{"id":292900,"date":"2013-03-21T01:00:00","date_gmt":"2013-03-21T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/temoignages-de-femmes-creatrices-dentreprise-2"},"modified":"2013-03-21T01:00:00","modified_gmt":"2013-03-21T00:00:00","slug":"temoignages-de-femmes-creatrices-dentreprise-2","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/temoignages-de-femmes-creatrices-dentreprise-2","title":{"rendered":"T\u00e9moignages de Femmes cr\u00e9atrices d’entreprise (2)"},"content":{"rendered":"
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Suite du premier article T\u00e9moignages de Femmes cr\u00e9atrices d’entreprise<\/a><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Certains complexes ‘bloquent’ les femmes<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La rencontre avec Viviane de Beaufort, directrice de programme au sein de l’Essec, nous \u00e9claire sur le regard port\u00e9 sur l’entreprenariat f\u00e9minin. On constate que seulement 2\/3 des femmes d\u00e9sireuses de cr\u00e9er une entreprise y arrivent.<\/strong> Ce sont souvent des jeunes femmes pour qui la cr\u00e9ation est la seule issue pour avoir un emploi dans cette p\u00e9riode de crise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les femmes d\u00e9veloppent aussi le ‘complexe de l’imposteur’, c’est-\u00e0-dire qu’elle exige d’elle-m\u00eame une perfection qui ne leur est pas forc\u00e9ment demand\u00e9e<\/strong>. Elles ont aussi plus de probl\u00e8me vis-\u00e0-vis de l’argent et ont tendance \u00e0 investir leurs propres \u00e9conomies pensant que les banquiers ne les suivront pas ; Ce qui est faux, car les banquiers ont tendance \u00e0 faire confiance aux femmes qui sont souvent plus prudentes que les hommes. Celles qui ont su aborder ce sujet financier ont affich\u00e9es de tr\u00e8s belles r\u00e9ussites. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La crainte de l’isolement est aussi mal per\u00e7ue par les femmes<\/strong>, il faut qu’elles apprennent \u00e0 s’entourer. Pour d\u00e9marrer, il y a des r\u00e9seaux sp\u00e9cialis\u00e9s pour les femmes cr\u00e9atrices, mais pour \u00e9viter un effet de ghetto\u00efsation, d\u00e8s que l’entreprise est lanc\u00e9e, il vaut mieux se rapprocher des r\u00e9seaux mixtes. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un des autres obstacles rencontr\u00e9s par les femmes est le manque de confianc<\/strong>e en elles. <\/strong>De plus, elles sont souvent moins soutenues par leur entourage. Le d\u00e9sir de maternit\u00e9 est aussi un autre obstacle, c’est pourquoi souvent les femmes s’engagent dans l’entreprenariat lorsqu’elles sont d\u00e9j\u00e0 m\u00e8res. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un micro-cr\u00e9dit pour changer la vie.<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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L’ ADIE, Association pour le Droit \u00e0 l’Initiative Economique<\/strong>, est un acteur majeur pour l’aide apport\u00e9 aux femmes exclues du march\u00e9 du travail et du syst\u00e8me bancaire classique \u00e0 la cr\u00e9ation de leur entreprise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Cette association accompagne 42 % de femmes. Les femmes sont plus prudentes que les hommes et plus mesur\u00e9s dans leur demande mais manque aussi parfois d’ambition. Le montant du micro-cr\u00e9dit accord\u00e9 s’\u00e9l\u00e8ve en moyenne \u00e0 2682 euros pour les femmes contre 3085 euros pour les hommes. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Assanad Ibouroi a un niveau d’\u00e9tude de bac + 7, master en psychologie et neuropsychologie, licence en philosophie, master en management europ\u00e9en des ressources humaines. Avec un tel bagage, elle aurait pu avoir une carri\u00e8re toute trac\u00e9e. Mais elle casse les codes classiques en cr\u00e9ant son entreprise ‘Il \u00e9tait une fois mes cheveux’. Son point de vente r\u00e9uni un salon de coiffure, un bar \u00e0 cosm\u00e9tique bio, une galerie d’art et un espace pour enfants. Elle met ainsi en avant ses passions qui sont la coiffure et les tissages ancestrales de son pays Madagascar. Pendant trois mois, elle a suivi une formation de la part de L’ADIE dans le cadre du dispositif ‘Cr\u00e9a Jeunes’ ? cela lui a permis d’apprendre beaucoup sur la gestion, les difficult\u00e9s et les n\u00e9cessit\u00e9s d’une entreprise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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En plus de la formation, l’ADIE l’a aid\u00e9 \u00e0 monter un business plan qui lui a parmi d’obtenir un micro-cr\u00e9dit de 10 000 euros. Elle doit affronter aussi l’incompr\u00e9hension de son entourage professionnel qui, pense que faire des \u00e9tudes pour ouvrir un commerce ‘c’est du g\u00e2chis’. Ses projets sont nombreux, elle veut entre-autres cr\u00e9er son propre laboratoire de fabrication de produits naturels. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Quelles sont les aident apport\u00e9es aux femmes ?<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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En plus des aides normales d’aide \u00e0 la cr\u00e9ation, les femmes cr\u00e9atrices d’entreprise b\u00e9n\u00e9ficient \u00e9galement de certains dispositifs qui leur sont r\u00e9serv\u00e9s.<\/strong> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Il y a les Centres d’Informations aux Droits de Femmes (CIDF)<\/strong> qui ont vocations d’information. Ces centres ont mis en place des stages de formation, des aides \u00e0 l’\u00e9laboration de business plan, des m\u00e9thodologies pour aider \u00e0 l’\u00e9tude de march\u00e9, d’information sur les moyens de financement <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le Fonds de Garantie \u00e0 l’Initiative des Femmes (FGIF)<\/strong>, qui garantit jusqu’\u00e0 70 % des pr\u00eats accord\u00e9s aux femmes. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Le CLEFE est le Club Local d’Epargne des Femmes qui Entreprennent<\/strong> qui pr\u00eatent entre 3 et 7 mille euros aux femmes qui cr\u00e9ent leur entreprise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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L’association Force Femme<\/strong> apporte soutien, conseil, formation, \u00e9changes et coaching aux futurs cr\u00e9atrices.
Et ‘Entreprendre au f\u00e9minin’<\/strong> sont des associations cr\u00e9\u00e9es par des femmes chefs d’entreprise qui apportent leurs conseils en amont de la cr\u00e9ation. Ce sont des associations r\u00e9gionales. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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D’apr\u00e8s un article de Val\u00e9rie Talmon paru dans les \u00e9chos business du 7 mars. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Suite du premier article T\u00e9moignages de Femmes cr\u00e9atrices d’entreprise Certains complexes ‘bloquent’ les femmes La rencontre avec Viviane de Beaufort, directrice de programme au sein de l’Essec, nous \u00e9claire sur le regard port\u00e9 sur l’entreprenariat f\u00e9minin. On constate que seulement 2\/3 des femmes d\u00e9sireuses de cr\u00e9er une entreprise y arrivent. Ce sont souvent des jeunes 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