{"id":293734,"date":"2012-03-22T01:00:00","date_gmt":"2012-03-22T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/faq-le-franchiseur-doit-il-faire-de-la-publicite-6244"},"modified":"2012-03-22T01:00:00","modified_gmt":"2012-03-22T00:00:00","slug":"faq-le-franchiseur-doit-il-faire-de-la-publicite-6244","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/faq-le-franchiseur-doit-il-faire-de-la-publicite-6244","title":{"rendered":"FAQ : Le franchiseur doit-il faire de la publicit\u00e9?"},"content":{"rendered":"<div id=\"888169\" class=\"widget html_bloc row-fluid\" data-name=\"html_bloc\">\n<div class=\"span12\">\n<div class=\"center\">       <iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/XgDFiwN3vAk?rel=0\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe>     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"888151\" class=\"widget left_picture_title_text\" data-name=\"left_picture_title_text\">\n<div class=\"row-fluid\">\n<div class=\"span12\">\n<div class=\"thumbnail widget-media-thumbnail span4\" data-name=\"media1\" data-pk=\"888151\">                            <a href=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2017\/06\/16\/20170616133538-a1eee3644f2ae38d39fd873afbb6ed15.jpg\" data-remote=\"true\">      <img decoding=\"async\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2017\/06\/16\/20170616133538-a1eee3644f2ae38d39fd873afbb6ed15.jpg\" title=\" \"\/>     <\/a>                             <\/div>\n<div class=\"widget-content\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"888151\" data-url=\"\/crezeo_widgets\/888151\/update_parameter\"            data-name=\"text\"><a rel=\"follow noopener noreferrer\" href=\"https:\/\/ac-franchise.be\/page\/annuaire-de-la-franchise\">R\u00e9seaux de franchise<\/a>, franchiseur, franchis\u00e9&#8230; aujourd&rsquo;hui l&rsquo;on entend beaucoup parler de ces termes. Le nombre des entreprises \u00e9voluant en franchise est en hausse. Faire partie d&rsquo;un r\u00e9seau de franchise afin de b\u00e9n\u00e9ficier d&rsquo;un concept \u00e9prouv\u00e9, de formation et d&rsquo;un accompagnement attire de plus en plus de cr\u00e9ateurs d&rsquo;entreprises et d&rsquo;entrepreneurs. Cependant, il est important que le franchis\u00e9 sache quelles sont les obligations de son franchiseur. Est-ce que ce dernier doit obligatoirement faire de la publicit\u00e9 pour son r\u00e9seau de franchise ?<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"888154\" class=\"widget title_h3 row-fluid\" data-name=\"title\">\n<div class=\"span12\">\n<div data-type=\"wysihtml5\">\n<h3 class=\"editable\" data-type=\"text\" data-pk=\"888154\" data-url=\"\/crezeo_widgets\/888154\/update_parameter\" data-name=\"title\">Faire conna\u00eetre sa marque, une n\u00e9cessit\u00e9 pour le franchiseur<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"888157\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"888157\" data-url=\"\/crezeo_widgets\/888157\/update_parameter\"          data-name=\"text\">\n<p>Bien que le franchiseur ne soit pas oblig\u00e9 de faire de la publicit\u00e9, il doit\u00a0\u00eatre propri\u00e9taire d\u2019une marque avec une vraie capacit\u00e9 d\u2019attraction de clients. Certains secteurs ont besoin de publicit\u00e9, d&rsquo;autres pas, c&rsquo;est pour cette raison qu&rsquo;il n&rsquo;y a pas d&rsquo;obligation de publicit\u00e9 mais le franchiseur doit \u00eatre efficace dans la fa\u00e7on de <strong>faire conna\u00eetre sa marque et par la m\u00eame occasion ses franchis\u00e9s.<\/strong><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"888160\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"888160\" data-url=\"\/crezeo_widgets\/888160\/update_parameter\"          data-name=\"text\">\n<p>D\u00e9couvrez dans cette vid\u00e9o les diff\u00e9rents moyens apport\u00e9s par le franchiseur dans le but de mettre en valeur l\u2019enseigne.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"888163\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"888163\" data-url=\"\/crezeo_widgets\/888163\/update_parameter\"          data-name=\"text\">\n<p>Retrouvez dans cette vid\u00e9o &#8211; r\u00e9alis\u00e9e en janvier 2012 &#8211; les r\u00e9ponses de Jean Samper, consultant en franchise.\u00a0<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>R\u00e9seaux de franchise, franchiseur, franchis\u00e9&#8230; aujourd&rsquo;hui l&rsquo;on entend beaucoup parler de ces termes. Le nombre des entreprises \u00e9voluant en franchise est en hausse. Faire partie d&rsquo;un r\u00e9seau de franchise afin de b\u00e9n\u00e9ficier d&rsquo;un conc&#8230;<\/p>\n","protected":false},"author":1,"featured_media":293607,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[6],"tags":[155],"class_list":["post-293734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv-des-candidats","tag-foire-aux-questions","entry","has-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FAQ : Le franchiseur doit-il faire de la publicit\u00e9?<\/title>\n<meta name=\"description\" content=\"R\u00e9seaux de franchise, franchiseur, franchis\u00e9... aujourd&#039;hui l&#039;on entend beaucoup parler de ces termes. 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