{"id":291182,"date":"2015-04-22T09:00:00","date_gmt":"2015-04-22T08:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/interview-de-francoise-bouis-responsable-developpement-pano-france-4022"},"modified":"2015-04-22T09:00:00","modified_gmt":"2015-04-22T08:00:00","slug":"interview-de-francoise-bouis-responsable-developpement-pano-france-4022","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/interview-de-francoise-bouis-responsable-developpement-pano-france-4022","title":{"rendered":"Interview de Fran\u00e7oise Bouis, Responsable D\u00e9veloppement Pano France"},"content":{"rendered":"
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Fran\u00e7oise Bouis, Responsable D\u00e9veloppement Pano France <\/div>\n<\/p><\/div>\n
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Pano est un r\u00e9seau de centres de signal\u00e9tique sp\u00e9cialis\u00e9 dans la communication visuelle<\/b>. L’enseigne se d\u00e9veloppe en France et \u00e0 l’international<\/b>\u00a0sous forme de concessions, avec un contrat de licence de marque<\/b>. Elle propose des produits de signal\u00e9tique comme le lettrage adh\u00e9sif<\/b> (d\u00e9co de vitrine, marquage v\u00e9hicule, enseigne, banderole…)\u00a0ou l’impression num\u00e9rique personnalisable<\/b>, sur tout support.\u00a0Les agences s’adressent aux professionnels<\/b>:\u00a0commer\u00e7ants, artisans, collectivit\u00e9s locales, associations, professions lib\u00e9rales…\u00a0<\/p>\n

AC Franchise a interview\u00e9 Fran\u00e7oise Bouis, responsable du d\u00e9veloppement en France .<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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AC Franchise : Quelles sont les particularit\u00e9s de la concession ?<\/h3>\n
Fran\u00e7oise Bouis : La concession permet une plus grande autonomie et ind\u00e9pendance, tout en b\u00e9n\u00e9ficiant des supports du r\u00e9seau, notamment en mati\u00e8re d’accompagnement. La taille humaine du r\u00e9seau permet des relations privil\u00e9gi\u00e9es avec chaque concessionnaire.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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ACF : Quelles sont les ambitions pour 2015 ?<\/h3>\n
FB : En France, nous avons d\u00e9j\u00e0 ouvert 4 points de vente depuis le d\u00e9but de l’ann\u00e9e, 6 sont pr\u00e9vus tr\u00e8s prochainement et avons pour objectif global l’ouverture de 15 \u00e0 20 nouvelles agences. Nous visons notamment plusieurs zones comme la r\u00e9gion parisienne<\/b>, la<\/span> r\u00e9gion Centre<\/b>, la Bretagne<\/b>, la Normandie<\/b>, la r\u00e9gion Rh\u00f4ne Alpes<\/b>, et plus g\u00e9n\u00e9ralement<\/span> toutes les villes \u00e0 partir de 20 000 habitants<\/b>. Il existe encore de nombreuses opportunit\u00e9s d’ouverture !<\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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ACF : Quelles sont les nouveaut\u00e9s du r\u00e9seau ?<\/h3>\n
FB :\u00a0D\u00e9but 2015, nous avons compl\u00e9t\u00e9 notre offre pour les concessionnaires. Nous avons cr\u00e9\u00e9 de nouveaux packs, en compl\u00e9ment des packs de base. Les packs sont les\u00a0solutions cl\u00e9 en main<\/b>\u00a0que nous proposons aux concessionnaires, en fonction de leur projet (ville d’implantation, apport personnel…). Apr\u00e8s une formation de 3 \u00e0 4 semaines du concessionnaire, nous livrons et installons\u00a0le mat\u00e9riel dans l\u2019agence, qui est op\u00e9rationnel en une semaine.\u00a0<\/p>\n

Nous offrons aujourd’hui<\/span>\u00a0 4\u00a0possibilit\u00e9s de cr\u00e9er son <\/b>agence <\/b>Pano \u00a0<\/b>:<\/span> Le\u00a0<\/b>pack Standard<\/b>\u00a0: correspond au c\u0153ur de m\u00e9tier de Pano \u00a0: le lettrage adh\u00e9sif.\u00a0
Le<\/span>\u00a0pack Premium<\/b>\u00a0: lettrage adh\u00e9sif + impression num\u00e9rique.
Le<\/span>\u00a0pack Business<\/b>\u00a0: s’adresse \u00e0 des profils de commerciaux qui vont vendre les produits Pano en agence mais vont sous traiter la fabrication et la pose.
Le pack Starter<\/b> permet d’int\u00e9grer le r\u00e9seau avec un apport plus limit\u00e9 au d\u00e9part (pas d’achat de machines par exemple, donc un investissement r\u00e9duit).<\/span><\/span>\u00a0<\/p>\n

Note : V\u00e9rifiez que les offres disponibles dans votre pays sont les m\u00eames qu’en France. Il y a quelques diff\u00e9rences.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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ACF : Quels sont les principaux atouts du concept Pano ?<\/h3>\n
FB :\u00a0D’abord, c’est une rentabilit\u00e9 int\u00e9ressante, gr\u00e2ce \u00e0 une\u00a0marge brute de 80% sur le lettrage adh\u00e9sif<\/b>. Le point mort financier est tr\u00e8s faible, gr\u00e2ce \u00e0 des\u00a0structures l\u00e9g\u00e8res<\/b>. Nous avons \u00e9galement un\u00a0D\u00e9partement Grands Comptes<\/b>, g\u00e9r\u00e9 par la t\u00eate de r\u00e9seau,\u00a0qui permet un volume d’affaires suppl\u00e9mentaire pour les concessionnaires. Nous mettons \u00e9galement en place une\u00a0communication interne au r\u00e9seau<\/b>, avec un intranet complet qui aide les concessionnaires au quotidien (supports administratifs et techniques…)
Et puis Pano est un<\/span>\u00a0r\u00e9seau \u00e0 taille humaine<\/b>\u00a0o\u00f9 les \u00e9changes sont privil\u00e9gi\u00e9s.<\/span> \u00a0C’est un m\u00e9tier passionnant car tr\u00e8s vari\u00e9 d\u2019une part vu la diversit\u00e9 des \u00a0demandes des clients et d\u2019autre part par le m\u00e9tier en lui-m\u00eame qui offre une \u00a0partie commerciale et technique.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Fran\u00e7oise Bouis, Responsable D\u00e9veloppement Pano France Pano est un r\u00e9seau de centres de signal\u00e9tique sp\u00e9cialis\u00e9 dans la communication visuelle. L’enseigne se d\u00e9veloppe en France et \u00e0 l’international\u00a0sous forme de concessions, avec un contrat de licence de marque. Elle propose des produits de signal\u00e9tique comme le lettrage adh\u00e9sif (d\u00e9co de vitrine, marquage v\u00e9hicule, enseigne, banderole…)\u00a0ou l’impression […]<\/p>\n","protected":false},"author":7772,"featured_media":291181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[586],"tags":[],"class_list":["post-291182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nInterview de Fran\u00e7oise Bouis, Responsable D\u00e9veloppement Pano France<\/title>\n<meta name=\"description\" content=\"Fran\u00e7oise Bouis, Responsable D\u00e9veloppement Pano France Pano est un r\u00e9seau de centres de signal\u00e9tique sp\u00e9cialis\u00e9 dans la communication visuelle. 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