{"id":294287,"date":"2011-02-23T01:00:00","date_gmt":"2011-02-23T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-de-maisons-individuelles-mesure-la-satisfaction-de-ses-clients"},"modified":"2011-02-23T01:00:00","modified_gmt":"2011-02-23T00:00:00","slug":"la-franchise-de-maisons-individuelles-mesure-la-satisfaction-de-ses-clients","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-de-maisons-individuelles-mesure-la-satisfaction-de-ses-clients","title":{"rendered":"La franchise de maisons individuelles mesure la satisfaction de ses clients"},"content":{"rendered":"
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L’enseigne de construction de maisons\u00a0Mikit <\/strong>innove via la mise en place r\u00e9currente d’un barom\u00e8tre de satisfaction \u00e0 destination de l’ensemble de ses clients.<\/p>\n

Il fallait oser ! Si acc\u00e9der \u00e0 la propri\u00e9t\u00e9 rel\u00e8ve pour beaucoup du r\u00eave ultime, c’est aussi source d’angoisses diverses Quel financement ? Quelle r\u00e9alisation ? Quel accompagnement ? Et \u00e9videmment, pour quel r\u00e9sultat ? Particuli\u00e8rement \u00e0 l’\u00e9coute, la franchise Mikit<\/strong>, via l’organisme ind\u00e9pendant Azur Conseil, a choisi de mesurer sur la dur\u00e9e la satisfaction de tous ses clients. Une fa\u00e7on pour l’enseigne de montrer sa confiance dans son concept unique du pr\u00eat-\u00e0-finir Et de recueillir celle des principaux int\u00e9ress\u00e9s.<\/p>\n

Un concept largement pl\u00e9biscit\u00e9
<\/strong><\/em>Le chiffre est sans appel, 96% des interrog\u00e9s* d\u00e9clarent \u00eatre satisfaits de leur maison Mikit. Le faire soi-m\u00eame est une tendance forte qui se confirme ces derni\u00e8res ann\u00e9es. La franchsie Mikit <\/strong>apporte la solution \u00e9conomique pour devenir propri\u00e9taire, tout en ayant la satisfaction d’avoir contribu\u00e9 \u00e0 la construction de sa maison. Un concept couronn\u00e9 de succ\u00e8s, puisqu’il a permis \u00e0 plus de 100 000 personnes de devenir propri\u00e9taires. Lorsque l’on demande aux clients la note qu’ils attribueraient pour \u00e9valuer le plaisir d’habiter une maison Mikit<\/strong>, elle atteint 8,89\/10 !<\/p>\n

Le secret ?
<\/strong><\/em>Constructeur de maisons traditionnelles<\/strong><\/em>, Mikit oeuvre pour l’achat malin et d\u00e9mocratise l’accession \u00e0 la propri\u00e9t\u00e9. Le mode de construction en pr\u00eat-\u00e0-finir apporte de nombreux avantages :
– Le mod\u00e8le\u00a0Mikit permet aux acqu\u00e9reurs de r\u00e9aliser jusqu’\u00e0 30%[1] d’\u00e9conomie sur le prix de leur maison traditionnelle.
– L’utilisation de mat\u00e9riaux de qualit\u00e9 qui int\u00e8grent d\u00e9j\u00e0 les R\u00e9glementations Thermiques 2012 et la possibilit\u00e9 d’acc\u00e9der \u00e0 des maisons basse consommation d’\u00e9nergie.
– Le projet est personnalis\u00e9 : les clients b\u00e9n\u00e9ficient de kits sur-mesure, adapt\u00e9s \u00e0 leur plan d’habitation.
– La mise en place des kits de d\u00e9finition est simplifi\u00e9e, gr\u00e2ce \u00e0 des mat\u00e9riaux num\u00e9rot\u00e9s et pr\u00e9-mont\u00e9s en usine. 82% des clients Mikit posent les kits \u00e9lectrique, sanitaire, plomberie et cloisons eux-m\u00eames ou avec leur famille, en s’appuyant sur la notice Mikit.
– La notice de montage Mikit est d\u00e9taill\u00e9e, claire et illustr\u00e9e afin de faciliter au maximum le montage des kits. 78% des clients Mikit trouvent facile, voire tr\u00e8s facile l’am\u00e9nagement int\u00e9rieur de leur maison, soit la quasi-totalit\u00e9 de ceux qui montent leurs kits eux-m\u00eames.
– Un accompagnement tout au long du projet : recherche de terrains, aide au montage financier avec les partenaires bancaires de Mikit, assistance technique gratuite pour la finition du second oeuvre
– Le plaisir d’avoir fini soi-m\u00eame sa maison : pour les clients Mikitc’est le deuxi\u00e8me crit\u00e8re sur lequel repose leur satisfaction, juste derri\u00e8re le fait d’avoir augment\u00e9 leur patrimoine (respectivement 44% et 55%).<\/p>\n

[1] Par rapport \u00e0 une maison finie par Mikit
*\u00e9chantillon total de 1045 clients enqu\u00eat\u00e9s<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

L’enseigne de construction de maisons\u00a0Mikit innove via la mise en place r\u00e9currente d’un barom\u00e8tre de satisfaction \u00e0 destination de l’ensemble de ses clients. Il fallait oser ! Si acc\u00e9der \u00e0 la propri\u00e9t\u00e9 rel\u00e8ve pour beaucoup du r\u00eave ultime, c’est aussi source d’angoisses diverses Quel financement ? Quelle r\u00e9alisation ? Quel accompagnement ? Et \u00e9videmment, pour 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