{"id":295430,"date":"2010-05-03T02:00:00","date_gmt":"2010-05-03T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/devez-vous-creer-dans-les-franchises-pour-seniors"},"modified":"2010-05-03T02:00:00","modified_gmt":"2010-05-03T01:00:00","slug":"devez-vous-creer-dans-les-franchises-pour-seniors","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/devez-vous-creer-dans-les-franchises-pour-seniors","title":{"rendered":"Devez-vous cr\u00e9er dans les franchises pour s\u00e9niors ?"},"content":{"rendered":"
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Le vieillissement de la population va repr\u00e9senter un challenge consid\u00e9rable pour beaucoup d’entreprises et pour la soci\u00e9t\u00e9 en g\u00e9n\u00e9ral.<\/p>\n

Ce sera\u00a0le plus grand changement d\u00e9mographique que les pays occidentaux auront connu. L’explosion de la client\u00e8le S\u00e9nior est in\u00e9luctable et ce sont\u00a0toutes les politiques strat\u00e9giques, marketing et commerciales des entreprises qui vont \u00eatre revues.
\u00a0
Les Ressources humaines vont devoir faire face \u00e0 des difficult\u00e9s importantes : la sortie massive des papy-boomers de la vie active d\u00e8s 2005, l’allongement pr\u00e9visible de la dur\u00e9e du travail, les possibilit\u00e9s de conflits entre les g\u00e9n\u00e9rations de salari\u00e9s
\u00a0
Ce d\u00e9veloppement va provoquer\u00a0l’apparition de concepts sp\u00e9cialis\u00e9s sur le 3\u00e8me \u00e2ge et notamment en franchise car elle permettra de s’adapter plus vite et mieux. Certains r\u00e9seaux vont r\u00e9ussir \u00e0 rentabiliser leurs franchis\u00e9s mais d’autres ne r\u00e9ussiront qu’\u00e0 recruter des adh\u00e9rents\u00a0qui seront finalement d\u00e9\u00e7us car comme dans toutes les modes, il y a des opportunistes dont la r\u00e9flexion et le savoir-faire sont trop limit\u00e9s pour r\u00e9ussir mais dont le talent de vendeur est certain. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Nous ne voulons pas vous d\u00e9courager mais seulement vous inciter \u00e0 ne pas \u00eatre moins rationnel dans votre s\u00e9lection sous pr\u00e9texte que le march\u00e9 est porteur. Un march\u00e9 porteur attire aussi r\u00e9veurs et amateurs alors qu’un march\u00e9 en crise ne garde que les \u00ab\u00a0pros\u00a0\u00bb. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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J Dezitter <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Le vieillissement de la population va repr\u00e9senter un challenge consid\u00e9rable pour beaucoup d’entreprises et pour la soci\u00e9t\u00e9 en g\u00e9n\u00e9ral. Ce sera\u00a0le plus grand changement d\u00e9mographique que les pays occidentaux auront connu. L’explosion de la client\u00e8le S\u00e9nior est in\u00e9luctable et ce sont\u00a0toutes les politiques strat\u00e9giques, marketing et commerciales des entreprises qui vont \u00eatre revues. \u00a0 Les […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-295430","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-marketing","entry"],"acf":[],"yoast_head":"\nDevez-vous cr\u00e9er dans les franchises pour s\u00e9niors ?<\/title>\n<meta name=\"description\" content=\"Le vieillissement de la population va repr\u00e9senter un challenge consid\u00e9rable pour beaucoup d'entreprises et pour la soci\u00e9t\u00e9 en g\u00e9n\u00e9ral. 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