{"id":291990,"date":"2014-04-26T18:17:00","date_gmt":"2014-04-26T17:17:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-connait-un-developpement-rapide-en-inde"},"modified":"2014-04-26T18:17:00","modified_gmt":"2014-04-26T17:17:00","slug":"la-franchise-connait-un-developpement-rapide-en-inde","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-connait-un-developpement-rapide-en-inde","title":{"rendered":"La franchise conna\u00eet un d\u00e9veloppement rapide en Inde"},"content":{"rendered":"
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L’Inde – 4\u00e8me rang mondial en termes de PIB \u00e0 parit\u00e9 du pouvoir d\u2019achat <\/b>– vit un r\u00e9el d\u00e9veloppement \u00e9conomique et un accroissement de la consommation de services et de biens. Le march\u00e9 indien s’ouvre m\u00eame aux services aux entreprises mais \u00e9galement aux particuliers. Le secteur de l’\u00e9ducation offre plusieurs opportunit\u00e9s aussi bien du c\u00f4t\u00e9 des \u00e9coles et de l’enseignement sup\u00e9rieur que du c\u00f4t\u00e9 des cours de coaching, des \u00e9coles maternelles et des formations professionnelles. <\/p>\n

Lors d’une visite au salon de la franchise de Bombay (Mumbai) \u00e0 l’invitation du minist\u00e8re indien du textile il y a quelques ann\u00e9es, Jean Samper a m\u00eame vu une franchise d’\u00e9coles d’h\u00f4tesses de l’air et ce r\u00e9seau n’avait rien d’anecdotique.<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Et pour les secteurs de l’h\u00f4tellerie et de la beaut\u00e9… <\/h3>\n
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Four Fountains Spa projette d’y ouvrir plus de 50 centres en 2014, <\/b>parmi lesquels plus de spas franchis\u00e9s que des unit\u00e9s en propre. La marque s’implante \u00e0 Hyderabad et Chennai.
Country Comfort Hotel est de son c\u00f4t\u00e9 en qu\u00eate d’opportunit\u00e9s en Inde. Actuellement, la marque n\u00e9gocie le d\u00e9veloppement en franchise avec un groupe bas\u00e9 \u00e0 Mumbai. La marque Country Comfort Hotels est une franchise dirig\u00e9e par Silver Needle Hospitality, une ‘enseigne bas\u00e9e \u00e0 Singapour.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le secteur agroalimentaire<\/h3>\n
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L’industrie des aliments et des boissons en Inde atteint 40,3 milliards de dollars US et devrait fr\u00f4ler les 66,3 milliards de dollars en 2018<\/b>, marquant une croissance de 18 pour cent. Les contrats de franchise s’av\u00e8rent recherch\u00e9s pour le secteur agroalimentaire. <\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le secteur des t\u00e9l\u00e9communications<\/h3>\n
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UniverCell projette  de lancer environ 100 magasins franchis\u00e9s en 2014<\/b>. UniverCell Pvt Ltd est une cha\u00eene de magasins de vente de mobiles au d\u00e9tail. Le r\u00e9seau bas\u00e9 \u00e0 Chennai a contribu\u00e9 \u00e0 la r\u00e9volution mobile indienne, la vente au d\u00e9tail, sa croissance et son \u00e9volution, pour devenir l’un des plus grands d\u00e9taillants mobile et l’une des marques les plus connues de l’Inde. <\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Des enseignes de restauration \u00e0 la recherche de nouveaux franchis\u00e9s<\/h3>\n
Khana Peena projette une expansion rapide en Inde. Le restaurant de Khana Peena sert de la cuisine indienne du nord. Amit Gulrajani, directeur des restaurants Poivre Bleu Pvt Ltd indique qu’ils sont \u00e0 la recherche de franchiseurs ayant une bonne ma\u00eetrise de la cuisine indienne <\/b>et si possible une alimentation et des boissons fond \/ exp\u00e9rience. Actuellement, l’enseigne poss\u00e8de deux franchises \u00e0 Mumbai.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Des opportunit\u00e9s d’affaires dans le secteur de la mode <\/h3>\n
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Les  secteurs  de  la  mode  et  du  luxe offrent  de  grandes  opportunit\u00e9s  notamment  en  Inde  o\u00f9  de  plus  en <\/div>\n
plus d’entreprises  \u00e9trang\u00e8res  s’installent.  Ces  secteurs  d’activit\u00e9  emploient  un  nombre  important  de  travailleurs et s’\u00e9tendent \u00e0 toutes les grandes  villes du pays. Une aubaine pour  ces marques \u00e9trang\u00e8res qui vont pouvoir b\u00e9n\u00e9ficier d’une main-d’\u0153uvre comp\u00e9tente et qualifi\u00e9e, \u00e0 un moindre co\u00fbt salarial. <\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Franchiseur : Eviter un d\u00e9veloppement trop rapide<\/h3>\n
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Un des objectifs de tout franchiseur est de se d\u00e9velopper via d’autres points de vente. Mais un d\u00e9veloppement trop <\/b>rapide risquerait de nuire \u00e0 l’image de marque de l’enseigne<\/b>. De la phase de recrutement des franchis\u00e9s au choix de l’emplacement en passant par une analyse d\u00e9taill\u00e9e des habitudes de consommation dans le pays concern\u00e9, tout doit \u00eatre bien \u00e9tudi\u00e9. D’o\u00f9 la n\u00e9cessit\u00e9 d’une planification strat\u00e9gique pour atteindre cet objectif.<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

L’Inde – 4\u00e8me rang mondial en termes de PIB \u00e0 parit\u00e9 du pouvoir d\u2019achat – vit un r\u00e9el d\u00e9veloppement \u00e9conomique et un accroissement de la consommation de services et de biens. Le march\u00e9 indien s’ouvre m\u00eame aux services aux entreprises mais \u00e9galement aux particuliers. Le secteur de l’\u00e9ducation offre plusieurs opportunit\u00e9s aussi bien du c\u00f4t\u00e9 des \u00e9coles et de l’enseignement […]<\/p>\n","protected":false},"author":54,"featured_media":284792,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[136],"class_list":["post-291990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-international","entry","has-media"],"acf":[],"yoast_head":"\nLa franchise conna\u00eet un d\u00e9veloppement rapide en Inde<\/title>\n<meta name=\"description\" content=\"L'Inde - 4\u00e8me rang mondial en termes de PIB \u00e0 parit\u00e9 du pouvoir d\u2019achat - 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