{"id":294460,"date":"2010-12-31T01:00:00","date_gmt":"2010-12-31T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/redevances-denseigne-et-de-publicite-7869"},"modified":"2010-12-31T01:00:00","modified_gmt":"2010-12-31T00:00:00","slug":"redevances-denseigne-et-de-publicite-7869","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869","title":{"rendered":"Redevances d’enseigne et de publicit\u00e9"},"content":{"rendered":"
\n
\n
\n
<\/a> <\/div>\n
\n
Le franchiseur fournit des services qui ont un co\u00fbt<\/strong>, les experts leur conseillent d’agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances aussi appel\u00e9es royalties. Ne confondons pas\u00a0les services offerts aux franchis\u00e9s et\u00a0la communication globale du r\u00e9seau.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
\n

La royaltie<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Lorsque le franchiseur organise des r\u00e9unions, des s\u00e9minaires et des formations ou lorsqu’il apporte une assistance aux franchis\u00e9s, cela repr\u00e9sente une d\u00e9pense qu’il r\u00e9cup\u00e8re sous la forme d’une redevance de service appel\u00e9e aussi redevance d’enseigne ou royalty<\/a>. Le plus souvent cette redevance est proportionnelle au chiffre d’affaires r\u00e9alis\u00e9 par le franchis\u00e9. Le taux g\u00e9n\u00e9ralement pratiqu\u00e9 est de 1 \u00e0 5 % suivant les secteurs mais parfois aussi 0,2 % pour de tr\u00e8s gros supermarch\u00e9s ou 20 % pour certaines prestations de service ! <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Dans certains secteurs, la redevance est fix\u00e9e sur des crit\u00e8res permettant d’imaginer un CA potentiel. Dans la coiffure, la redevance peut \u00eatre calcul\u00e9e en fonction du nombre de fauteuils, dans les restaurants, c’est parfois le nombre de places assises, dans les h\u00f4tels le nombre de chambres, etc… ceci para\u00eet moins \u00e9quitable mais il se peut que ce soit \u00e0 cause de la difficult\u00e9 de conna\u00eetre le vrai chiffre d’affaires ou parce que le franchiseur n’aide pas plus celui qui r\u00e9ussit que celui qui souffre.\u00a0L’id\u00e9al demeure cependant\u00a0que celui qui tire le plus de profit paye le plus.<\/strong> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
\n

Redevance publicitaire<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Pour le budget publicit\u00e9 les franchiseurs sont amen\u00e9s \u00e9galement \u00e0 demander \u00e0 leurs franchis\u00e9s une participation <\/strong>\u00e0 la publicit\u00e9 nationale sous la forme d’une redevance qui permet de mutualiser les co\u00fbts<\/strong>. Certaines cha\u00eenes financent leur communication par le biais de cette redevance d’enseigne, tandis que d’autres h\u00e9sitent\u00a0et pr\u00e9f\u00e8rent demander \u00e0 chaque franchis\u00e9 d’investir une somme d\u00e9termin\u00e9e en communication locale ce qui est parfois plus anarchique certes mais adapt\u00e9 aux r\u00e9seaux couvrant mal le territoire. Il peut para\u00eetre plus r\u00e9aliste\u00a0d’assurer une communication de proximit\u00e9, pourtant la participation \u00e0 la notori\u00e9t\u00e9 nationale d’un grand r\u00e9seau est \u00e9galement fondatrice d’une bonne enseigne. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Ces redevances, appel\u00e9es royalties et redevances publicitaires, ne sont pas toujours bien comprises par les candidats \u00e0 la franchise. Pourtant les experts y sont favorables.  Le franchiseur doit pouvoir tirer un profit des royalties mais doit s’interdire de faire un b\u00e9n\u00e9fice sur les participations publicitaires<\/a>. L’id\u00e9al semble bien \u00eatre que le r\u00e9seau fixe de mani\u00e8re claire les royalties avec un taux r\u00e9aliste, comparable \u00e0 celui qu’investirait un entrepreneur en solo. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Constatons que ces redevances sont\u00a0parfois compl\u00e9t\u00e9es\u00a0par les remises ou participations consenties en fin d’ann\u00e9e par les fournisseurs.\u00a0 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
\n

