{"id":291749,"date":"2014-08-21T09:43:00","date_gmt":"2014-08-21T08:43:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-ixina-tournee-sur-lechange-3019"},"modified":"2014-08-21T09:43:00","modified_gmt":"2014-08-21T08:43:00","slug":"la-franchise-ixina-tournee-sur-lechange-3019","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-ixina-tournee-sur-lechange-3019","title":{"rendered":"La franchise Ixina, un r\u00e9seau d\u00e9finitivement tourn\u00e9 sur l\u2019\u00e9change"},"content":{"rendered":"
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La r\u00e9ussite des franchis\u00e9s Ixina, repose, entre autres, sur l\u2019interaction au sein du r\u00e9seau, entre les \u00e9quipes support et entre les franchis\u00e9s eux-m\u00eames. Des points forts et rencontres viennent ponctuer le quotidien des franchis\u00e9s tout au long de l\u2019ann\u00e9e. Au programme, des r\u00e9unions r\u00e9gionales, plusieurs fois par an, des pl\u00e9ni\u00e8res, et un congr\u00e8s annuel. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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<\/a> <\/p>\n
Les r\u00e9unions r\u00e9gionales, moments aussi conviviaux que professionnels <\/div>\n<\/p><\/div>\n
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Les r\u00e9unions r\u00e9gionales, un floril\u00e8ge d\u2019\u00e9changes entre les franchis\u00e9s<\/h3>\n
Les r\u00e9unions r\u00e9gionales sont des groupes de discussion entre franchis\u00e9s. \u00ab Les r\u00e9unions r\u00e9gionales sont un floril\u00e8ge d\u2019\u00e9changes entre les franchis\u00e9s du r\u00e9seau<\/i><\/b>. Elles permettent de partager des id\u00e9es et bonnes pratiques, dans le but de progresser<\/b> <\/i>\u00bb, explique Michel Griffon, Directeur Commercial. \u00ab A l\u2019origine, les r\u00e9unions r\u00e9gionales avaient lieu 2 fois par an, on \u00e9volue maintenant plut\u00f4t sur une fr\u00e9quence de 3 \u00e0 4 fois par an <\/i>\u00bb. Au programme de ces r\u00e9unions, des th\u00e9matiques vari\u00e9es et des sujets apport\u00e9s par les franchis\u00e9s eux-m\u00eames : politiques salariales, contrats des poseurs, r\u00e9glementation en cours, m\u00e9thodes de vente, bonnes pratiques, campagnes publicitaires\u2026 Au cours de ces r\u00e9unions, les franchis\u00e9s commentent \u00e9galement les r\u00e9sultats de leurs confr\u00e8res, un exercice enrichissant et tr\u00e8s appr\u00e9ci\u00e9. <\/span>   Les r\u00e9unions r\u00e9gionales se d\u00e9roulent la plupart du temps au sein-m\u00eame des points de vente.<\/p>\n

Elles sont aussi ouvertes aux directeurs des magasins, lorsque le sujet s\u2019y pr\u00eate. Elles sont anim\u00e9es par les responsables r\u00e9gionaux, accompagn\u00e9s du Directeur G\u00e9n\u00e9ral et du Directeur Commercial.<\/p>\n

Les r\u00e9unions r\u00e9gionales sont \u00e9galement des moments de convivialit\u00e9, comme le montrent les photos ci-dessous, o\u00f9 un gagnant de l\u2019\u00e9mission master-chef est venu cuisiner pour les participants.<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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<\/a> <\/p>\n
Le congr\u00e8s annuel 2014 en Colombie <\/div>\n<\/p><\/div>\n
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Le congr\u00e8s annuel, un moment d\u2019exotisme et de convivialit\u00e9<\/h3>\n
Apr\u00e8s le Vietnam, Cuba ou l\u2019Ile Maurice, c\u2019est en Colombie cette ann\u00e9e que les franchis\u00e9s Ixina ont pos\u00e9 leurs valises. Si Ixina choisit des destinations de r\u00eave pour r\u00e9unir ses franchis\u00e9s, c\u2019est avant tout pour se d\u00e9tendre. <\/b>Le m\u00e9tier de franchis\u00e9 n\u00e9cessite une implication forte au quotidien, une capacit\u00e9 \u00e0 \u00eatre r\u00e9actif, des qualit\u00e9s de manager et beaucoup de rigueur. Une fois par an, Ixina propose un break \u00e0 ses franchis\u00e9s, histoire de se ressourcer et de partager un bon moment. Activit\u00e9s sportives ou culturelles, visites et farniente sont au rendez-vous pendant une dizaine de jours. <\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les pl\u00e9ni\u00e8res, l\u2019importance de l\u2019information descendante<\/h3>\n
Les r\u00e9unions pl\u00e9ni\u00e8res ont lieu 4 fois dans l\u2019ann\u00e9e au si\u00e8ge Ixina \u00e0 Paris. Elles regroupent l\u2019ensemble des franchis\u00e9s du r\u00e9seau, pendant une journ\u00e9e. Tous les services prennent la parole pour transmettre des informations de mani\u00e8re la plus transparente possible. Il s\u2019agit notamment de faire le point sur les chiffres, les \u00e9volutions \u00e0 venir, les campagnes de communication et les actions marketing, les produits, le d\u00e9veloppement du r\u00e9seau\u2026<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La r\u00e9ussite des franchis\u00e9s Ixina, repose, entre autres, sur l\u2019interaction au sein du r\u00e9seau, entre les \u00e9quipes support et entre les franchis\u00e9s eux-m\u00eames. Des points forts et rencontres viennent ponctuer le quotidien des franchis\u00e9s tout au long de l\u2019ann\u00e9e. Au programme, des r\u00e9unions r\u00e9gionales, plusieurs fois par an, des pl\u00e9ni\u00e8res, et un congr\u00e8s annuel. Les 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