beaut\u00e9 sans rendez-vous<\/strong>, mais \u00e9galement de l’appui du franchiseur tout au long du projet. Service commercial, service financier et service projet, le franchis\u00e9 est assist\u00e9 dans toutes les \u00e9tapes : de la recheche de locaux \u00e0 l’am\u00e9nagement…<\/p>\nLa formation <\/u>: 2 semaines au sein du centre de formation cr\u00e9\u00e9 par Frantz Lallement, FL Conseil et formation. A la fois pratique et th\u00e9orique, elle est port\u00e9e sur les techniques et les produits distribu\u00e9s dans les centres. D’autres formations sont mises \u00e0 la disposition des franchis\u00e9s et de leur personnel (vente, marketing, gestion…).<\/p>\n
La pr\u00e9paration du projet <\/u>: Aupr\u00e8s du franchiseur, du service commercial et projet, le franchis\u00e9 est assist\u00e9 dans son projet de financement et d’\u00e9valuation de la rentabilit\u00e9 de son futur institut.<\/p>\n
L’am\u00e9nagement et l’installation <\/u>: Un cahier des charges est remis au franchis\u00e9 pour l’am\u00e9nagement original et moderne de son centre.<\/p>\n
L’assistance \u00e0 l’ouverture<\/u> : Une animatrice-formatrice accompagne le franchis\u00e9 lors de l’ouverture de son point de vente (choix de techniques et de supports optimis\u00e9s, campagne personnalis\u00e9).<\/p>\n
Le suivi<\/u> : Suivi r\u00e9gulier de son point de vente (minimum 3 fois par an) par les animateurs et des r\u00e9unions r\u00e9gionales trimestrielles.<\/p>\n
Le marketing et la communication<\/u>: \u00a0Une communication ambitieuse avec un partenariat de l’\u00e9lection de Miss France et une prestigieuse \u00e9g\u00e9rie en la personne de Laury THILLEMAN, Miss France 2011 ; des campagnes de communication mensuelles suivies au niveau national. Un pack marketing \u00e0 disposition des franchis\u00e9s permettant de disposer en permanence des derni\u00e8res techniques marketing (envoi de sms, d’e-mailings, de newsletters, diffusion de vid\u00e9os dans les instituts,) et d’outils de communication.<\/p>\n
L’extranet<\/u> : V\u00e9ritable outil de communication et d’assistance permanente avec la plate-forme de formation \u00e0 distance.<\/p>\n
Ce partenariat entre franchiseur et franchis\u00e9 a permis au r\u00e9seau Esthetic Center<\/strong> de devenir le lerder en France des centres de beaut\u00e9 et de bien-\u00eatre sans rendez-vous, avec plus de 150 instituts pr\u00e9sents en France. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"Etre franchis\u00e9 Esthetic Center, c’est b\u00e9n\u00e9ficier de la notori\u00e9t\u00e9 internationale du r\u00e9seau et d’un leadership sur le march\u00e9 de la beaut\u00e9 sans rendez-vous, mais \u00e9galement de l’appui du franchiseur tout au long du projet. Service commercial, service financier et service projet, le franchis\u00e9 est assist\u00e9 dans toutes les \u00e9tapes : de la recheche de locaux […]<\/p>\n","protected":false},"author":48,"featured_media":294146,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-294145","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry","has-media"],"acf":[],"yoast_head":"\n
D\u00e9couvrez la formation et l'assistance pour les franchis\u00e9s<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n