Int\u00e9r\u00eats communs<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
En g\u00e9n\u00e9ral les t\u00eates de r\u00e9seau, comme toute soci\u00e9t\u00e9, publient leurs comptes mais\u00a0de plus le DIP (Droit d’information pr\u00e9-contractuel) peut pr\u00e9ciser de mani\u00e8re claire et pr\u00e9cise tous les \u00e9l\u00e9ments qui justifient ces redevances. Le franchiseur, de son c\u00f4t\u00e9, doit estimer correctement les prestations <\/strong>qu’il accorde \u00e0 ses franchis\u00e9s. S’il prend trop d’engagements vis-\u00e0-vis des franchis\u00e9s avec des ressources insuffisantes, il mettra en cause son r\u00e9seau et ce ne serait pas bon pour l’avenir. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Les candidats devraient plut\u00f4t \u00eatre rassur\u00e9s de constater que les redevances d’enseigne et de publicit\u00e9 sont suffisantes,\u00a0ils doivent ensuite v\u00e9rifier que les services apport\u00e9s sont \u00e0 la hauteur de ce qu’ils peuvent attendre de leur franchiseur. Voici l’int\u00e9r\u00eat compris des deux partenaires<\/strong>. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Dominique Deslandes et Jean Samper <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d’agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances aussi appel\u00e9es royalties. Ne confondons pas\u00a0les services offerts aux franchis\u00e9s et\u00a0la communication globale du r\u00e9seau. La royaltie Lorsque le franchiseur organise des r\u00e9unions, des s\u00e9minaires et des formations ou lorsqu’il apporte une […]<\/p>\n","protected":false},"author":52,"featured_media":294461,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-294460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry","has-media"],"acf":[],"yoast_head":"\nRedevances d'enseigne et de publicit\u00e9<\/title>\n<meta name=\"description\" content=\"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Redevances d'enseigne et de publicit\u00e9\" \/>\n<meta property=\"og:description\" content=\"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:published_time\" content=\"2010-12-31T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"150\" \/>\n\t<meta property=\"og:image:height\" content=\"170\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Janine Mhamdi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Janine Mhamdi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#article\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\"},\"author\":{\"name\":\"AC Franchise\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/7743e030be9e8777897b303b82e49d76\"},\"headline\":\"Redevances d’enseigne et de publicit\u00e9\",\"datePublished\":\"2010-12-31T00:00:00+00:00\",\"dateModified\":\"2010-12-31T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\"},\"wordCount\":607,\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg\",\"keywords\":[\"Informations sur la franchise\"],\"articleSection\":[\"Actualit\u00e9s de la franchise\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\",\"url\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\",\"name\":\"Redevances d'enseigne et de publicit\u00e9\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg\",\"datePublished\":\"2010-12-31T00:00:00+00:00\",\"dateModified\":\"2010-12-31T00:00:00+00:00\",\"description\":\"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg\",\"width\":150,\"height\":170},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ac-franchise.be\/#website\",\"url\":\"https:\/\/ac-franchise.be\/\",\"name\":\"AC Franchise\",\"description\":\"Cr\u00e9er une franchise et devenir franchis\u00e9 !\",\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ac-franchise.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ac-franchise.be\/#organization\",\"name\":\"AC Franchise\",\"url\":\"https:\/\/ac-franchise.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"width\":300,\"height\":71,\"caption\":\"AC Franchise\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/7743e030be9e8777897b303b82e49d76\",\"name\":\"Janine Mhamdi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/298ccd45c3988a42ecf9cfce233984a8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/298ccd45c3988a42ecf9cfce233984a8?s=96&d=mm&r=g\",\"caption\":\"Janine Mhamdi\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Redevances d'enseigne et de publicit\u00e9","description":"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869","og_locale":"fr_FR","og_type":"article","og_title":"Redevances d'enseigne et de publicit\u00e9","og_description":"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances","og_url":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869","og_site_name":"AC Franchise","article_published_time":"2010-12-31T00:00:00+00:00","og_image":[{"width":150,"height":170,"url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg","type":"image\/jpeg"}],"author":"Janine Mhamdi","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Janine Mhamdi","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#article","isPartOf":{"@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869"},"author":{"name":"AC Franchise","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/7743e030be9e8777897b303b82e49d76"},"headline":"Redevances d’enseigne et de publicit\u00e9","datePublished":"2010-12-31T00:00:00+00:00","dateModified":"2010-12-31T00:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869"},"wordCount":607,"publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg","keywords":["Informations sur la franchise"],"articleSection":["Actualit\u00e9s de la franchise"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869","url":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869","name":"Redevances d'enseigne et de publicit\u00e9","isPartOf":{"@id":"https:\/\/ac-franchise.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg","datePublished":"2010-12-31T00:00:00+00:00","dateModified":"2010-12-31T00:00:00+00:00","description":"Le franchiseur fournit des services qui ont un co\u00fbt, les experts leur conseillent d'agir dans la transparence et de se r\u00e9mun\u00e9rer gr\u00e2ce aux redevances","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/article\/redevances-denseigne-et-de-publicite-7869#primaryimage","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128032345-84b01ce721848e709d59cfebf550e099.jpg","width":150,"height":170},{"@type":"WebSite","@id":"https:\/\/ac-franchise.be\/#website","url":"https:\/\/ac-franchise.be\/","name":"AC Franchise","description":"Cr\u00e9er une franchise et devenir franchis\u00e9 !","publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ac-franchise.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/ac-franchise.be\/#organization","name":"AC Franchise","url":"https:\/\/ac-franchise.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","width":300,"height":71,"caption":"AC Franchise"},"image":{"@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/7743e030be9e8777897b303b82e49d76","name":"Janine Mhamdi","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/298ccd45c3988a42ecf9cfce233984a8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/298ccd45c3988a42ecf9cfce233984a8?s=96&d=mm&r=g","caption":"Janine Mhamdi"}}]}},"_links":{"self":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/294460"}],"collection":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/comments?post=294460"}],"version-history":[{"count":0,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/294460\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media\/294461"}],"wp:attachment":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media?parent=294460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/categories?post=294460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/tags?post=294460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}