{"id":294417,"date":"2011-01-18T01:00:00","date_gmt":"2011-01-18T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/bureau-vallee-premier-superstore-francais-des-articles-de-papeterie-et-de-fournitures-de-bureau"},"modified":"2011-01-18T01:00:00","modified_gmt":"2011-01-18T00:00:00","slug":"bureau-vallee-premier-superstore-francais-des-articles-de-papeterie-et-de-fournitures-de-bureau","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/bureau-vallee-premier-superstore-francais-des-articles-de-papeterie-et-de-fournitures-de-bureau","title":{"rendered":"Bureau Vall\u00e9e premier Superstore Francais des articles de papeterie et de fournitures de bureau"},"content":{"rendered":"
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L’enseigne Bureau vall\u00e9e <\/strong><\/font><\/a>se d\u00e9finit comme \u00ab le distributeur sp\u00e9cialiste des consommables informatiques et des fournitures de bureau \u00e0 prix discount \u00bb.<\/p>\n

<\/strong>Le concept de Bureau Vall\u00e9e est n\u00e9 de la volont\u00e9 de son fondateur Bruno Peyroles, expert de la grande distribution et issu du groupe Mulliez, d’exploiter et de transposer en France le concept de \u00ab Superstore \u00bb, libre-service d’articles de papeteries et de fournitures de bureau, n\u00e9 aux Etats-Unis en 1986 sous l’enseigne Office d\u00e9p\u00f4t\u00a0 et qui rencontra un grand succ\u00e8s\u00a0 sur ce march\u00e9 avec plus de 2000 points de vente \u00e0 ce jour. L’enseigne Bureau Vall\u00e9e cr\u00e9\u00e9 son premier magasin pilote en 1990 et compte \u00e0 ce jour 140 magasins dont 15 succursales pilotes constituant la vitrine de l’enseigne.<\/p>\n

Le mod\u00e8le \u00e9conomique retenu pour mettre en uvre une strat\u00e9gie d’expansion rapide, sera celui de la franchise appuy\u00e9 par une choix tr\u00e8s s\u00e9lectif de partenaires franchis\u00e9s,\u00a0 encadr\u00e9s par une logistique d’exploitation\u00a0 rigoureuse et \u00e9prouv\u00e9e par l’exp\u00e9rience des magasins pilotes. Le concept s’exprimant sur des surfaces de 100 \u00e0 1200 m\u00b2 a d\u00e9montr\u00e9 sa performance en terme de rentabilit\u00e9 comme ses perspectives de d\u00e9veloppement\u00a0 dans les agglom\u00e9rations de taille moyenne ou grande, en zone p\u00e9riph\u00e9rique ou m\u00eame en centre ville.<\/p>\n

En 2008 l’enseigne a r\u00e9alis\u00e9 un chiffre d’affaires de\u00a0 125 M\u20ac avec une croissance organique soutenue par sa dynamique d’expansion, malgr\u00e9 les effets de la crise. Elle a enfin\u00a0 ouvert 35 magasins en 2008 et entend poursuivre son d\u00e9veloppement. <\/p>\n

En 2009, plus de 50% de nos franchis\u00e9s ont ouvert un second ou un troisi\u00e8me point de vente. Aujourd’hui, le r\u00e9seau compte 140 magasins dont 20 int\u00e9gr\u00e9s. <\/p>\n

Plus\u00a0de 30 ouvertures sont pr\u00e9vues d’ici mars 2011 ! Si vous souhaitez d\u00e9couvrir un peu mieux le concept,\u00a0 Bureau Vall\u00e9e organise des r\u00e9unions d’informations franchise tous les mois<\/strong>. Ces r\u00e9unions ont lieu en r\u00e9gion parisienne, dans les Yvelines (78). Durant cette journ\u00e9e Bruno Peyroles, fondateur, vous pr\u00e9sentera l’histoire et les fondamentaux de Bureau Vall\u00e9e.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Rendez-vous \u00e0 la prochaine r\u00e9union franchise les mercredi 23 Juin et jeudi 8 Juillet. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

L’enseigne Bureau vall\u00e9e se d\u00e9finit comme \u00ab le distributeur sp\u00e9cialiste des consommables informatiques et des fournitures de bureau \u00e0 prix discount \u00bb. Le concept de Bureau Vall\u00e9e est n\u00e9 de la volont\u00e9 de son fondateur Bruno Peyroles, expert de la grande distribution et issu du groupe Mulliez, d’exploiter et de transposer en France le concept […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-294417","post","type-post","status-publish","format-standard","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry"],"acf":[],"yoast_head":"\nBureau 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