{"id":295250,"date":"2010-07-06T02:00:00","date_gmt":"2010-07-06T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/faites-une-operation-portes-ouvertes-pour-recruter-vos-franchises"},"modified":"2010-07-06T02:00:00","modified_gmt":"2010-07-06T01:00:00","slug":"faites-une-operation-portes-ouvertes-pour-recruter-vos-franchises","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/faites-une-operation-portes-ouvertes-pour-recruter-vos-franchises","title":{"rendered":"Faites une op\u00e9ration Portes Ouvertes pour recruter vos franchis\u00e9s"},"content":{"rendered":"<div id=\"14353\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"14353\" data-url=\"\/crezeo_widgets\/14353\/update_parameter\"          data-name=\"text\">       Voici une action marketing qui offre de nombreux avantages et donne une image dynamique de votre enseigne. Quelques conseils d&rsquo;organisation&#8230;<br \/> On sait en effet qu&rsquo;une op\u00e9ration Portes Ouvertes g\u00e9n\u00e8re du chiffre d&rsquo;affaires, cr\u00e9e de l&rsquo;\u00e9mulation et permet de rencontrer vos clients&#8230; <\/p>\n<p> La premi\u00e8re pr\u00e9caution est d&rsquo;apporter <strong>une valeur ajout\u00e9e \u00e0 leur d\u00e9placement. Aussi il est conseill\u00e9 de proposer un th\u00e8me<\/strong>, l&rsquo;id\u00e9al est de trouver un sujet d&rsquo;actualit\u00e9 bien accrocheur ou une question plus classique mais abord\u00e9 sous un angle inhabituel. Il vous est possible de proposer des s\u00e9ances d&rsquo;entra\u00eenement ou d&rsquo;initiation ou encore d\u00e9voiler la fabrication d&rsquo;un produit, faire une d\u00e9monstration. Le visiteur d\u00e9couvrant ainsi des proc\u00e9d\u00e9s ou des utilisations nouvelles. L&rsquo;id\u00e9e est de ne pas donner le nom d&rsquo;une marque dans le titre de la journ\u00e9e du genre \u00a0\u00bb comment recevoir ou envoyer des mails avec votre mobile \u00a0\u00bb plut\u00f4t que \u00a0\u00bb apprendre \u00e0 se servir de votre nouveau nokia \u00ab\u00a0, sauf s&rsquo;il s&rsquo;agit d&rsquo;une marque tr\u00e8s pris\u00e9e : par un exemple un maquillage Chanel peut \u00eatre attractif&#8230; Les visiteurs vont souhaiter rencontrer ce jour l\u00e0 de vrais sp\u00e9cialistes du th\u00e8me, en cons\u00e9quence il est n\u00e9cessaire de mobiliser un personnel technique et performant pour surtout ne pas les d\u00e9cevoir. <\/p>\n<p> Vous pouvez d&rsquo;ailleurs avoir <strong><em>un invit\u00e9 de marque<\/em><\/strong>, consultant, journaliste ou auteur d&rsquo;un livre sur le th\u00e8me. Pensez que l&rsquo;investissement peut se traduire en chiffre d&rsquo;affaires comme s&rsquo;il s&rsquo;agissait d&rsquo;une campagne publicitaire&#8230; Vous pourrez utiliser son nom du d\u00e9but \u00e0 la fin de l&rsquo;op\u00e9ration. Les auteurs viennent souvent gratuitement s&rsquo;ils ont la possibilit\u00e9 de vendre leur livre sur place et de les d\u00e9dicacer. L&rsquo;un de vos clients peut aussi \u00eatre mis en \u00e9vidence s&rsquo;il a une exp\u00e9rience \u00e0 faire partager en rapport avec le th\u00e8me. <\/p>\n<p> Et puis bien s\u00fbr ce jour-l\u00e0 vous ne l\u00e9sinez pas sur <strong><em>la qualit\u00e9 du cocktail<\/em><\/strong>&#8230; Les fran\u00e7ais appr\u00e9cient la gastronomie et sont pr\u00eat \u00e0 se d\u00e9placer pour d\u00e9guster une viennoiserie au petit d\u00e9jeuner ou profiter d&rsquo;un \u00a0\u00bb buffet campagnard gratuit \u00ab\u00a0&#8230; Vous pouvez recevoir sympathiquement vos convives avec un budget tr\u00e8s raisonnable : un bon saucisson, quelques terrines et un bon vin de pays au tonneau sont souvent appr\u00e9ci\u00e9s. Pensez aussi \u00e0 la qualit\u00e9 du jus de fruit et proposez \u00e9galement de l&rsquo;eau min\u00e9rale. La qualit\u00e9 d&rsquo;un cocktail s&rsquo;\u00e9value \u00e0 ces derniers d\u00e9tails. Adaptez les ingr\u00e9dients \u00e0 la client\u00e8le qui se d\u00e9placera, pour des plus jeunes un soda est incontournable. L&rsquo;important est de faire plaisir aux visiteurs. <\/p>\n<p> Enfin chacun doit <strong><em>repartir avec un cadeau <\/em><\/strong>distribu\u00e9 exclusivement au cours de l&rsquo;op\u00e9ration \u00a0\u00bb Portes Ouvertes \u00a0\u00bb et entra\u00eenera un bon taux de m\u00e9morisation du passage. Le gadget que l&rsquo;on emporte satisfait toujours l&rsquo;enfant qui est en nous : une miniature, un pin&rsquo;s, une puce vocale&#8230; A vous de trouver : en tout cas il sera marqu\u00e9 \u00e0 votre nom avec vos coordonn\u00e9es. C&rsquo;est mieux . Et pour finir pr\u00e9voyez la promotion associ\u00e9e \u00e0 cette action : elle commence et se termine avec les \u00a0\u00bb Portes Ouvertes \u00ab\u00a0.<\/p>\n<p> Dominique Deslandes<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Voici une action marketing qui offre de nombreux avantages et donne une image dynamique de votre enseigne. Quelques conseils d&rsquo;organisation&#8230; On sait en effet qu&rsquo;une op\u00e9ration Portes Ouvertes g\u00e9n\u00e8re du chiffre d&rsquo;affaires, cr\u00e9e de l&rsquo;\u00e9mulation et permet de rencontrer vos clients&#8230; La premi\u00e8re pr\u00e9caution est d&rsquo;apporter une valeur ajout\u00e9e \u00e0 leur d\u00e9placement. Aussi il est [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-295250","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-marketing","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Faites une op\u00e9ration Portes Ouvertes pour recruter vos franchis\u00e9s<\/title>\n<meta name=\"description\" content=\"Voici une action marketing qui offre de nombreux avantages et donne une image dynamique de votre enseigne. 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