{"id":293347,"date":"2012-09-30T02:00:00","date_gmt":"2012-09-30T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-yves-rocher-en-belgique-2012"},"modified":"2012-09-30T02:00:00","modified_gmt":"2012-09-30T01:00:00","slug":"la-franchise-yves-rocher-en-belgique-2012","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-yves-rocher-en-belgique-2012","title":{"rendered":"La franchise Yves Rocher en Belgique (2012)"},"content":{"rendered":"
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La <\/em>franchise Yves Rocher<\/em><\/a> est une franchise de<\/strong> produits de beaut\u00e9 naturels et de soins esth\u00e9tiques,\u00a0<\/strong>le tout compl\u00e9t\u00e9 par des prestations en institut.\u00a0L’enseigne f\u00eate ses 50 ans d’existence et se lance sur une optique de renouvellement de son r\u00e9seau de franchis\u00e9s.\u00a0<\/em><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Fondateur de la cosm\u00e9tique v\u00e9g\u00e9tale, le r\u00e9seau apporte une attention toute particuli\u00e8re au respect de la beaut\u00e9 des femmes. Le franchis\u00e9 a pour mission d’\u00e9couter et de conseiller la client\u00e8le<\/strong>, de promouvoir les atouts de la marque, de recruter et former\u00a0les salari\u00e9s de d\u00e9finir les objectifs commerciaux et autres. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Aucune formation<\/a>\u00a0en esth\u00e9tique n’est demand\u00e9e puisque les soins en institut sont effectu\u00e9s par des salari\u00e9s. Le futur franchis\u00e9<\/a> a une exp\u00e9rience dans le commerce de proximit\u00e9, des qualit\u00e9s de manager, le sens du contact et une attirance pour le secteur de la beaut\u00e9 et du bien-\u00eatre, l’apport personnel est de 70 mille euros. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Caroline Breunig, Responsable recrutement Yves Rocher, nous parle des objectifs de d\u00e9veloppement <\/strong>en Belgique. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Caroline Breunig<\/strong> : \u00ab\u00a0Pour 2012, sur la partie francophone de notre pays en Wallonie, nous esp\u00e9rons surtout de continuer doucement le d\u00e9veloppement de notre marque. Ensuite, nous avons un autre objectif cette ann\u00e9e sur le march\u00e9 flamand o\u00f9 nous esp\u00e9rons bien installer la franchise sur cette partie du pays. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les difficult\u00e9s sont uniquement sur la partie n\u00e9erlandophone<\/strong> o\u00f9 la marque a besoin d’un peu plus de notori\u00e9t\u00e9, sinon je dirais que la marque apporte surtout beaucoup d’atouts sur ce march\u00e9 cosm\u00e9tique car depuis 2009, nous avons chang\u00e9 de concept<\/a>\u00a0et ce concept a fait que la marque est aper\u00e7ue comme une marque beaucoup plus qualitative et que quelque part depuis lors nous connaissons une forte croissance dans nos magasins autant en Flandre qu’en Wallonie, seulement nous avons cette difficult\u00e9 de convaincre des personnes en Flandre de devenir franchis\u00e9 ind\u00e9pendant.\u00a0\u00bb <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La franchise Yves Rocher est une franchise de produits de beaut\u00e9 naturels et de soins esth\u00e9tiques,\u00a0le tout compl\u00e9t\u00e9 par des prestations en institut.\u00a0L’enseigne f\u00eate ses 50 ans d’existence et se lance sur une optique de renouvellement de son r\u00e9seau de franchis\u00e9s.\u00a0 Fondateur de la cosm\u00e9tique v\u00e9g\u00e9tale, le r\u00e9seau apporte une attention toute particuli\u00e8re au respect […]<\/p>\n","protected":false},"author":1,"featured_media":293348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-293347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry","has-media"],"acf":[],"yoast_head":"\nLa 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