{"id":294346,"date":"2011-02-13T01:00:00","date_gmt":"2011-02-13T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/une-croissance-soutenue-en-2011-pour-la-franchise-dhabitat"},"modified":"2011-02-13T01:00:00","modified_gmt":"2011-02-13T00:00:00","slug":"une-croissance-soutenue-en-2011-pour-la-franchise-dhabitat","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/une-croissance-soutenue-en-2011-pour-la-franchise-dhabitat","title":{"rendered":"Une croissance soutenue en 2011 pour la franchise d’habitat"},"content":{"rendered":"
Constructeur de maisons traditionnelles, Mikit a b\u00e2ti sa r\u00e9putation \u00e0 travers son concept innovant de pr\u00eat-\u00e0-finir, mais aussi gr\u00e2ce \u00e0 la force de son r\u00e9seau de franchis\u00e9s. En 2010, il a connu une croissance de 15% avec l’ouverture de 8 nouvelles franchises. 15% suppl\u00e9mentaires aussi pour les demandes de permis de construire alors que le march\u00e9 n’a connu aucune croissance. Des chiffres \u00e9tonnants en p\u00e9riode \u00e9conomique morose qui montrent sans d\u00e9tour l’ad\u00e9quation parfaite entre ce cr\u00e9neau particuli\u00e8rement porteur et les nouveaux besoins des fran\u00e7ais en mati\u00e8re d’habitat.<\/p>\n
Un succ\u00e8s qui s’explique aussi par de s\u00e9rieux atouts pour les candidats \u00e0 la franchise : la r\u00e9mun\u00e9ration moyenne (salaires et dividendes) apr\u00e8s trois ans d’activit\u00e9 s’\u00e9chelonne entre 100 et 200 k\u20ac, mais pour certains franchis\u00e9s elle peut \u00eatre bien plus \u00e9lev\u00e9e. Autre vrai point fort du r\u00e9seau ? L’accompagnement et les formations \u00e0 destination des franchis\u00e9s et de leurs commerciaux. Avec un acc\u00e8s illimit\u00e9 via la plateforme \u00ab Mikit acad\u00e9mie \u00bb, les franchis\u00e9s trouvent une aide solide tant sur le plan commercial, financier que technique<\/p>\n
Et les clients le ressentent pour mieux le faire savoir ! D’autant plus sereinement que l’entreprise, aussi soucieuse de sa communication interne a d\u00e9velopp\u00e9 de \u00ab nouveaux outils marketing permettant d’augmenter l’efficacit\u00e9 sur le march\u00e9 et de nouveaux moyens de communication pour fluidifier et acc\u00e9l\u00e9rer la communication avec le franchiseur <\/em>\u00bb souligne Pascale Heraudet. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":" La franchise Mikit s’est fix\u00e9e comme objectifs de multiplier les ouvertures d’agences et d’apporter un soutien accru aux franchis\u00e9s. Avec plus de 150 enseignes sur le territoire fran\u00e7ais, Mikit fait d\u00e9j\u00e0 figure de bon \u00e9l\u00e8ve En 2015, elles devraient \u00eatre 300 ! Constructeur de maisons traditionnelles, Mikit a b\u00e2ti sa r\u00e9putation \u00e0 travers son concept […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-294346","post","type-post","status-publish","format-standard","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry"],"acf":[],"yoast_head":"\n
Une enqu\u00eate de satisfaction \u00e0 destination des clients a \u00e9t\u00e9 men\u00e9e par Azur Conseil en septembre 2010 sur 597 clients Mikit, le chiffre est sans appel : 96% d’entre eux sont satisfaits de leur maison. Pour Pascale Heraudet, Directeur du d\u00e9veloppement \u00ab Mikit aborde l’ann\u00e9e 2011 avec enthousiasme et optimisme, avec des structures d’accompagnement renforc\u00e9es et un concept unique qui a encore plus fortement d\u00e9montr\u00e9 sa pertinence dans le contexte \u00e9conomique que nous venons de traverser. Les ouvertures de franchise en 2011 pourront b\u00e9n\u00e9ficier de l’envol\u00e9e de l’enseigne, qui b\u00e9n\u00e9ficie en outre de sa forte avanc\u00e9e sur le plan des normes de construction et d’un concept unique r\u00e9pondant \u00e0 la principale pr\u00e9occupation des client <\/em>\u00bb. De quoi entrevoir sereinement 2011.<\/p>\n
Que les candidats \u00e0 la franchise se rassurent donc. Le march\u00e9 de l’immobilier n’est pas mort avec la crise. Il s’est simplement r\u00e9invent\u00e9.<\/p>\n