{"id":292439,"date":"2013-10-05T02:00:00","date_gmt":"2013-10-05T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/franchiseur-et-associe-financier"},"modified":"2013-10-05T02:00:00","modified_gmt":"2013-10-05T01:00:00","slug":"franchiseur-et-associe-financier","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/franchiseur-et-associe-financier","title":{"rendered":"Franchiseur et associ\u00e9 financier !"},"content":{"rendered":"
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Se lancer dans l’aventure de entrepreneuriat n’est pas chose facile si l’on d\u00e9marre avec un petit capital. Imaginons qu’un candidat \u00e0 la franchise choisisse une enseigne d\u00e9j\u00e0 connue et souhaite en ouvrir un point de vente. Bien qu’il ait dynamisme et cr\u00e9ativit\u00e9, il peut \u00e9ventuellement ne pas avoir assez de fonds pour d\u00e9marrer ou supporter une telle activit\u00e9.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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C’est alors que pour financer, intervient parfois, rarement m\u00eame, le franchiseur. D’ordinaire propri\u00e9taire de l’enseigne, il peut aussi devenir un v\u00e9ritable associ\u00e9 et financier. Son int\u00e9r\u00eat est d’augmenter le nombre de ses points de vente. Il pr\u00e9f\u00e8rera parfois aider le franchis\u00e9 plut\u00f4t que de lui fermer la porte, s’agissant pour lui d’une r\u00e9elle opportunit\u00e9 pour d\u00e9velopper sa marque et l’\u00e9tendre sur le territoire. Ainsi, franchiseur et franchis\u00e9 deviennent li\u00e9s par des termes de contrat et de partage des parts sociales. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La franchise associative : une opportunit\u00e9 mais \u00e0 double tranchant !<\/span><\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Comment sont partag\u00e9es ces parts du capital ? Le plus souvent entre 0 et 35% pour la participation du franchiseur. Il peut arriver que les parts soient plus importantes, mais elles n’exc\u00e8dent pas normalement les 50% afin de pr\u00e9server un minimum d’autonomie du franchis\u00e9. En effet, dans ce cas de figure, difficile de d\u00e9limiter les r\u00f4les de chacun. C’est pourquoi la transparence et la rigueur<\/strong> dans des n\u00e9gociations de cet ordre sont tr\u00e8s importantes. Avec ce syst\u00e8me, et suivant le nombre de parts achet\u00e9es par le franchiseur, ce dernier b\u00e9n\u00e9ficiera d’un droit de contr\u00f4le et d’un pouvoir d\u00e9cisionnel. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Et c’est justement l\u00e0 que les probl\u00e8mes peuvent survenir. En effet, chaque partie peut, pour une raison ou pour une autre, vouloir, avec le temps, tirer la couverture \u00e0 lui. On parle de conflits d’int\u00e9r\u00eats et de gestion de fait, car le franchiseur sera \u00e0 la fois directeur de l’enseigne, administrateur mais aussi actionnaire. De plus, un franchiseur doit, en sa qualit\u00e9 propre, encadrer son franchis\u00e9 <\/strong>en cas de\u00a0<\/strong>probl\u00e8mes financiers. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Mais pourra t-il encore pr\u00e9tendre \u00eatre surpris de la mauvaise gestion de son \u00ab poulain \u00bb alors qu’il en est l’associ\u00e9 ? D’un autre c\u00f4t\u00e9, le franchis\u00e9 sera t-il toujours \u00e0 l’aise dans sa propre boutique, et se sentira t-il toujours aussi libre et autonome si le franchiseur \u00e0 ses c\u00f4t\u00e9s devient aussi son actionnaire ? <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Que se passe t-il si le franchis\u00e9 veut arr\u00eater ses activit\u00e9s ?<\/span><\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Dans le cas de cette franchise associative, si le franchis\u00e9 veut arr\u00eater ses activit\u00e9s, il pourra revendre ses parts \u00e0 son actionnaire, le franchiseur. Cette solution constitue un moyen de pr\u00e9servation des deux parties mis en place pour l’int\u00e9r\u00eat des deux parties. Il s’agit du droit de pr\u00e9emption. Ici, le franchiseur a le droit de racheter les parts du franchis\u00e9 avant tout le monde, un privil\u00e8ge d\u00fb \u00e0 sa position d’actionnaire. Ainsi, l’enseigne garde son point de vente, ce qui est un avantage consid\u00e9rable pour l’entreprise. En effet, cette solution permet de maintenir sa pr\u00e9sence au sein d’une ville.<\/p>\n

La r\u00e9daction vous recommande les articles suivants : <\/i>
<\/span>Franchise participative ou associative<\/i><\/a>
Le droit de pr\u00e9emption du franchiseur<\/i><\/a><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Se lancer dans l’aventure de entrepreneuriat n’est pas chose facile si l’on d\u00e9marre avec un petit capital. Imaginons qu’un candidat \u00e0 la franchise choisisse une enseigne d\u00e9j\u00e0 connue et souhaite en ouvrir un point de vente. Bien qu’il ait dynamisme et cr\u00e9ativit\u00e9, il peut \u00e9ventuellement ne pas avoir assez de fonds pour d\u00e9marrer ou supporter […]<\/p>\n","protected":false},"author":1,"featured_media":292440,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-292439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry","has-media"],"acf":[],"yoast_head":"\nFranchiseur et associ\u00e9 financier !<\/title>\n<meta name=\"description\" content=\"Se lancer dans l'aventure de entrepreneuriat n'est pas chose facile si l'on d\u00e9marre avec un petit capital. 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