\u00e9 le secteur d\u2019activit\u00e9 qui lui correspond : \u00ab \u00cates-vous s\u00e9duit par le concept ? Est-il original ? Innovant ? \u00bb Il pr\u00e9cise que le futur franchis\u00e9 ne doit pas \u00ab tomber dans le pi\u00e8ge de privil\u00e9gier une enseigne en raison de son affinit\u00e9 avec le produit sans pour autant se projeter dans la r\u00e9alit\u00e9 du m\u00e9tier \u00bb.<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Etes-vous compatible avec votre futur r\u00e9seau ?<\/h3>\n
Avant de vous engager aux c\u00f4t\u00e9s d’un franchiseur, il est ainsi tr\u00e8s important de v\u00e9rifier votre compatibilit\u00e9 avec votre futur r\u00e9seau<\/b>. \u00ab\u00a0Certains vont vouloir b\u00e9n\u00e9ficier d’un concept cl\u00e9 en main, comme la franchise Subway <\/a>ou Mac Donald. D’autres vont rechercher un espace de libert\u00e9 et se tourner plus volontiers vers des formats moins matures, ou qui se renouvellent r\u00e9guli\u00e8rement\u00a0\u00bb, confie Olivier Mignot \u00e0 Chef d\u2019Entreprise. <\/p>\n

Par ailleurs, il est essentiel de s\u2019assurer de la performance technique du franchiseur : Depuis quand exploite-t-il ce concept ? Dans combien de magasins ? Quelles sont les perspectives de d\u00e9veloppement du r\u00e9seau ?<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Le DIP, un outil essentiel<\/h3>\n
Avant de se lancer, le candidat doit ainsi bien appr\u00e9hender la mani\u00e8re dont fonctionne le r\u00e9seau de franchise <\/b>qui l\u2018int\u00e9resse et savoir \u00ab pourquoi et comment il gagne de l\u2019argent \u00bb, poursuit Olivier Mignot. Et pour ce faire, il est important de v\u00e9rifier le DIP, document d\u2019information pr\u00e9contractuel, qui doit \u00eatre remis au franchis\u00e9 au minimum 20 jours avant la signature du contrat. Autre moyen de recherche d\u2019informations : former son jugement au contact des r\u00e9alit\u00e9s du terrain en partant la rencontre des franfichis\u00e9s et \u00e9changer sur leurs pratiques.
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Note d’AC Franchise : Pour en savoir plus, retrouvez tous nos articles sur le th\u00e8me \u00ab\u00a0Devenir franchis\u00e9<\/a>\u00ab\u00a0.<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La Revue Chef d’entreprise a publi\u00e9 un article sur la franchise que nous r\u00e9sumons ci-apr\u00e8s. Les conseils du consultant Olivier Mignot r\u00e9sument ceux que nous donnons \u00e0 longueur d’ann\u00e9e sur ac-franchise.be. On notera aussi le fort impact de l’\u00e9tude Banque Populaire – F\u00e9d\u00e9ration Fran\u00e7aise de la Franchise – CSA qui est reprise comme source par un grand nombre […]<\/p>\n","protected":false},"author":40,"featured_media":291028,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[133],"class_list":["post-291151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-devenir-franchise","entry","has-media"],"acf":[],"yoast_head":"\nFranchise : les bonnes questions avant de se lancer selon la revue Chef d'Entreprise<\/title>\n<meta name=\"description\" content=\"La Revue Chef d'entreprise a publi\u00e9 un article sur la franchise que nous r\u00e9sumons ci-apr\u00e8s. 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