{"id":293303,"date":"2012-10-12T02:00:00","date_gmt":"2012-10-12T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/franchise-la-liberte-de-creer-avec-lassistance-dun-reseau"},"modified":"2012-10-12T02:00:00","modified_gmt":"2012-10-12T01:00:00","slug":"franchise-la-liberte-de-creer-avec-lassistance-dun-reseau","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/franchise-la-liberte-de-creer-avec-lassistance-dun-reseau","title":{"rendered":"Franchise : La libert\u00e9 de cr\u00e9er avec l’assistance d’un r\u00e9seau."},"content":{"rendered":"
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Qui n’a pas r\u00eav\u00e9 d’\u00eatre son propre patron ? La franchise permet de passer le pas car elle apporte la notori\u00e9t\u00e9 d’une enseigne<\/b>, l’exp\u00e9rience d’un r\u00e9seau et son savoir-faire sur un march\u00e9 qui permet avec des structures \u00e9prouv\u00e9es de limiter les risques.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Bien s\u00fbr, la franchise a des contraintes :<\/h3>\n
1) commerciales
<\/strong>Le concept doit \u00eatre respect\u00e9e dans tous les domaines (produits, magasins, m\u00e9thode de gestions, etc) mais ces contraintes deviennent des atouts : elles sont bas\u00e9es sur l’exp\u00e9rience et la r\u00e9ussite de l’enseigne.
2) \u00e9conomiques<\/strong>
Le franchis\u00e9 doit r\u00e9gler un droit d’entr\u00e9 mais cela lui permet de b\u00e9n\u00e9ficier d’une formation.
La redevance annuelle lui apporte la publicit\u00e9 nationale de l’enseigne qu’il aura choisie.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Mais qu’aurait-il du faire seul ?
<\/span>1- investir dans des \u00e9tudes de march\u00e9 pour savoir si son concept est viable.
2- faire sa propre publicit\u00e9 pour attirer les clients.
3-  Faire son business plan seul et le d\u00e9fendre devant les banquiers. On constate que les banques sont plus enclines \u00e0 pr\u00eater de l’argent \u00e0 un candidat \u00e0 la franchise qu’\u00e0 un ind\u00e9pendant car les risques sont moins importants. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Ind\u00e9pendance dans la franchise<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Il n’en reste pas moins vrai que le franchis\u00e9 est un chef d’entreprise \u00e0 part enti\u00e8re qui est responsable de son chiffre d’affaires, du choix de ses collaborateurs et de la bonne marche de sa \u00ab boutique \u00bb.
Aussi faut-il qu’il sache bien choisir son enseigne et \u00eatre en phase avec son concept, trouver un emplacement, financer le pas de porte mais surtout le franchis\u00e9 doit faire avant tout son analyse personnelle ; en effet, au-del\u00e0 de ces aspects concrets, le candidat \u00e0 la franchise doit savoir que sa r\u00e9ussite viendra de lui-m\u00eame et qu’il devra supporter des journ\u00e9es \u00e0 rallonge, manager du personnel, avoir les probl\u00e8mes quotidiens de tout chef d’entreprise qu’il soit franchis\u00e9 ou non. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La franchise peut lui permettre de se r\u00e9aliser car elle apporte un produit, des m\u00e9thodes, une assistance permanente dans un cadre pr\u00e9-\u00e9tabli qui donne plus de chance de r\u00e9ussir qu’en solo mais il restera toujours le seul ma\u00eetre \u00e0 bord de son entreprise.<\/p>\n

Lire aussi <\/i>: L’ind\u00e9pendance du chef d’entreprise franchis\u00e9 et l’appartenance \u00e0 un r\u00e9seau de franchise<\/i><\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Vu dans REUSSIR l’Express et Le Figaro sp\u00e9cial franchise <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Qui n’a pas r\u00eav\u00e9 d’\u00eatre son propre patron ? La franchise permet de passer le pas car elle apporte la notori\u00e9t\u00e9 d’une enseigne, l’exp\u00e9rience d’un r\u00e9seau et son savoir-faire sur un march\u00e9 qui permet avec des structures \u00e9prouv\u00e9es de limiter les risques. Bien s\u00fbr, la franchise a des contraintes : 1) commercialesLe concept doit \u00eatre respect\u00e9e dans 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