{"id":291623,"date":"2014-10-17T05:13:00","date_gmt":"2014-10-17T04:13:00","guid":{"rendered":"https:\/\/ac-franchise.be\/y-a-t-il-un-bon-profil-pour-devenir-franchise-8345"},"modified":"2014-10-17T05:13:00","modified_gmt":"2014-10-17T04:13:00","slug":"y-a-t-il-un-bon-profil-pour-devenir-franchise-8345","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/y-a-t-il-un-bon-profil-pour-devenir-franchise-8345","title":{"rendered":"Y a t-il un bon profil pour devenir franchis\u00e9 ?"},"content":{"rendered":"
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Soyons r\u00e9alistes : Devenir franchis\u00e9 n\u00e9cessite d’avoir au moins un tout petit peu de moyens financiers<\/b>, de trouver une bonne enseigne mais aussi d’\u00eatre choisi par un franchiseur. Essayons de d\u00e9gager quelques id\u00e9es g\u00e9n\u00e9rales mais n’oublions pas que chaque cas est sp\u00e9cifique. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La franchise est devenue incontournable dans de nombreux secteurs pour un cr\u00e9ateur d’entreprise.<\/h3>\n
 Un franchiseur \u00e7a vous rassure et \u00e7a vous fait gagner du temps<\/b>. Signer un contrat de franchise doit vous donner l’assurance que le concept a bien \u00e9t\u00e9 exp\u00e9riment\u00e9 dans un point de vente pilote et cela vous garantit aussi un certain nombre de services qui vous \u00e9pauleront. Les formations propos\u00e9es par le franchiseur<\/a> sont des soutiens indispensables pour un commer\u00e7ant qui pourra ainsi am\u00e9liorer ses performances dans la commercialisation, la r\u00e9alisation de ses prestations et dans la gestion de son affaire.<\/p>\n

N\u00e9anmoins vous restez un cr\u00e9ateur ind\u00e9pendant et vous ne prenez quand m\u00eame pas une assurance tous risques. Les franchiseurs le savent et ont de ce fait certaines exigences au moment du choix des candidats. La premi\u00e8re \u00e9tape est d’\u00eatre s\u00fbr de vos moyens financiers. En g\u00e9n\u00e9ral une franchise demande un investissement un peu plus important<\/b> qu’un magasin ind\u00e9pendant, ne serait-ce que pour financer des emplacements g\u00e9n\u00e9ralement meilleurs et des agencements plus performants. Cela vous permet de d\u00e9marrer dans de bonnes conditions car il faut tenir la premi\u00e8re ann\u00e9e, un franchiseur sait \u00e7a aussi, mais cela vous donne \u00e9galement la possibilit\u00e9 d’avoir un stock suffisant, un am\u00e9nagement correct et les moyens pour vous faire conna\u00eetre. Il existe cependant des franchises \u00e0 tous les prix, de 30 000 euros \u00e0 plus d’un million… <\/p>\n

Par ailleurs il vous faudra (si vous employez du personnel) avoir des qualit\u00e9s de manager, acquises soit par l’exp\u00e9rience soit par la formation. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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On peut constater aujourd’hui que : (exemple en France)<\/h3>\n
– 70 % des franchis\u00e9s sont des hommes mais les femmes sont tout aussi recherch\u00e9es, <\/b>
– ils ont 42 ans d’\u00e2ge moyen parce qu’il faut quelques ann\u00e9es pour disposer d’un capital suffisant pour se lancer mais les quinqua sont l\u00e9gion et les trentenaires tr\u00e8s appr\u00e9ci\u00e9s,
– leur niveau de formation est plut\u00f4t sup\u00e9rieur au bac car beaucoup \u00e9taient cadres mais de plus en plus de franchis\u00e9s \u00e9taient d\u00e9j\u00e0 \u00e0 leur compte. Certain franchiseurs ne jurent que par les cadres sup\u00e9rieurs, ayant une exp\u00e9rience de management de personnel mais d’autres pr\u00e9f\u00e8rent des self-made-men.<\/p>\n

Mais il vous faudra encore d’autres qualit\u00e9s qui tiennent davantage au commerce et \u00e0 la gestion, en effet certains franchiseurs pr\u00e9f\u00e8rent des n\u00e9ophytes qui puissent s’adapter \u00e0 leurs m\u00e9thodes de fonctionnement et sachent surtout rentabiliser leur affaire<\/b>. A part pour les m\u00e9tiers de conseil aux entreprises, il est souvent plus important de savoir apprendre et d’en avoir envie que d’\u00eatre d\u00e9j\u00e0 exp\u00e9riment\u00e9 dans le m\u00e9tier concern\u00e9 par l’enseigne. Un candidat qui a dirig\u00e9 une \u00e9quipe dans une grande entreprise et manag\u00e9 un service commercial pr\u00e9sente donc un profil int\u00e9ressant pour certaines enseignes alors que d’autres pr\u00e9f\u00e8reront un candidat d\u00e9j\u00e0 \u00e0 son compte et d\u00e9sireux de changer de branche. Tout cela est \u00e0 voir au cas par cas.
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Finalement le meilleur atout pour r\u00e9ussir est d’avoir bien \u00e9tudi\u00e9, cas par cas l’ad\u00e9quation de votre profil \u00e0 une enseigne pr\u00e9cise. Un franchis\u00e9 demeure un patron \u00e0 part enti\u00e8re<\/a><\/b> et, s’il doit appliquer les techniques du franchiseur, il doit aussi savoir utiliser au mieux la marge de man\u0153uvre qui lui est laiss\u00e9e pour innover \u00e0 son niveau afin de r\u00e9aliser des affaires int\u00e9ressantes. Son r\u00f4le est bien celui du chef d’entreprise qui va au contact de la client\u00e8le et assure ainsi sa r\u00e9ussite. Souplesse et adaptabilit\u00e9 voil\u00e0 encore des qualit\u00e9s bien n\u00e9cessaires \u00e0 la vie quotidienne du franchis\u00e9. Il faut certes savoir respecter les r\u00e8gles de l’enseigne mais aussi g\u00e9rer de mani\u00e8re autonome son affaire. <\/p>\n

DD & JS<\/p>\n

La r\u00e9daction vous conseille cet article : <\/i>Quel profil pour devenir franchis\u00e9 ?<\/a><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Soyons r\u00e9alistes : Devenir franchis\u00e9 n\u00e9cessite d’avoir au moins un tout petit peu de moyens financiers, de trouver une bonne enseigne mais aussi d’\u00eatre choisi par un franchiseur. Essayons de d\u00e9gager quelques id\u00e9es g\u00e9n\u00e9rales mais n’oublions pas que chaque cas est sp\u00e9cifique. La franchise est devenue incontournable dans de nombreux secteurs pour un cr\u00e9ateur d’entreprise.  Un 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