{"id":292805,"date":"2013-04-27T02:00:00","date_gmt":"2013-04-27T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/les-sushis-investissent-les-rayons-des-supermarches"},"modified":"2013-04-27T02:00:00","modified_gmt":"2013-04-27T01:00:00","slug":"les-sushis-investissent-les-rayons-des-supermarches","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/les-sushis-investissent-les-rayons-des-supermarches","title":{"rendered":"Les sushis investissent les rayons des supermarch\u00e9s"},"content":{"rendered":"
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Le sushi, c’est la grande tendance du moment. Apr\u00e8s le succ\u00e8s des restaurants japonais (nous vous parlions d’ailleurs de l’essor du sushi <\/a>avant 2011), voil\u00e0 que ce produit-phare investit les rayons des supermarch\u00e9s et s\u00e9duit de plus en plus les consommateurs. On compterait aujourd’hui pr\u00e8s de 200 stands de sushis chez les leaders de la distribution alimentaire en France.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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1600 restaurants d\u00e9di\u00e9s au sushi en France<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Selon Gira Sic, la France serait le plus gros consommateur europ\u00e9en de nourriture japonaise <\/strong>avec pr\u00e8s de 1600 restaurants d\u00e9di\u00e9s. Et si la pr\u00e9sence de sushis dans les rayons de supermarch\u00e9 n’est pas r\u00e9cente (la marque Yedo Sushi \u00e9tait distribu\u00e9e d\u00e8s 1999), c’est la place accord\u00e9e qui s’est faite de plus en plus grande et l’arriv\u00e9e spectaculaire de r\u00e9alisation de sushis sous les yeux de clients qui fait fureur. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Sushi Gourmet : premier acteur du secteur dans les hypermarch\u00e9s<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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En 2010, le ton avait \u00e9t\u00e9 donn\u00e9 par l’hypermarch\u00e9 Carrefour Planet\u00a0\u00e0 Ecully <\/strong>qui a install\u00e9\u00a0un corner de cuisine japonaise dans son rayon frais. Il a vite \u00e9t\u00e9 rejoint par Auchan et Leclerc qui accueille Sushi Gourmet, un concept simple qui sur 15 m2, au coeur du magasin, propose une cuisine pour la pr\u00e9paration des sushis, sashimis, makis et autres gourmandises \u00e0 base de poisson cru, mais aussi des vitrines sur le c\u00f4t\u00e9 pr\u00e9sentant une offre compl\u00e9mentaire de produits d’\u00e9picerie. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Des r\u00e9seaux ind\u00e9pendants<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Concr\u00e8tement, ces corners – ou bars \u00e0 sushis, ou kiosques, ou stands selon les appellations\u00a0– sont des concessions d’espace \u00e0 des entreprises <\/strong>ind\u00e9pendantes. En contrepartie, elles reversent une partie de leur chiffre d’affaires \u00e0 l’enseigne et fonctionnent comme des r\u00e9seaux de restauration rapide ind\u00e9pendants avec leurs propres salari\u00e9s, achats de mati\u00e8res premi\u00e8res. Parmi les acteurs du secteur, on peut citer Sushi Gourmet (et ses \u00ab\u00a0sushimen\u00a0\u00bb form\u00e9s au sein de la Sushi Gourmet Academy pendant 10 semaines afin d’apprendre l’art ancestral de la cuisine japonaise) chez Auchan et Leclerc et Sushi Daily (de KellyDeli) chez Carrefour et Casino qui se d\u00e9veloppent selon le m\u00eame mod\u00e8le \u00e9conomique. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La r\u00e9daction vous recommande l’article suivant : Jusqu’o\u00f9 ira le sushi dans la franchise de restauration rapide ?<\/a><\/p>\n

Si vous \u00eates int\u00e9ress\u00e9 par ce secteur, retrouvez les franchises de sushi<\/a> qui recrutent et les franchise d’alimentation<\/a> susceptibles de vous convenir dans un projet de cr\u00e9ation de franchise.<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Vu dans LSA – Hors-S\u00e9rie\u00a0de Mars 2013<\/em> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Le sushi, c’est la grande tendance du moment. Apr\u00e8s le succ\u00e8s des restaurants japonais (nous vous parlions d’ailleurs de l’essor du sushi avant 2011), voil\u00e0 que ce produit-phare investit les rayons des supermarch\u00e9s et s\u00e9duit de plus en plus les consommateurs. On compterait aujourd’hui pr\u00e8s de 200 stands de sushis chez les leaders de la distribution alimentaire […]<\/p>\n","protected":false},"author":1,"featured_media":292806,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-292805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-marketing","entry","has-media"],"acf":[],"yoast_head":"\nLes sushis investissent les rayons des supermarch\u00e9s<\/title>\n<meta name=\"description\" content=\"Le sushi, c'est la grande tendance du moment. 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