{"id":292352,"date":"2013-10-28T01:00:00","date_gmt":"2013-10-28T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-centre-ville-dalger-fait-peau-neuve"},"modified":"2013-10-28T01:00:00","modified_gmt":"2013-10-28T00:00:00","slug":"le-centre-ville-dalger-fait-peau-neuve","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/le-centre-ville-dalger-fait-peau-neuve","title":{"rendered":"Le centre-ville d’Alger fait peau neuve !"},"content":{"rendered":"
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Alger veut retrouver ses visiteurs et ses clients <\/strong>et l’administration exige des commer\u00e7ants qu’ils r\u00e9novent leurs fa\u00e7ades selon un cahier des charges pr\u00e9cis pour rendre les rues commer\u00e7antes plus attractives. Les commer\u00e7ants et restaurateurs alg\u00e9rois ne comprennent pas pourquoi ils sont les seuls \u00e0 supporter les frais de cette r\u00e9habilitation.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le centre d’Alger veut retrouver sa client\u00e8le<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le centre-ville d’Alger fait son grand m\u00e9nage\u00a0<\/strong>sous l’autorit\u00e9 du wali de la ville qui exige depuis Mai dernier de tous les commer\u00e7ants et restaurateurs situ\u00e9s au centre-ville, dans les rues telles que Larbi Ben M’hidi ou l’avenue Pasteur qu’ils transforment leurs devantures. La lettre, envoy\u00e9e par le gouverneur \u00ab faisant obligation aux propri\u00e9taires, locataires, g\u00e9rants ou cog\u00e9rants de locaux commerciaux de r\u00e9nover ou r\u00e9habiliter les devantures de leurs locaux en perspective du lancement et de la mise en uvre des travaux d’am\u00e9nagement<\/em> \u00bb. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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L’intention du wali est de redonner du lustre au centre-ville de la capitale qui a perdu sa client\u00e8le. Ces derniers se sont report\u00e9s sur des quartiers plus c\u00f4t\u00e9s que le centre comme Hydra. D’apr\u00e8s le cahier de charges les nouvelles fa\u00e7ades doivent arborer de la fa\u00efence noire et de la peinture blanche. Les caf\u00e9s et restaurants avec terrasses doivent poser des plantes, opter pour du mobilier plus moderne, troquer les parasols publicitaires pour d’autres sans publicit\u00e9 et installer un service wifi. Une r\u00e9volution prometteuse ? <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Algers plus moderne, va-t-elle faire revenir ses clients ?<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La grogne des commer\u00e7ants s’est faite ressentir. Pour certain le co\u00fbt du relooking s’est \u00e9lev\u00e9 \u00e0 200 000 dinars, un investissement auquel la ville n’a pas particip\u00e9<\/strong>.\u00a0Mais est-ce que l’aspect esth\u00e9tique est le seul facteur qui a fait fuir la client\u00e8le alg\u00e9roise ? Beaucoup de commer\u00e7ants ont des doutes et soulignent le fait que d’autres probl\u00e8mes seraient \u00e0 la source de cette d\u00e9localisation de la client\u00e8le vers les hauteurs d’Alger.\u00a0Alors que certains affirment que le manque de s\u00e9curit\u00e9 au cur de la ville serait la cause, d’autres se plaignent du manque de stationnement et d’\u00e9clairage au centre-ville. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le centre d’Alger veut retrouver toute son attractivit\u00e9 d’antan. Alors, r\u00e9habiliter les commerces, ouvrir les magasins jusqu’\u00e0 1h du matin (volont\u00e9 \u00e9mise par les autorit\u00e9s) sera-ce suffisant ? Mais n’est-ce pas une condition essentielle du retour \u00e0 la prosp\u00e9rit\u00e9 du centre ? N’\u00e9tait-il pas temps de r\u00e9agir face \u00e0 une esth\u00e9tique d\u00e9grad\u00e9e ? Pouvait-on esp\u00e9rer redonner envie de faire du shopping dans des rues aux fa\u00e7ades d\u00e9cr\u00e9pies ? Les franchises viendront-elles dans le centre ? Le commerce alg\u00e9rien va t’il profiter de ces r\u00e9novations pour cr\u00e9er ses propres concepts de franchise ?<\/p>\n

La r\u00e9daction vous recommande de lire les articles suivants :
Panorama de la franchise en Alg\u00e9rie<\/a>.
La franchise peine \u00e0 se d\u00e9velopper en Alg\u00e9rie<\/a>.
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Alger veut retrouver ses visiteurs et ses clients et l’administration exige des commer\u00e7ants qu’ils r\u00e9novent leurs fa\u00e7ades selon un cahier des charges pr\u00e9cis pour rendre les rues commer\u00e7antes plus attractives. Les commer\u00e7ants et restaurateurs alg\u00e9rois ne comprennent pas pourquoi ils sont les seuls \u00e0 supporter les frais de cette r\u00e9habilitation. Le centre d’Alger veut retrouver 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