{"id":295389,"date":"2010-05-11T02:00:00","date_gmt":"2010-05-11T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/le-commerce-equitable-gagne-aussi-du-terrain-en-franchise"},"modified":"2010-05-11T02:00:00","modified_gmt":"2010-05-11T01:00:00","slug":"le-commerce-equitable-gagne-aussi-du-terrain-en-franchise","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/le-commerce-equitable-gagne-aussi-du-terrain-en-franchise","title":{"rendered":"Le commerce \u00e9quitable gagne aussi du terrain en franchise"},"content":{"rendered":"<div id=\"39154\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"39154\" data-url=\"\/crezeo_widgets\/39154\/update_parameter\"          data-name=\"text\">       Pouss\u00e9 par les r\u00e9seaux associatifs, l&rsquo;objectif de ce type de commerce est d&rsquo;\u00e9quilibrer les \u00e9changes entre consommateurs et producteurs des pays en voie de d\u00e9veloppement.     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"39155\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"39155\" data-url=\"\/crezeo_widgets\/39155\/update_parameter\"          data-name=\"text\">       D&rsquo;apr\u00e8s les Artisans du Monde, \u00a0\u00bb le commerce \u00e9quitable est un partenariat commercial fond\u00e9 sur le dialogue, la transparence et le respect, dont l&rsquo;objectif est de parvenir \u00e0 une plus grande \u00e9quit\u00e9 dans le commerce mondial. Il contribue au d\u00e9veloppement durable en offrant de meilleures conditions commerciales et en garantissant les droits des producteurs et des travailleurs \u00ab\u00a0. Il se d\u00e9veloppe en Europe, et particuli\u00e8rement en France depuis quelques ann\u00e9es. A quand des r\u00e9seaux de franchise \u00e9quitable r\u00e9unissant les int\u00e9r\u00eats des pays francophones des rives nord et sud de la m\u00e9diterran\u00e9e , Belgique, Suisse, France, Maroc, Alg\u00e9rie et Tunisie ?     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"39156\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"39156\" data-url=\"\/crezeo_widgets\/39156\/update_parameter\"          data-name=\"text\">       <strong><em>Les r\u00e9seaux vendent parfois certains produits labellis\u00e9s commerce \u00e9quitable<\/em><\/strong>, ainsi Happy vend la rose \u00e9quitable de Max Havelaar. La rose est produite dans la ferme Hortanzia situ\u00e9e au Nord de la Tanzanie dans la r\u00e9gion du Kilimandjaro. Cette production et sa commercialisation aident efficacement au d\u00e9veloppement \u00e9conomique de la r\u00e9gion. La franchise Rapid&rsquo;Flore, qui\u00a0est un concept alliant les techniques de vente \u00e0 prix discount en libre service, \u00e0 la qualit\u00e9 du produit recherch\u00e9e par la client\u00e8le,\u00a0a int\u00e9gr\u00e9 elle aussi des roses d&rsquo;\u00e9quateur.     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"39157\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"39157\" data-url=\"\/crezeo_widgets\/39157\/update_parameter\"          data-name=\"text\">       Par ailleurs on conna\u00eet depuis au moins une dizaine d&rsquo;ann\u00e9es des enseignes telles Auchan, Carrefour, Leclerc ou le r\u00e9seau des Mousquetaires qui distribuent les caf\u00e9s, chocolats et autres produits \u00e9thiques. <strong>Les r\u00e9seaux de franchise ont \u00e9galement suivi la tendance et de nouvelles enseignes sont apparues<\/strong>. L&rsquo;une des premi\u00e8res fut Alter Mundi, fin 2003, qui propose des objets de d\u00e9coration, du mobilier et des v\u00eatements, mais \u00e9galement de l&rsquo;alimentaire. L&rsquo;enseigne cr\u00e9\u00e9e \u00e0 Paris s&rsquo;\u00e9tend aujourd&rsquo;hui dans toute la France et poss\u00e8de une dizaine de points de vente.     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"39158\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"39158\" data-url=\"\/crezeo_widgets\/39158\/update_parameter\"          data-name=\"text\">       Dominique Deslandes     <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pouss\u00e9 par les r\u00e9seaux associatifs, l&rsquo;objectif de ce type de commerce est d&rsquo;\u00e9quilibrer les \u00e9changes entre consommateurs et producteurs des pays en voie de d\u00e9veloppement. D&rsquo;apr\u00e8s les Artisans du Monde, \u00a0\u00bb le commerce \u00e9quitable est un partenariat commercial fond\u00e9 sur le dialogue, la transparence et le respect, dont l&rsquo;objectif est de parvenir \u00e0 une plus [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-295389","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-marketing","entry"],"acf":[],"yoast_head":"<!-- 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