{"id":296485,"date":"2009-01-22T01:00:00","date_gmt":"2009-01-22T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/participez-au-concours-international-de-la-meilleure-campagne-publicitaire"},"modified":"2009-01-22T01:00:00","modified_gmt":"2009-01-22T00:00:00","slug":"participez-au-concours-international-de-la-meilleure-campagne-publicitaire","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/participez-au-concours-international-de-la-meilleure-campagne-publicitaire","title":{"rendered":"Participez au concours international de la meilleure campagne publicitaire"},"content":{"rendered":"
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Concours de la meilleure campagne marketing internationale,
\u00a0Le vendredi 20 mars \u00e0 Londres, \u00e0 l’H\u00f4tel Marriott<\/em><\/strong> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Ce concours cr\u00e9\u00e9 et support\u00e9 par l’IFCN fut accept\u00e9 et inclut dans les prestigieuses c\u00e9r\u00e9monies de remises de prix marketing \u00e0 Londres.\u00a0 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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De quoi s’agit-il?
<\/u>La meilleur campagne marketing internationale est une cat\u00e9gorie ouverte aux franchiseurs (locaux ou \u00e9trangers) pour reconna\u00eetre quelle est la meilleure fa\u00e7on de mener sa campagne marketing. Les juges choisiront une campagne qui a obtenu des r\u00e9sultats visibles sur leur march\u00e9 national. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Quels sont les crit\u00e8res clefs de la comp\u00e9tition?
<\/u>\u0095\u00a0L’effet global et la notori\u00e9t\u00e9 de la marque sur son march\u00e9 national
\u0095\u00a0Une campagne qui utilise au moins trois m\u00e9dias <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Quelles sont les conditions de participation?
<\/u>\u0095\u00a0Une campagne publicitaire qui s’est d\u00e9roul\u00e9e pendant un minimum de six mois entre janvier 2007 et janvier 2009.
\u0095\u00a0Les participants doivent montrer des exemples actuels de mat\u00e9riel de publicit\u00e9, ainsi qu’un texte d\u00e9crivant de quelle fa\u00e7on r\u00e9pondent-ils aux crit\u00e8res clefs de la comp\u00e9tition (Maximum de 1,000 mots). <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Pour participer au concours, envoyez un mail \u00e0 : acenglish@ac-franchise.be<\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Sources:<\/u> R\u00e9union G\u00e9n\u00e9rale de l’IFCN \u00e0 Budapest, 8 et 9 Novembre 2008.\u00a0 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise est l’un des membres fondateurs de l’IFCN. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Les membres de l’IFCN sont:<\/strong>
\u0095\u00a0Angela Bachfeld, FranFIND – GB et Allemagne
\u0095\u00a0Ferenz Feher, Feher & Feher – Mexique
\u0095\u00a0Fernando Campora, Cherto\u00a0 – Br\u00e9sil
\u0095\u00a0Giuseppe Bonani, Quadrante\u00a0 – Italie
\u0095\u00a0Henri Laakso, FranCon – Finlande
\u0095\u00a0Jean Samper, AC Franchise – France et Afrique du Nord
\u0095\u00a0Karin Kisker, Franchiseaukten – Su\u00e8de
\u0095\u00a0Katalin Mandel, DakExpo – Hongrie
\u0095\u00a0Santiago Barbadillo, Barbadillo Associados \u0096 Espagne et Portugal
\u0095\u00a0Borge Nilssen, Effectum Franchise Consulting – Norv\u00e8ge
\u0095\u00a0Panayiotos G. Roussopoulos, The Franchise Co – Gr\u00e8ce <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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\u00a0 <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Concours de la meilleure campagne marketing internationale, \u00a0Le vendredi 20 mars \u00e0 Londres, \u00e0 l’H\u00f4tel Marriott Ce concours cr\u00e9\u00e9 et support\u00e9 par l’IFCN fut accept\u00e9 et inclut dans les prestigieuses c\u00e9r\u00e9monies de remises de prix marketing \u00e0 Londres.\u00a0 De quoi s’agit-il?La meilleur campagne marketing internationale est une cat\u00e9gorie ouverte aux franchiseurs (locaux ou \u00e9trangers) pour […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[136],"class_list":["post-296485","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-international","entry"],"acf":[],"yoast_head":"\nParticipez 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