{"id":293179,"date":"2012-11-28T01:00:00","date_gmt":"2012-11-28T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/realiser-une-etude-de-marche-pour-se-lancer-en-franchise-3239"},"modified":"2012-11-28T01:00:00","modified_gmt":"2012-11-28T00:00:00","slug":"realiser-une-etude-de-marche-pour-se-lancer-en-franchise-3239","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/realiser-une-etude-de-marche-pour-se-lancer-en-franchise-3239","title":{"rendered":"R\u00e9aliser une \u00e9tude de march\u00e9 pour se lancer en franchise"},"content":{"rendered":"<div id=\"881926\" class=\"widget html_bloc row-fluid\" data-name=\"html_bloc\">\n<div class=\"span12\">\n<div class=\"center\">       <iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/WtOvRC8y8Tc?rel=0\" frameborder=\"0\" gesture=\"media\" allow=\"encrypted-media\" allowfullscreen><\/iframe>     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"881908\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"881908\" data-url=\"\/crezeo_widgets\/881908\/update_parameter\"          data-name=\"text\">\n<p>Pascal Lambert, Consultant en franchise explique dans cette vid\u00e9o la bonne m\u00e9thode pour r\u00e9aliser une \u00e9tude de march\u00e9 au sein d\u2019un r\u00e9seau.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"881911\" class=\"widget left_picture_title_text\" data-name=\"left_picture_title_text\">\n<div class=\"row-fluid\">\n<div class=\"span12\">\n<div class=\"thumbnail widget-media-thumbnail span4\" data-name=\"media1\" data-pk=\"881911\">                            <a href=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2017\/06\/13\/20170613111030-515a335853b3850eec6e26747fd35a88.jpg\" data-remote=\"true\">      <img decoding=\"async\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2017\/06\/13\/20170613111030-515a335853b3850eec6e26747fd35a88.jpg\" title=\" \"\/>     <\/a>                             <\/div>\n<div class=\"widget-content\">\n<h3 class=\"editable\" data-type=\"text\" data-pk=\"881911\" data-url=\"\/crezeo_widgets\/881911\/update_parameter\"             data-name=\"title\">L\u2019\u00e9tude de march\u00e9 dans un r\u00e9seau de franchise<\/h3>\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"881911\" data-url=\"\/crezeo_widgets\/881911\/update_parameter\"            data-name=\"text\">\n<p>L\u2019\u00e9tude de march\u00e9 est un document qui collecte les donn\u00e9es, apporte un analyse des donn\u00e9es et les hi\u00e9rarchisent. Il permet d aboutir \u00e0 des conclusions mais ne permet pas de pr\u00e9voir le comportement des consommateurs dans la zone analys\u00e9e.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"881914\" class=\"widget title_h3 row-fluid\" data-name=\"title\">\n<div class=\"span12\">\n<div data-type=\"wysihtml5\">\n<h3 class=\"editable\" data-type=\"text\" data-pk=\"881914\" data-url=\"\/crezeo_widgets\/881914\/update_parameter\" data-name=\"title\">L\u2019\u00e9tablissement d\u2019un CA pr\u00e9visionnel<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"881917\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"881917\" data-url=\"\/crezeo_widgets\/881917\/update_parameter\"          data-name=\"text\">\n<p>Lorsqu\u2019on se lance en franchise, il est important d\u2019\u00e9tablir un chiffre d\u2019affaire pr\u00e9visionnel. La meilleure m\u00e9thode est le mod\u00e8le de connaissance. Cette m\u00e9thode vise \u00e0 r\u00e9aliser un business plan en extrapolant les r\u00e9sultats et le niveau d\u2019activit\u00e9 des pr\u00e9c\u00e9dentes ouvertures du r\u00e9seau avec une zone similaires en terme d\u00e9mographique, commercial, d\u2019urbanisme etc\u2026<br \/> De m\u00eame, le r\u00e9seau doit disposer des normes d\u2019implantations afin de pouvoir comparer ses normes aux donn\u00e9es fournies par l\u2019\u00e9tat local ou une zone de chalandise.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"881920\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"881920\" data-url=\"\/crezeo_widgets\/881920\/update_parameter\"          data-name=\"text\">\n<p>Vid\u00e9o r\u00e9alis\u00e9e en 2012 par acfranchise.TV\u00a0<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pascal Lambert, Consultant en franchise explique dans cette vid\u00e9o la bonne m\u00e9thode pour r\u00e9aliser une \u00e9tude de march\u00e9 au sein d\u2019un r\u00e9seau.<\/p>\n<p>      L\u2019\u00e9tude de march\u00e9 dans un r\u00e9seau de franchise<\/p>\n<p>      &#8230;<\/p>\n","protected":false},"author":1,"featured_media":293178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[6],"tags":[149],"class_list":["post-293179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv-des-candidats","tag-comment-faire-une-etude-de-marche","entry","has-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - 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