{"id":296014,"date":"2009-10-04T02:00:00","date_gmt":"2009-10-04T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-ne-connait-pas-la-crise"},"modified":"2009-10-04T02:00:00","modified_gmt":"2009-10-04T01:00:00","slug":"la-franchise-ne-connait-pas-la-crise","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-ne-connait-pas-la-crise","title":{"rendered":"La franchise ne conna\u00eet pas la crise"},"content":{"rendered":"
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La formule attire toujours autant de candidats malgr\u00e9, ou \u00e0 cause de,\u00a0la conjoncture, car elle semble beaucoup plus sure qu’une cr\u00e9ation individuelle. Et les enseignes poursuivent les ouvertures. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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La formule de la franchise offre un double avantage. Elle permet de devenir ind\u00e9pendant tout en minimisant les risques.<\/em><\/strong> Il faut avoir l’esprit r\u00e9seau, la volont\u00e9 de mettre en application le savoir-faire, les m\u00e9thodes, les proc\u00e9dures du franchiseur, avec \u00e9galement des qualit\u00e9s d’entrepreneur et de chef d’entreprise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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En d\u00e9cembre 2008, on d\u00e9nombrait 49 000 franchis\u00e9s, soit 3 000 de plus qu’en 2007. Un groupe comme Casino pr\u00e9voit 220 nouveaux magasins de proximit\u00e9 (Vival, Spar, Spar Supermarch\u00e9). Lorenove (fen\u00eatres, stores, portes), avec 58 agences, dont 48 concessions \u00e0 ce jour, est sur un rythme de 15 \u00e0 18 ouvertures par an pour couvrir le territoire. L’enseigne Cash & Carry du groupe Carrefour, Promocash, vient quant \u00e0 elle de r\u00e9aliser une v\u00e9ritable r\u00e9volution. Elle a fait basculer la quasi-totalit\u00e9 de ses magasins int\u00e9gr\u00e9s (120 sur 129) vers la location-g\u00e9rance, premi\u00e8re \u00e9tape vers la franchise. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Un franchis\u00e9 est avant tout un commer\u00e7ant<\/em><\/strong>. Il joue un r\u00f4le de proximit\u00e9 appr\u00e9ci\u00e9. Son int\u00e9gration dans le tissu \u00e9conomique local est primordiale. Beaucoup de candidats viennent de la grande distribution ou de la distribution sp\u00e9cialis\u00e9e. M\u00eame principe chez Spar Supermarch\u00e9, alors que, dans les sup\u00e9rettes Vival tous les m\u00e9tiers sont repr\u00e9sent\u00e9s. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les candidats \u00e0 la franchise ne manquent pas, et les banques se montrent un peu plus ouvertes <\/em><\/strong>\u00e0 leur \u00e9gard. Aujourd’hui, les \u00e9tablissements regardent tr\u00e8s attentivement la part de fonds propres, 30 % minimum. En franchise cela se passe bien car le candidat a une enseigne reconnue et qu’il est accompagn\u00e9 dans son pr\u00e9visionnel. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Dominique Deslandes <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

La formule attire toujours autant de candidats malgr\u00e9, ou \u00e0 cause de,\u00a0la conjoncture, car elle semble beaucoup plus sure qu’une cr\u00e9ation individuelle. Et les enseignes poursuivent les ouvertures. La formule de la franchise offre un double avantage. Elle permet de devenir ind\u00e9pendant tout en minimisant les risques. Il faut avoir l’esprit r\u00e9seau, la volont\u00e9 de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-296014","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry"],"acf":[],"yoast_head":"\nLa franchise ne conna\u00eet pas la crise<\/title>\n<meta name=\"description\" content=\"La formule attire toujours autant de candidats malgr\u00e9, ou \u00e0 cause de,\u00a0la conjoncture, car elle semble beaucoup plus sure qu'une cr\u00e9ation individuelle. 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