{"id":293137,"date":"2012-12-13T01:00:00","date_gmt":"2012-12-13T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-marquage-publicitaire-au-service-de-la-communication-de-vos-franchises"},"modified":"2012-12-13T01:00:00","modified_gmt":"2012-12-13T00:00:00","slug":"le-marquage-publicitaire-au-service-de-la-communication-de-vos-franchises","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/le-marquage-publicitaire-au-service-de-la-communication-de-vos-franchises","title":{"rendered":"Le marquage publicitaire au service de la communication de vos franchises"},"content":{"rendered":"
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<\/a> <\/div>\n
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L<\/strong>a publicit\u00e9 ambulante sur v\u00e9hicule<\/strong> est une solution de communication pertinente… <\/strong>
Encore faut-il qu’elle soit utilis\u00e9e avec m\u00e9thode.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Nos conseils en cinq points :<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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1 – Comme pour tout support de communication, adaptez votre message \u00e0 votre cible<\/strong>. Choix de la couleur, type de message… L’objectif n’est pas de se faire plaisir mais bien de correspondre aux attentes de sa client\u00e8le ! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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2 – Soyez pr\u00e9cis quant \u00e0 votre message<\/strong>. Au programme : une accroche, un logo mais aussi un num\u00e9ro de t\u00e9l\u00e9phone et\/ou une adresse et\/ou un site Internet. Et pensez \u00e0 des \u00e9l\u00e9ments facilement m\u00e9morisables ! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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3 – Assurez-vous de la lisibilit\u00e9 de votre message<\/strong> : votre message doit \u00eatre d\u00e9chiffrable tr\u00e8s rapidement, soignez donc \u00e0 la fois sa forme et son fond. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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4 – Diff\u00e9renciez-vous <\/strong>! Par le choix des caract\u00e8res, de la couleur, affichez votre diff\u00e9rence pour \u00eatre facilement identifiable parmi les autres ! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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5 – Ne n\u00e9gligez pas la qualit\u00e9<\/strong> : choix des surfaces \u00e0 recouvrir, type d’impression, pose, entretien… De l’esth\u00e9tique de votre publicit\u00e9 d\u00e9pend aussi votre image de marque ! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Des partenaires pour vos besoins de communication visuelle : L’enseigne <\/i>Pano Boutique<\/i><\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La publicit\u00e9 ambulante sur v\u00e9hicule est une solution de communication pertinente… Encore faut-il qu’elle soit utilis\u00e9e avec m\u00e9thode. Nos conseils en cinq points : 1 – Comme pour tout support de communication, adaptez votre message \u00e0 votre cible. Choix de la couleur, type de message… L’objectif n’est pas de se faire plaisir mais bien de […]<\/p>\n","protected":false},"author":45,"featured_media":293138,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-293137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-marketing","entry","has-media"],"acf":[],"yoast_head":"\nLe marquage publicitaire au service de la communication de vos franchises<\/title>\n<meta name=\"description\" content=\"La publicit\u00e9 ambulante sur v\u00e9hicule est une solution de communication pertinente... 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