{"id":296114,"date":"2009-09-07T02:00:00","date_gmt":"2009-09-07T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-beaute-au-naturel-recherche-toujours-plus-de-franchises"},"modified":"2009-09-07T02:00:00","modified_gmt":"2009-09-07T01:00:00","slug":"la-beaute-au-naturel-recherche-toujours-plus-de-franchises","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-beaute-au-naturel-recherche-toujours-plus-de-franchises","title":{"rendered":"La beaut\u00e9 au naturel recherche toujours plus de franchises"},"content":{"rendered":"
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Cr\u00e9\u00e9e en 1959, la marque Yves Rocher <\/strong>a bouscul\u00e9 le monde de la beaut\u00e9 et a permis aux femmes d’acc\u00e9der \u00e0 des produits de qualit\u00e9 \u00e0 des prix comp\u00e9titifs en VPC puis dans ses boutiques en franchise.<\/p>\n

<\/strong>En effet, le \u00ab cr\u00e9ateur de la cosm\u00e9tologie v\u00e9g\u00e9tale<\/em> \u00bb est \u00e0 la fois r\u00e9coltant, fabricant et distributeur de ses propres produits ce qui lui permet ma\u00eetriser toute la cha\u00eene et donc ses co\u00fbts. Les points de vente\u00a0<\/strong>poss\u00e8dent tous un salon de soins. <\/p>\n

L’enseigne s’est r\u00e9cemment modernis\u00e9e avec un nouveau concept de magasin \u00ab <\/em><\/strong>l’atelier de cosm\u00e9tologie v\u00e9g\u00e9tale <\/em>\u00bb pour attirer une client\u00e8le plus jeune. Elle pr\u00e9voit d’en ouvrir 10 en 2009 et d’en r\u00e9nover une cinquantaine. Compte tenu de l’anciennet\u00e9 de la marque Yves Rocher, les opportunit\u00e9s de reprises sont nombreuses pour faire face aux d\u00e9part en retraite des adh\u00e9rents en activit\u00e9 depuis la cr\u00e9ation du r\u00e9seau en 1969. Entre les cr\u00e9ations et les reprises, Yves Rocher recherche toujours des franchis\u00e9s.
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<\/strong>Il n’est pas indispensable de venir du monde de l’esth\u00e9tique mais il faut \u00eatre attir\u00e9 par le secteur de la cosm\u00e9tologie, avoir le sens du commerce et des capacit\u00e9s \u00e0 manager une petite \u00e9quipe sans oublier de bonnes notions de gestion.

<\/strong>La formation est dispens\u00e9e pendant cinq semaines <\/strong>pour transmettre le savoir-faire et le concept Yves Rocher aux futures franchis\u00e9es. Le r\u00e9seau est anim\u00e9 par des \u00e9quipes commerciales qui visitent r\u00e9guli\u00e8rement les magasins, des outils de gestion informatis\u00e9s permettent une actualisation des stocks et le catalogue \u00ab le Sc\u00e9nario<\/em> \u00bb aide la franchis\u00e9e \u00e0 optimiser la mise en place de ses produits en magasins.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Cr\u00e9\u00e9e en 1959, la marque Yves Rocher a bouscul\u00e9 le monde de la beaut\u00e9 et a permis aux femmes d’acc\u00e9der \u00e0 des produits de qualit\u00e9 \u00e0 des prix comp\u00e9titifs en VPC puis dans ses boutiques en franchise. En effet, le \u00ab cr\u00e9ateur de la cosm\u00e9tologie v\u00e9g\u00e9tale \u00bb est \u00e0 la fois r\u00e9coltant, fabricant et distributeur […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[140],"class_list":["post-296114","post","type-post","status-publish","format-standard","hentry","category-actualites-des-reseaux","tag-politique-concept-produit","entry"],"acf":[],"yoast_head":"\nLa 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