{"id":292019,"date":"2014-04-16T06:58:00","date_gmt":"2014-04-16T05:58:00","guid":{"rendered":"https:\/\/ac-franchise.be\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre"},"modified":"2014-04-16T06:58:00","modified_gmt":"2014-04-16T05:58:00","slug":"reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","title":{"rendered":"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre"},"content":{"rendered":"
\n
\n
La solution d’e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant retirer en magasin) mais d\u00e9sireuse ne pas acheter avant d\u2019 avoir vu ou essay\u00e9 un produit. Son pr\u00e9sident J\u00e9r\u00e9mie Herscovic tend \u00e0 d\u00e9montrer dans une tribune libre comment la e-r\u00e9servation deviendrait l\u2019avenir du e-commerce. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
<\/p>\n
\n
\n
<\/a> <\/div>\n
\n

La r\u00e9servation en ligne : un nouveau mode de consommation ?<\/h3>\n
Sans ce service, le client n\u2019aurait peut-\u00eatre pas achet\u00e9 en ligne, car il souhaite essayer le produit avant de l\u2019acheter. Il aurait du fr\u00e9quenter plusieurs magasins sans \u00eatre certain d’y trouver le produit recherch\u00e9. Avec ce service, il peut  r\u00e9server gratuitement en ligne son produit, et l\u2019essayer en magasin en \u00e9tant sur de le trouver \u00e0 son arriv\u00e9e<\/b>. D\u2019apr\u00e8s une enqu\u00eate SoCloz (sur 2 000 utilisateurs),  pr\u00e8s de 85% des utilisateurs d\u00e9clarent utiliser la e-r\u00e9servation pour cette  raison. <\/p>\n

C\u2019est en cela que ce service constitue un nouveau mode de consommation en magasin.<\/span> Le e-commerce a tout profond\u00e9ment modifi\u00e9 l\u2019acte d\u2019achat : plus de zone de chalandise, des horaires d\u2019ouverture et des informations en live 24\/24. Pourtant, le e-commmerce ne repr\u00e9sente que 9% des ventes de d\u00e9tails,. Les magasins demeurent le principal canal d\u2019achat des consommateurs.<\/b> Ceci se voit \u00e9galement au niveau de l\u2019audience des sites e-commerce. En moyenne, 75% de leurs visiteurs viennent faire du pr\u00e9-rep\u00e9rage et n\u2019ach\u00e8tent pas en ligne avant d\u2019avoir une exp\u00e9rience physique avec le produit.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

\n
\n
\n
<\/a> <\/div>\n
\n

L\u2019e-r\u00e9servation apporte un souffle nouveau au e-commerce et aux magasins physiques<\/h3>\n
L\u2019 e-r\u00e9servation permet de cr\u00e9er faire venir les internautes en boutique . elle cr\u00e9\u00e9e un chiffre d\u2019affaires additionnel am\u00e9liorant de fait la rentabilit\u00e9 du site e-commerce. Elle est assimilable \u00e0 un tunnel d\u2019achat de l\u2019audience web-to-store, compl\u00e9mentaire qui vient s\u2019additionner \u00e0 la conversion classique en ligne. <\/p>\n

La e-r\u00e9servation prend le relai du e-commerce et lui apporte un souffle nouveau<\/b>. Aux dires des enseignes ayant adopt\u00e9 ce syst\u00e8me, pour 1 achat en ligne pr\u00e8s de 2 r\u00e9servations peuvent \u00eatre r\u00e9alis\u00e9es dans le meilleur des cas, 80 \u00e0 85% des r\u00e9servations se concr\u00e9tisent par une visite en magasin, 80% de ces visites en magasin se finalisent par un achat. <\/p>\n

Les premiers chiffres montrent que les enseignes ont vu leur chiffre d\u2019affaires magasins progresser de 2 \u00e0 3%. Il faut cependant mettre en place des dispositifs tout en impliquant les vendeurs et en r\u00e9duisant le nombre de \u00ab r\u00e9servant \u00bb qui ne se d\u00e9placent pas.
l\u2019e-r\u00e9servation constitue un nouveau mode de consommation en magasin et redonne un second souffle au e-commerce. <\/b><\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

