{"id":292500,"date":"2013-09-09T02:00:00","date_gmt":"2013-09-09T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/revendre-une-entreprise-franchisee-quels-grands-principes"},"modified":"2013-09-09T02:00:00","modified_gmt":"2013-09-09T01:00:00","slug":"revendre-une-entreprise-franchisee-quels-grands-principes","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/revendre-une-entreprise-franchisee-quels-grands-principes","title":{"rendered":"Revendre une entreprise franchis\u00e9e : quels grands principes ?"},"content":{"rendered":"
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La transmission ou cession d’une entreprise franchis\u00e9e peut prendre diff\u00e9rentes formes : cession volontaire, succession, d\u00e9c\u00e8s, liquidation, plan de cession…<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Cette situation conduit parfois \u00e0 des divergences entre les int\u00e9r\u00eats de franchiseur et ceux du franchis\u00e9 c\u00e9dant qui recherchera essentiellement \u00e0 vendre\u00a0au prix le plus \u00e9lev\u00e9. Le franchiseur quant \u00e0 lui essaiera de garder le point de vente au sein de son r\u00e9seau en cherchant \u00e0 ne pas l\u00e9ser l’acheteur qui devient son franchis\u00e9 mais sans qu’un prix trop bas incite le c\u00e9dant \u00e0 vendre hors r\u00e9seau. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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En mati\u00e8re de revente d’une franchise, les principes de loyaut\u00e9 et de bonne\u00a0foi dans les relations entre les deux parties doivent s’appliquer<\/strong> comme pour la cession d’une entreprise classique. Le franchiseur agit pour prot\u00e9ger son r\u00e9seau, il ne devra pas abuser de sa position pour provoquer une situation de d\u00e9faillance ou d’affaiblissement de l’unit\u00e9 franchis\u00e9e ce qui le conduit \u00e0 chercher le juste prix. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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D’autres principes s’appliquent mais varient selon les clauses\u00a0comprises dans le\u00a0contrat de franchise :<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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–\u00a0Le droit de pr\u00e9emption par le franchiseur <\/strong>: le franchis\u00e9 devra informer le franchiseur de la vente pr\u00e9vue et faire preuve de transparence pour permettre au franchiseur d’user ou non de son droit de pr\u00e9empter. Rappelons que le franchiseur ne peut pas acheter moins cher que ce qu’un tiers est pr\u00eat \u00e0 payer. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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–\u00a0La promesse unilat\u00e9rale de vente au b\u00e9n\u00e9fice du franchiseur <\/strong>: d\u00e8s la d\u00e9cision de revente, le franchis\u00e9 permettra au franchiseur de lever la promesse unilat\u00e9rale de vente en mettant \u00e0 sa disposition des \u00e9l\u00e9ments de d\u00e9cision justes et transparents. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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–\u00a0L’agr\u00e9ment par le franchiseur du candidat \u00e0 la reprise de l’entreprise franchis\u00e9e<\/strong> : le cas \u00e9ch\u00e9ant, l’agr\u00e9ment du candidat \u00e0 la reprise de la franchise sera soumis aux conditions et proc\u00e9dures en vigueur pour le recrutement des franchis\u00e9s dans le r\u00e9seau. D’un c\u00f4t\u00e9, le candidat se doit d’\u00eatre loyal dans toutes les informations qu’il communiquera pour cet agr\u00e9ment ; de l’autre, le franchiseur n’abusera pas de sa facult\u00e9 d’agr\u00e9ment pour d\u00e9valoriser l’entreprise franchis\u00e9e. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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–\u00a0Les m\u00e9thodes d’\u00e9valuation de l’entreprise franchis\u00e9e<\/strong> : le franchiseur peut faire conna\u00eetre \u00e0 ses franchis\u00e9s les m\u00e9thodes d’\u00e9valuation de la valeur de l’entreprise ou du fonds de commerce en vigueur. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Vous avez l’intention de revendre ou de racheter une franchise et vous aimeriez \u00eatre aid\u00e9 dans cette d\u00e9marche ?
D\u00e9couvrez l’article : <\/i>Qui peut vous aider \u00e0 revendre ou racheter une franchise ?<\/i><\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La transmission ou cession d’une entreprise franchis\u00e9e peut prendre diff\u00e9rentes formes : cession volontaire, succession, d\u00e9c\u00e8s, liquidation, plan de cession… Cette situation conduit parfois \u00e0 des divergences entre les int\u00e9r\u00eats de franchiseur et ceux du franchis\u00e9 c\u00e9dant qui recherchera essentiellement \u00e0 vendre\u00a0au prix le plus \u00e9lev\u00e9. Le franchiseur quant \u00e0 lui essaiera de garder le 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