{"id":292451,"date":"2013-10-02T02:00:00","date_gmt":"2013-10-02T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-reseau-de-materiel-de-bureau-choisi-par-le-grand-public-et-les-professionnels"},"modified":"2013-10-02T02:00:00","modified_gmt":"2013-10-02T01:00:00","slug":"le-reseau-de-materiel-de-bureau-choisi-par-le-grand-public-et-les-professionnels","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/le-reseau-de-materiel-de-bureau-choisi-par-le-grand-public-et-les-professionnels","title":{"rendered":"Le r\u00e9seau de mat\u00e9riel de bureau choisi par le grand public et les professionnels"},"content":{"rendered":"
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La <\/strong>franchise Bureau Vall\u00e9e<\/strong><\/a>, sp\u00e9cialiste dans la distribution de fournitures de bureau et de papeterie \u00e0 prix discount<\/strong>, vient une nouvelle fois de tirer son \u00e9pingle du jeu en cette p\u00e9riode phare de la rentr\u00e9e des classes, en proposant aussi bien au grand public qu’aux professionnels, des produits adapt\u00e9s \u00e0 leurs besoins avec toujours cette volont\u00e9 de proposer le meilleur rapport qualit\u00e9\/prix du march\u00e9. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La diff\u00e9rence entre \u00ab discount \u00bb et \u00ab discount de marques \u00bb ?<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Dans l’imaginaire collectif, on associe souvent le discount \u00e0 des produits de 1er prix, sans marque, donc de qualit\u00e9 moindre… A la diff\u00e9rence de Bureau Vall\u00e9e qui propose du \u00ab discount de marques \u00bb en associant \u00e0 la fois des prix parmi les plus int\u00e9ressants du march\u00e9, \u00e0 des marques reconnues (ex. Canon, Clairefontaine, Exacompta, Samsung, Stabilo, Bic, Oxford, Gautier, Staedtler).<\/p>\n

La franchise de bureautique, en sa qualit\u00e9 de centrale de r\u00e9f\u00e9rencement, assure pour le compte de son r\u00e9seau de 230 magasins la s\u00e9lection des produits<\/strong>, la n\u00e9gociation des prix et des conditions d’achat. Ce fonctionnement lui permet d’\u00eatre tr\u00e8s comp\u00e9titif et d’offrir aux consommateurs un choix de produits au meilleur prix, de la papeterie aux produits high-tech. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Une enseigne de bureautique dynamique qui sait se renouveler<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Outre les innovations produits, derni\u00e8res tendances et nouveaut\u00e9s des fabricants, l’enseigne Bureau Vall\u00e9e se distingue par son large choix de services pratiques, qui facilitent la vie de ses clients<\/strong> : la pr\u00e9paration gratuite des listes scolaires, la couverture des livres, le BV Drive, le remplissage et le rachat des cartouches vides, l’impression grand format (jusqu’au A0) et depuis peu le rachat des tablettes, smartphones et calculatrices ou encore la gravure laser et la personnalisation d’objets Bureau Vall\u00e9e met un point d’honneur \u00e0 proposer des services utiles pour accompagner ses clients, tout au long de l’ann\u00e9e. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Une formation et un accompagnement de ses franchis\u00e9s<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le succ\u00e8s de l’enseigne de mat\u00e9riel de bureau s’explique avant tout par l’implication de ses collaborateurs, consid\u00e9r\u00e9s comme de r\u00e9els ambassadeurs de la marque<\/strong>.<\/p>\n

Etape incontournable, le recrutement est le d\u00e9but de l’aventure, tant du c\u00f4t\u00e9 du franchiseur que du franchis\u00e9. Comment rejoindre l’enseigne ?
– Etre commer\u00e7ant dans l’\u00e2me (avoir un bon relationnel, aimer ses clients)
– Conna\u00eetre ou avoir envie d’apprendre la gestion et l’animation des Hommes. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Les franchis\u00e9s Bureau Vall\u00e9e disposent notamment d’une formation de 75 jours en magasin et d’une semaine compl\u00e8te<\/strong> pour se familiariser avec les outils du r\u00e9seau. L’immersion est totale et le futur franchis\u00e9 partage rapidement les valeurs de l’enseigne : respect, solidarit\u00e9 et convivialit\u00e9. Pour chaque ouverture, l’accompagnement des services centraux est optimal : communication, achats, juridique, finance, animation, d\u00e9veloppement : un seul objectif, votre r\u00e9ussite !<\/p>\n

La franchise de bureautique discount garde un lien constant avec ses franchis\u00e9s gr\u00e2ce \u00e0 des r\u00e9unions r\u00e9gionales, un s\u00e9minaire annuel, des salons internes par types de m\u00e9tiers, etc.<\/p>\n

Un soutien qui se traduit par un vrai investissement des franchis\u00e9s et une forte confiante en l’enseigne. En t\u00e9moignent les derniers chiffres : 52% du d\u00e9veloppement du r\u00e9seau se fait par l’interne (multi-franchis\u00e9s). <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Un r\u00e9seau de mat\u00e9riel de bureau en pleine expansion<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Avec seulement 12 magasins en 2000 et pr\u00e8s de 230 magasins \u00e0 ce jour, le r\u00e9seau a explos\u00e9 en l’espace de 13 ans, depuis l’ouverture de son concept \u00e0 la franchise. On compte environ 85 nouveaux magasins en seulement 3 ans.<\/p>\n

Avec une moyenne de 30 ouvertures de magasins par an, Bureau Vall\u00e9e est pr\u00e9sent dans toute la France mais aussi \u00e0 l’\u00e9tranger (Espagne, Belgique et Luxembourg). La preuve que l’enseigne fran\u00e7aise s’exporte.<\/p>\n

Auparavant concentr\u00e9e dans les zones p\u00e9riph\u00e9riques, Bureau Vall\u00e9e ouvre depuis plusieurs mois des points de vente en centre-ville<\/strong> :
– Paris 13\u00e8me, rue Jeanne d’Arc, en septembre 2013
– Marseille 6\u00e8me, rue Paradis, en juin dernier
– Aix en Provence en avril dernier
– Paris 14\u00e8me ou Nice en 2012<\/p>\n

Le concept reste le m\u00eame, seul la surface change. Toutes les familles de produits phares \u00e0 Bureau Vall\u00e9e, de la papeterie classique \u00e0 l’\u00e9quipement de bureau, aux produits high tech sont repr\u00e9sent\u00e9es.<\/p>\n

En 2013 ce sont d\u00e9j\u00e0 25 magasins qui ont ouverts leurs portes et d’ici la fin de l’ann\u00e9e plusieurs ouvertures sont encore pr\u00e9vues. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La franchise Bureau Vall\u00e9e, sp\u00e9cialiste dans la distribution de fournitures de bureau et de papeterie \u00e0 prix discount, vient une nouvelle fois de tirer son \u00e9pingle du jeu en cette p\u00e9riode phare de la rentr\u00e9e des classes, en proposant aussi bien au grand public qu’aux professionnels, des produits adapt\u00e9s \u00e0 leurs besoins avec toujours cette 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