{"id":294864,"date":"2010-10-06T02:00:00","date_gmt":"2010-10-06T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-performance-de-la-franchise-kfc"},"modified":"2010-10-06T02:00:00","modified_gmt":"2010-10-06T01:00:00","slug":"la-performance-de-la-franchise-kfc","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-performance-de-la-franchise-kfc","title":{"rendered":"La performance de la franchise KFC!"},"content":{"rendered":"
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Acteur majeur de la restauration rapide, KFC poursuit sa success story\u00a0<\/strong>en proposant une exp\u00e9rience alternative fond\u00e9e sur la qualit\u00e9 des produits cuisin\u00e9s sur place<\/strong>, un mode de consommation moderne <\/strong>et convivial, ainsi qu’un large choix de recettes<\/strong>.<\/p>\n

Alors que la dur\u00e9e des repas tend \u00e0 baisser (31 minutes actuellement contre 82 minutes en 1975 en France selon le CREDOC) et que la pression sur le pouvoir d’achat s’intensifie, les consommateurs\u00a0privil\u00e9gient plus que
jamais les cha\u00eenes de restauration rapide. Au coeur d’un march\u00e9 aux offres standardis\u00e9es, KFC propose une exp\u00e9rience alternative<\/strong>. Aujourd’hui, le march\u00e9 de la restauration rapide est structur\u00e9 autour de quatre offres : pizzeria, burger, sandwicheries et restaurants traditionnels. <\/p>\n

KFC poursuit sa strat\u00e9gie de d\u00e9veloppement, avec un objectif : devenir dans chaque pays un acteur r\u00e9f\u00e9rent de la restauration rapide. En effet, en 10 ans de fort d\u00e9veloppement, KFC France a pass\u00e9 le cap des 100 restaurants. Malgr\u00e9 un contexte de crise, les restaurants KFC en France r\u00e9alisent des chiffres d’affaires moyens trois fois sup\u00e9rieurs \u00e0 ceux du r\u00e9seau mondial. En l’espace de dix ans, le groupe Yum! a investi plus de 300 M$ en France et l’enseigne a multipli\u00e9 son chiffre d’affaires par douze.<\/p>\n

KFC est donc une franchise solide et performante qui satisfait \u00e0 la fois les clients et les franchis\u00e9s.<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Acteur majeur de la restauration rapide, KFC poursuit sa success story\u00a0en proposant une exp\u00e9rience alternative fond\u00e9e sur la qualit\u00e9 des produits cuisin\u00e9s sur place, un mode de consommation moderne et convivial, ainsi qu’un large choix de recettes. Alors que la dur\u00e9e des repas tend \u00e0 baisser (31 minutes actuellement contre 82 minutes en 1975 en […]<\/p>\n","protected":false},"author":1,"featured_media":294865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[140],"class_list":["post-294864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","tag-politique-concept-produit","entry","has-media"],"acf":[],"yoast_head":"\nLa 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