\n
\n
Autre article sur le m\u00eame th\u00e8me : la distribution physique et le e-commerce <\/a><\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La solution d’e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant retirer en magasin) mais d\u00e9sireuse ne pas acheter avant d\u2019 avoir vu ou essay\u00e9 un produit. Son pr\u00e9sident J\u00e9r\u00e9mie Herscovic tend \u00e0 d\u00e9montrer dans une tribune libre comment la e-r\u00e9servation deviendrait l\u2019avenir du e-commerce. La […]<\/p>\n","protected":false},"author":42,"featured_media":287397,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-292019","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-marketing","entry","has-media"],"acf":[],"yoast_head":"\nR\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre<\/title>\n<meta name=\"description\" content=\"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre\" \/>\n<meta property=\"og:description\" content=\"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:published_time\" content=\"2014-04-16T05:58:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"147\" \/>\n\t<meta property=\"og:image:height\" content=\"119\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MARTINE MALATERRE\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"MARTINE MALATERRE\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#article\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\"},\"author\":{\"name\":\"AC Franchise\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/0e6d1d5569c4bb8ce1fee444caf7d1c1\"},\"headline\":\"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre\",\"datePublished\":\"2014-04-16T05:58:00+00:00\",\"dateModified\":\"2014-04-16T05:58:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\"},\"wordCount\":486,\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg\",\"keywords\":[\"Marketing\"],\"articleSection\":[\"Actualit\u00e9s de la franchise\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\",\"url\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\",\"name\":\"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg\",\"datePublished\":\"2014-04-16T05:58:00+00:00\",\"dateModified\":\"2014-04-16T05:58:00+00:00\",\"description\":\"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg\",\"width\":147,\"height\":119},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ac-franchise.be\/#website\",\"url\":\"https:\/\/ac-franchise.be\/\",\"name\":\"AC Franchise\",\"description\":\"Cr\u00e9er une franchise et devenir franchis\u00e9 !\",\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ac-franchise.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ac-franchise.be\/#organization\",\"name\":\"AC Franchise\",\"url\":\"https:\/\/ac-franchise.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"width\":300,\"height\":71,\"caption\":\"AC Franchise\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/0e6d1d5569c4bb8ce1fee444caf7d1c1\",\"name\":\"MARTINE MALATERRE\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5693e97a321773c05af337d4ad05e00a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5693e97a321773c05af337d4ad05e00a?s=96&d=mm&r=g\",\"caption\":\"MARTINE MALATERRE\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre","description":"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","og_locale":"fr_FR","og_type":"article","og_title":"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre","og_description":"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant","og_url":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","og_site_name":"AC Franchise","article_published_time":"2014-04-16T05:58:00+00:00","og_image":[{"width":147,"height":119,"url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg","type":"image\/jpeg"}],"author":"MARTINE MALATERRE","twitter_card":"summary_large_image","twitter_misc":{"Written by":"MARTINE MALATERRE","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#article","isPartOf":{"@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre"},"author":{"name":"AC Franchise","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/0e6d1d5569c4bb8ce1fee444caf7d1c1"},"headline":"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre","datePublished":"2014-04-16T05:58:00+00:00","dateModified":"2014-04-16T05:58:00+00:00","mainEntityOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre"},"wordCount":486,"publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg","keywords":["Marketing"],"articleSection":["Actualit\u00e9s de la franchise"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","url":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre","name":"R\u00e9server en ligne et acheter en magasin : une tendance \u00e0 suivre","isPartOf":{"@id":"https:\/\/ac-franchise.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg","datePublished":"2014-04-16T05:58:00+00:00","dateModified":"2014-04-16T05:58:00+00:00","description":"La solution d'e-r\u00e9servation SoCloz sur un site e-commerce propose d\u2019attirer en magasin une client\u00e8le web-to-store  (achetant sur internet mais venant","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/article\/reserver-en-ligne-et-acheter-en-magasin-une-tendance-a-suivre#primaryimage","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/12\/18\/20131218133747-6e2591c98078ff63d5631fc12dbb2cc7.jpg","width":147,"height":119},{"@type":"WebSite","@id":"https:\/\/ac-franchise.be\/#website","url":"https:\/\/ac-franchise.be\/","name":"AC Franchise","description":"Cr\u00e9er une franchise et devenir franchis\u00e9 !","publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ac-franchise.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/ac-franchise.be\/#organization","name":"AC Franchise","url":"https:\/\/ac-franchise.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","width":300,"height":71,"caption":"AC Franchise"},"image":{"@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/0e6d1d5569c4bb8ce1fee444caf7d1c1","name":"MARTINE MALATERRE","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5693e97a321773c05af337d4ad05e00a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5693e97a321773c05af337d4ad05e00a?s=96&d=mm&r=g","caption":"MARTINE MALATERRE"}}]}},"_links":{"self":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/292019"}],"collection":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/comments?post=292019"}],"version-history":[{"count":0,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/292019\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media\/287397"}],"wp:attachment":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media?parent=292019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/categories?post=292019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/tags?post=292019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}