{"id":294717,"date":"2010-10-31T02:00:00","date_gmt":"2010-10-31T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/un-nouveau-depart-pour-la-franchise-enfantine"},"modified":"2010-10-31T02:00:00","modified_gmt":"2010-10-31T01:00:00","slug":"un-nouveau-depart-pour-la-franchise-enfantine","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine","title":{"rendered":"Un nouveau d\u00e9part pour la franchise enfantine ?"},"content":{"rendered":"
\n
\n
\n
<\/a> <\/div>\n
\n
En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu’elle ferme ses magasins les moins rentables en France et fait passer ses franchises en commission-affiliation<\/strong>*, la Compagnie des Petits<\/strong> se dote d’une nouvelle identit\u00e9 visuelle et d’un nouveau concept.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Au programme : une nouvelle d\u00e9coration de fa\u00e7ade, un nouveau logo \u00ab plus gai et enfantin<\/em> \u00bb avec un \u00ab e \u00bb en forme d’il, une nouvelle signature \u00ab On a tout le temps d’\u00eatre grand <\/em>\u00bb, un nouveau mobilier \u00e0 l’int\u00e9rieur des boutiques <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
Ce nouveau concept est test\u00e9 depuis plus d’un an pr\u00e8s de Lyon, \u00e0 Ecully et devrait \u00eatre d\u00e9ploy\u00e9 progressivement par l’enseigne dans l’ensemble du r\u00e9seau jusqu’en f\u00e9vrier 2011. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n
\n
* La Compagnie des Petits est une marque importante\u00a0sur le march\u00e9 fran\u00e7ais du pr\u00eat-\u00e0-porter enfants avec pr\u00e8s de 20 ans d’exp\u00e9rience. Le r\u00e9seau de distribution est compos\u00e9 de plus de 100 boutiques en France et pr\u00e8s de 80 boutiques \u00e0 l’\u00e9tranger. Le r\u00e9seau Compagnie des Petits se divise aujourd’hui \u00e0 parts \u00e9gales entre les boutiques franchis\u00e9es ou affili\u00e9es et les magasins en propre. A terme, il souhaite passer l’ensemble de ses franchis\u00e9s en commission-affiliation. <\/em> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu’elle ferme ses magasins les moins rentables en France et fait passer ses franchises en commission-affiliation*, la Compagnie des Petits se dote d’une nouvelle identit\u00e9 visuelle et d’un nouveau concept. Au programme : une nouvelle d\u00e9coration de fa\u00e7ade, un nouveau logo […]<\/p>\n","protected":false},"author":1,"featured_media":294718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[140],"class_list":["post-294717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-politique-concept-produit","entry","has-media"],"acf":[],"yoast_head":"\nUn nouveau d\u00e9part pour la franchise enfantine ?<\/title>\n<meta name=\"description\" content=\"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un nouveau d\u00e9part pour la franchise enfantine ?\" \/>\n<meta property=\"og:description\" content=\"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\" \/>\n<meta property=\"og:site_name\" content=\"AC Franchise\" \/>\n<meta property=\"article:published_time\" content=\"2010-10-31T01:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"150\" \/>\n\t<meta property=\"og:image:height\" content=\"150\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"acfpqp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"acfpqp\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#article\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\"},\"author\":{\"name\":\"AC Franchise\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/d36168a01178a8f2f2d9384f5b20d65d\"},\"headline\":\"Un nouveau d\u00e9part pour la franchise enfantine ?\",\"datePublished\":\"2010-10-31T01:00:00+00:00\",\"dateModified\":\"2010-10-31T01:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\"},\"wordCount\":206,\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg\",\"keywords\":[\"Politique, concept, produit\"],\"articleSection\":[\"Actualit\u00e9s des r\u00e9seaux\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\",\"url\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\",\"name\":\"Un nouveau d\u00e9part pour la franchise enfantine ?\",\"isPartOf\":{\"@id\":\"https:\/\/ac-franchise.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg\",\"datePublished\":\"2010-10-31T01:00:00+00:00\",\"dateModified\":\"2010-10-31T01:00:00+00:00\",\"description\":\"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg\",\"width\":150,\"height\":150},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ac-franchise.be\/#website\",\"url\":\"https:\/\/ac-franchise.be\/\",\"name\":\"AC Franchise\",\"description\":\"Cr\u00e9er une franchise et devenir franchis\u00e9 !\",\"publisher\":{\"@id\":\"https:\/\/ac-franchise.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ac-franchise.