{"id":295858,"date":"2009-12-23T01:00:00","date_gmt":"2009-12-23T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/a-la-decouverte-du-pays-de-la-franchise-les-etats-unis"},"modified":"2009-12-23T01:00:00","modified_gmt":"2009-12-23T00:00:00","slug":"a-la-decouverte-du-pays-de-la-franchise-les-etats-unis","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/a-la-decouverte-du-pays-de-la-franchise-les-etats-unis","title":{"rendered":"A la d\u00e9couverte du pays de la franchise : les Etats Unis"},"content":{"rendered":"
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Le concept de commerce en franchise est n\u00e9 au pays de l’oncle Sam en m\u00eame temps qu’en France mais s’y est d\u00e9velopp\u00e9 plus vite et plus fort. Dans cet immense pays de plus de 300 millions d’habitants,\u00a0 on d\u00e9nombre 2500 r\u00e9seaux de franchise pour 250\u00a0 000 franchis\u00e9s <\/strong>ce qui le place en premi\u00e8re place sur le globe.<\/p>\n

La restauration rapide et les restaurants repr\u00e9sentent 30% des r\u00e9seaux<\/strong>, les services aux entreprises 21% et les services \u00e0 la personne 15%. Certains secteurs sont en progression comme les franchises beaut\u00e9, bien \u00eatre, les franchises \u00e9cologiques, les franchises animali\u00e8res et celles d\u00e9di\u00e9es au soutien scolaire.<\/p>\n

Les franchises fran\u00e7aises <\/strong>(voir article sur la franchise en France)\u00a0 sont surtout pr\u00e9sentes dans les cr\u00e9neaux de l’habillement et de la d\u00e9co comme la franchise de v\u00eatement enfant Jacadi, la franchise de meuble Gautier <\/font>ou Roche Bobois <\/font><\/a>mais aussi dans le secteur beaut\u00e9 comme les salon coiffure Jean-Louis David. <\/font>Elles r\u00e9ussissent dans leur savoir faire avec la French touch<\/em><\/strong> <\/em>pris\u00e9e par les am\u00e9ricains.<\/p>\n

A noter que la franchise fran\u00e7aise de pizza La Boite \u00e0 Pizza <\/font><\/a><\/strong>a r\u00e9ussi \u00e0 percer aux States : une performance de taille dans un pays o\u00f9 on trouve une pizzeria tous les 100 m\u00e8tres.<\/p>\n

La franchise est un mod\u00e8le d’entreprenariat qui fonctionne bien aux Etats-Unis<\/strong>. Les investisseurs y trouvent un moyen de placer leur argent de fa\u00e7on moins risqu\u00e9. Dans cette p\u00e9riode de post crise financi\u00e8re, l’IFA (International Franchise Association) d\u00e9clare \u00ab les franchises ont tendance \u00e0 mieux r\u00e9sister en terme d’incertitude \u00e9conomique car leur business model est d\u00e9j\u00e0 solidement \u00e9tabli et elles sont sources d’innovation \u00bb.<\/p>\n

Source : lettre de veille internationale du mois de mars 2009 d’Ubifrance <\/em> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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A voir aussi: <\/strong><\/font><\/em>\u00ab Le road book \u00bb ou ce qu’il faut conna\u00eetre avant de se lancer en franchise aux USA<\/em><\/strong><\/font><\/a>\u00a0et voir le sommaire: Tout savoir sur la franchise dans le monde<\/strong><\/font><\/a><\/p>\n

Venez avec AC Franchise au salon de la franchise de MIAMI en janvier 2010 : <\/em>jeansamper@ac-franchise.be<\/em><\/a> <\/em> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Le concept de commerce en franchise est n\u00e9 au pays de l’oncle Sam en m\u00eame temps qu’en France mais s’y est d\u00e9velopp\u00e9 plus vite et plus fort. Dans cet immense pays de plus de 300 millions d’habitants,\u00a0 on d\u00e9nombre 2500 r\u00e9seaux de franchise pour 250\u00a0 000 franchis\u00e9s ce qui le place en premi\u00e8re place sur […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[136],"class_list":["post-295858","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-international","entry"],"acf":[],"yoast_head":"\nA la d\u00e9couverte du pays de la franchise : les Etats Unis<\/title>\n<meta name=\"description\" content=\"Le concept de commerce en franchise est n\u00e9 au pays de l'oncle Sam en m\u00eame temps qu'en France mais s'y est d\u00e9velopp\u00e9 plus vite et plus fort. 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