{"id":296525,"date":"2008-11-26T01:00:00","date_gmt":"2008-11-26T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/la-franchise-pour-une-creation-solide"},"modified":"2008-11-26T01:00:00","modified_gmt":"2008-11-26T00:00:00","slug":"la-franchise-pour-une-creation-solide","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/la-franchise-pour-une-creation-solide","title":{"rendered":"La franchise, pour une cr\u00e9ation solide"},"content":{"rendered":"
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Nous publions volontiers un article de Paul Barker : Vous avez l’\u00e2me entrepreneuriale mais peu de go\u00fbt pour une aventure de l’extr\u00eame ou de\u00a0 <\/span>type commando, la franchise vous permet d’\u00eatre ind\u00e9pendant tout en ne restant pas isol\u00e9, de cr\u00e9er votre entreprise tout en b\u00e9n\u00e9ficiant de l’appui d’un r\u00e9seau.<\/span><\/p>\n

Devenir son propre patron, mais b\u00e9n\u00e9ficier d’une formation, d’une centrale d’achat puissante, d’une forte notori\u00e9t\u00e9, d’une communication nationale. C’est pourquoi la franchise rencontre de plus en plus de succ\u00e8s. En dix ans le nombre de r\u00e9seaux a \u00e9t\u00e9 multipli\u00e9 par deux et le nombre de franchis\u00e9s a augment\u00e9 de 40 %.<\/em><\/strong> Aujourd’hui la franchise totalise un chiffre d’affaires de plus de 30 milliards d’euros, soit plus de 6 % de l’ensemble du commerce et des services. <\/span><\/p>\n

La formule s\u00e9duit surtout notamment\u00a0ceux qui ne font pas partie du s\u00e9rail, on constate que les trois quarts des franchis\u00e9s sont d’anciens salari\u00e9s<\/em><\/strong>. Chez les moins de 40 ans, le pourcentage monte \u00e0 91 %. Se lancer seul dans l’aventure pouvait les effrayer, le soutien apport\u00e9 par un r\u00e9seau les a aid\u00e9s \u00e0 franchir le pas. Entrepreneur ind\u00e9pendant, le franchis\u00e9 est seul responsable de la gestion de son commerce. Il est simplement li\u00e9 par un contrat commercial. <\/span><\/p>\n

Le franchiseur a l’obligation de lui transmettre des signes distinctifs : enseigne, visuels, logo et marque, mais aussi savoir-faire. Il garantit une exclusivit\u00e9 territoriale et une assistance technique, que ce soit pour la gestion ou les produits. Il apporte formation, assistance pour l’am\u00e9nagement du magasin, logistique, etc. Ces avantages sont li\u00e9s au versement d’un droit d’entr\u00e9e<\/em><\/strong>, dont le montant varie selon les r\u00e9seaux, et d’une redevance sur le chiffre d’affaires. Certains pr\u00e9voient une fourniture exclusive dans la centrale d’achat du r\u00e9seau.<\/p>\n

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Paul Barker<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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\u00a0<\/p>\n

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Nous publions volontiers un article de Paul Barker : Vous avez l’\u00e2me entrepreneuriale mais peu de go\u00fbt pour une aventure de l’extr\u00eame ou de\u00a0 type commando, la franchise vous permet d’\u00eatre ind\u00e9pendant tout en ne restant pas isol\u00e9, de cr\u00e9er votre entreprise tout en b\u00e9n\u00e9ficiant de l’appui d’un r\u00e9seau. Devenir son propre patron, mais b\u00e9n\u00e9ficier […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-296525","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry"],"acf":[],"yoast_head":"\nLa 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