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ac-franchise.be\/#organization\",\"name\":\"AC Franchise\",\"url\":\"https:\/\/ac-franchise.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"contentUrl\":\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png\",\"width\":300,\"height\":71,\"caption\":\"AC Franchise\"},\"image\":{\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/d36168a01178a8f2f2d9384f5b20d65d\",\"name\":\"acfpqp\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e9ecdf577d179f788a3340293e0d59c5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e9ecdf577d179f788a3340293e0d59c5?s=96&d=mm&r=g\",\"caption\":\"acfpqp\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Un nouveau d\u00e9part pour la franchise enfantine ?","description":"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine","og_locale":"fr_FR","og_type":"article","og_title":"Un nouveau d\u00e9part pour la franchise enfantine ?","og_description":"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait","og_url":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine","og_site_name":"AC Franchise","article_published_time":"2010-10-31T01:00:00+00:00","og_image":[{"width":150,"height":150,"url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg","type":"image\/jpeg"}],"author":"acfpqp","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"acfpqp","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#article","isPartOf":{"@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine"},"author":{"name":"AC Franchise","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/d36168a01178a8f2f2d9384f5b20d65d"},"headline":"Un nouveau d\u00e9part pour la franchise enfantine ?","datePublished":"2010-10-31T01:00:00+00:00","dateModified":"2010-10-31T01:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine"},"wordCount":206,"publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg","keywords":["Politique, concept, produit"],"articleSection":["Actualit\u00e9s des r\u00e9seaux"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine","url":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine","name":"Un nouveau d\u00e9part pour la franchise enfantine ?","isPartOf":{"@id":"https:\/\/ac-franchise.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage"},"image":{"@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage"},"thumbnailUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg","datePublished":"2010-10-31T01:00:00+00:00","dateModified":"2010-10-31T01:00:00+00:00","description":"En plein red\u00e9ploiement, quelques ann\u00e9es apr\u00e8s sont rachat par un groupe chinois et alors qu'elle ferme ses magasins les moins rentables en France et fait","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/article\/un-nouveau-depart-pour-la-franchise-enfantine#primaryimage","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2013\/11\/28\/20131128110900-f3a2ab307d142813f20d23c8fb86462d.jpg","width":150,"height":150},{"@type":"WebSite","@id":"https:\/\/ac-franchise.be\/#website","url":"https:\/\/ac-franchise.be\/","name":"AC Franchise","description":"Cr\u00e9er une franchise et devenir franchis\u00e9 !","publisher":{"@id":"https:\/\/ac-franchise.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ac-franchise.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/ac-franchise.be\/#organization","name":"AC Franchise","url":"https:\/\/ac-franchise.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/","url":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","contentUrl":"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/09\/acfranchise_logo-1.png","width":300,"height":71,"caption":"AC Franchise"},"image":{"@id":"https:\/\/ac-franchise.be\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/d36168a01178a8f2f2d9384f5b20d65d","name":"acfpqp","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/ac-franchise.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e9ecdf577d179f788a3340293e0d59c5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e9ecdf577d179f788a3340293e0d59c5?s=96&d=mm&r=g","caption":"acfpqp"}}]}},"_links":{"self":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/294717"}],"collection":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/comments?post=294717"}],"version-history":[{"count":0,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/posts\/294717\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media\/294718"}],"wp:attachment":[{"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/media?parent=294717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/categories?post=294717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ac-franchise.be\/wp-json\/wp\/v2\/tags?post=294717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}