{"id":294227,"date":"2011-03-08T01:00:00","date_gmt":"2011-03-08T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/objectif-apres-26-nouvelles-franchises-en-2010-le-leader-de-la-beaute-sans-rendez-vous-prevoit-30-ouvertures-en-2011"},"modified":"2011-03-08T01:00:00","modified_gmt":"2011-03-08T00:00:00","slug":"objectif-apres-26-nouvelles-franchises-en-2010-le-leader-de-la-beaute-sans-rendez-vous-prevoit-30-ouvertures-en-2011","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/objectif-apres-26-nouvelles-franchises-en-2010-le-leader-de-la-beaute-sans-rendez-vous-prevoit-30-ouvertures-en-2011","title":{"rendered":"Objectif : apr\u00e8s 26 nouvelles franchises en 2010, le leader de la beaut\u00e9 sans rendez-vous pr\u00e9voit 30 ouvertures en 2011"},"content":{"rendered":"
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Premier r\u00e9seau en France \u00e0 avoir d\u00e9mocratis\u00e9 l’acc\u00e8s aux soins de beaut\u00e9, la franchise Esthetic Center <\/strong>a vu son chiffre d’affaires progresser de plus de 11% en 2010. Le r\u00e9seau conforte le succ\u00e8s de son concept et conserve sa place de leader de la beaut\u00e9 sans rendez-vous<\/strong>.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Avec 26 nouveaux instituts de beaut\u00e9<\/strong>\u00a0en 2010, Esthetic Center <\/strong>poursuit son essor en France et r\u00e9alise un chiffre d’affaires r\u00e9seau de 30 millions d’euros contre 27 millions d’euros en 2009, soit une augmentation de 11,1%. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Continuant sur sa lanc\u00e9e, Esthetic Center maintient un rythme d’une trentaine d’ouvertures de centres par an et esp\u00e8re passer le seuil des 200 instituts \u00e0 l’horizon 2012. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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DIVERSIT\u00c9, QUALIT\u00c9 ET ACCESSIBILIT\u00c9
<\/u>Attentif \u00e0 l’\u00e9volution des modes de vie et toujours \u00e0 la pointe des tendances beaut\u00e9 et bien-\u00eatre, la franchise Esthetic Center <\/strong>a su fid\u00e9liser une client\u00e8le mixte (femmes et hommes) en lui proposant r\u00e9guli\u00e8rement des soins in\u00e9dits et de qualit\u00e9 \u00e0 bas prix (soins visage et corps, rajeunissement, amincissement, \u00e9pilation, bronzage, pose d’ongles et relaxation pour hommes et femmes). Les esth\u00e9ticiennes sont sp\u00e9cifiquement form\u00e9es aux techniques modernes de la beaut\u00e9 et sont amen\u00e9es \u00e0 utiliser des machines de pointe. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Malgr\u00e9 ce niveau \u00e9lev\u00e9 de prestations et face \u00e0 la baisse du pouvoir d’achat, la marque a d\u00e9cid\u00e9 de cultiver les petits prix pour permettre \u00e0 tous d’acc\u00e9der aux soins de beaut\u00e9. Le r\u00e9seau parvient ainsi \u00e0 se d\u00e9marquer de ses concurrents sur le march\u00e9 exigeant de l’esth\u00e9tique et \u00e0 attirer toujours plus de clients. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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UNE ANNEE 2010 QUI CONFIRME LA PLACE DE LEADER
<\/u>En 2010, \u00e0 l’occasion des Victoires de la Beaut\u00e9, Esthetic Center a d’ailleurs \u00e9t\u00e9 r\u00e9compens\u00e9 pour la troisi\u00e8me ann\u00e9e cons\u00e9cutive pour cette politique de soins haut de gamme accessibles \u00e0 tous.
Cette ann\u00e9e, fort de son succ\u00e8s et d’une politique de communication dynamique, le r\u00e9seau a d\u00e9cid\u00e9 de s’associer avec le symbole de la beaut\u00e9 par excellence en devenant l’Institut de Beaut\u00e9 Officiel de Laury Thilleman, la nouvelle Miss France 2011.
Le r\u00e9seau confirme bien son leadership sur le march\u00e9 de la beaut\u00e9 sans rendez-vous. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La franchise Esthetic Center <\/strong>sera pr\u00e9sente\u00a0\u00e0 Franchise Expo – Paris Porte de Versailles – 20\/23 mars 2011 – Stand C18 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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A propos d’Esthetic Center <\/u>:
Esthetic Center s’adresse \u00e0 la fois aux femmes et aux hommes. Cr\u00e9\u00e9 en 1998, c’est le premier r\u00e9seau en France \u00e0 avoir d\u00e9mocratis\u00e9 l’acc\u00e8s aux soins esth\u00e9tiques. Il a connu un important d\u00e9veloppement depuis son rachat en janvier 2003 par Frantz Lallement, cr\u00e9ateur de la marque de cosm\u00e9tiques du m\u00eame nom et fondateur de \u00ab\u00a0La Bo\u00eete \u00e0 Pizza\u00a0\u00bb (restauration rapide). Le r\u00e9seau est maintenant num\u00e9ro un sur le march\u00e9 de la \u00ab\u00a0beaut\u00e9 sans rendez-vous\u00a0\u00bb avec plus de 170 centres en France. Il est \u00e9galement pr\u00e9sent en Espagne et aux Etats-Unis.
– Soins propos\u00e9s : soins du visage, soins du corps, \u00e9pilation, amincissement, bronzage, manucure, relaxation <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Premier r\u00e9seau en France \u00e0 avoir d\u00e9mocratis\u00e9 l’acc\u00e8s aux soins de beaut\u00e9, la franchise Esthetic Center a vu son chiffre d’affaires progresser de plus de 11% en 2010. Le r\u00e9seau conforte le succ\u00e8s de son concept et conserve sa place de leader de la beaut\u00e9 sans rendez-vous. Avec 26 nouveaux instituts de beaut\u00e9\u00a0en 2010, Esthetic […]<\/p>\n","protected":false},"author":48,"featured_media":294228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-294227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry","has-media"],"acf":[],"yoast_head":"\nObjectif 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